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Latest / Ecommerce Playbook: Numbers, Struggles & Growth

Stop Testing Creative

On this episode of the podcast, Taylor and Richard talk about a recent flap on Twitter around the best way to test creative, and dig into a controversial take: That iterative creating testing is a waste of time and money. Then they break down what really matters — building a marketing calendar that tells a unique story.

Show Notes:

Visit Parker today to learn how to scale with a focus on profitability. https://bit.ly/4bSvSif

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The skinny

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