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What Do Private Equity Firms Look for When Buying an Agency? With Ben Gaddis | Ep #889
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Most agency owners say they want to sell someday… but they're building something completely unsellable. The mistake? Not only a lack of a clear vision for the future of their agency, but also a lack of understanding of what they'll need to build a sellable agency. If you're an agency owner planning to sell one day, do you understand what buyers are usually looking for? Do you know which type of buyer you're hoping to attract?
Today's featured guest understands that most agencies are…
The skinny
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