Latest / The Indie Hacker Podcast with Fexingo: Solo Developers, SaaS Side Projects, and Independent Tech
How a Solo Dev Hit 10K MRR Without a Public Product
In this episode of The Indie Hacker Podcast, Lucas and Luna explore a counterintuitive path to 10K MRR: building a product that no one can see. They dissect the story of a solo developer who runs a SaaS for internal developer tools, selling only through private GitHub repos and personal referrals. No landing page, no signup flow, no trial—just a flat annual license. Lucas breaks down the unit economics: $12,000 per customer, just 10 clients to hit $10K MRR. Luna challenges the scalability of the model, and they discuss when invisibility is a feature, not a bug. Tune in for a fresh take on…
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