skinny.

Latest / The PR Week

A masterclass in influence, a podcast sponsored by Cision

Featuring:

-Sinead Norenius, VP of product management, Cision

A world with better content. That is the tagline for BuzzSumo, a content marketing platform that is part of the Cision family and is overseen by Sinead Norenius, VP of product management at Cision. With a promise such as that, it’s not hard to imagine that she would know a thing or two – or a ton more – about influential content.

When you listen to this podcast, you’ll quickly learn that expertise is very real and very powerful.

Authenticity and transparency are two words constantly on the minds and lips of brands and their…

The skinny

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