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EP 669 Alex Osterwalder: How to Use AI to Augment Value Proposition Design (Without Creating AI Slop)

"If there's something that's terrible, it's this fuzzy value proposition with AI slop."

Alex Osterwalder, co-founder of Strategyzer and inventor of the Business Model Canvas, returns to The Innovation Show with a field report on AI value proposition design. A few weeks ago he argued that AI should never replace the human struggle of value proposition work. Drawing on recent work with a large client's product owners and product managers, he now shows Aidan McCullen where AI earns its place, once a team has done the homework that gives a language model something worth working with.

In this…

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