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Latest / Business-First Creatives: Client Experience & Systems for Service Providers

The Taylor & Travis Engagement Test for Your Client Experience

When Taylor Swift and Travis Kelce announced their engagement, the internet went wild. But instead of just scrolling through memes, I started thinking about the photographer who actually booked that session — and more importantly, what would have happened if that inquiry landed in your inbox.

Here’s the hard truth: if your systems aren’t set up to respond quickly, guide people clearly, and book smoothly, you could miss out on dream clients, celebrity or not. In this episode, I’m walking you through the “Taylor & Travis Engagement Test” — a playful but real way to measure whether your…

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