Intellectual Property Lawyer Reveals The #1 Mistake Entrepreneurs & Inventors Make Before Filing

Pitch to Product · Aug 19, 2026 · 1h 3m · transcript

In this episode of the Pitch to Product Podcast, Jack Dalton sits down with registered patent attorney Scott Seeley of Eastgate IP to break down the intellectual property basics every entrepreneur and inventor needs before bringing a product to market.

Topics include:

- TM vs. ® - What each symbol actually means and when you can use them

- Why trademarking your name and logo requires separate applications

- The "spectrum of distinctiveness" and how to pick a name that's actually protectable

- Why Amazon Brand Registry requires a trademark filing & why that matters for e-commerce sellers

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