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The People Who Change Your Life · Business Brain – The Entrepreneurs’ Podcast

• 0:01
  Dave Hamilton: Business Brain, episode 790
• 0:03
  Dave Hamilton: for Wednesday, September 23rd, National Great American Pot Pie Day, 2026.
• 0:11
  Dave Hamilton: I love pot pie.
• 0:12
  Shannon Jean: I love me some pot pie. So do I. Yep.
• 0:14
  Dave Hamilton: Yeah.
• 0:15
  Shannon Jean: Chicken pot pie, I think, is the best.
• 0:17
  Dave Hamilton: That's my take. Okay. Yeah. I like chicken pot pie. That's fine. Yeah. I'll take that.
• 0:22
  Shannon Jean: Yeah. Yeah. You take that?
• 0:24
  Dave Hamilton: That's good. It's like tis the season for pot pie. Because I actually think
• 0:27
  Dave Hamilton: that- Yes. The 23rd- Not a summer meal. Yes.
• 0:30
  Dave Hamilton: No, not usually. Although, although when I get home from a gig sometimes- Yes.
• 0:37
  Dave Hamilton: Having a pot pie, like, you know, just one of those, like, the cheap frozen,
• 0:41
  Dave Hamilton: not the fancy ones- The frozen ones. But the frozen ones. Yes.
• 0:43
  Dave Hamilton: You just heat up and then you can, you got like some salty protein.
• 0:47
  Shannon Jean: Oh, man. so good the
• 0:48
  Dave Hamilton: Gravy the gravy it's all the things that you want after like yeah,
• 0:53
  Dave Hamilton: it's comfort food well it's comfort food but i've been you know with a gig i
• 0:57
  Dave Hamilton: basically drive somewhere and then go
• 1:00
  Dave Hamilton: like run a marathon while solving math problems in my head and singing right
• 1:05
  Dave Hamilton: like so there's a massive physical and mental exertion to do a gig i love it but it it's a lot,
• 1:12
  Dave Hamilton: you know and to come home and have that just like you know melt your brain food
• 1:17
  Dave Hamilton: is is a is a good thing so that,
• 1:19
  Dave Hamilton: is i agree greetings and welcome to business brain folks the show where we take
• 1:24
  Dave Hamilton: some ideas we crunch them we dissect them we use them to tune our business brain
• 1:28
  Dave Hamilton: so that we can keep on living our charmed lives our sponsors for this episode are a new one and,
• 1:35
  Dave Hamilton: a recurring one the new one is perplexity computer where you can start a free
• 1:40
  Dave Hamilton: trial at pplx.ai slash brain,
• 1:44
  Dave Hamilton: uh and the recurring sponsor is keeper security.com slash brain where you can
• 1:50
  Dave Hamilton: get 60 off personal and family plans and they've also got business plans there
• 1:54
  Dave Hamilton: just make sure you use our link we'll talk more about all of that in a little bit
• 1:58
  Dave Hamilton: for now here in durham new hampshire i'm dave hamilton.
• 2:01
  Shannon Jean: And northern california still here i'm shannon gene happy uh whatever day we're
• 2:08
  Shannon Jean: recording on monday but happy wednesday when this
• 2:09
  Dave Hamilton: Comes out yeah yeah happy wednesday yeah i guess i should say i'm back in durham
• 2:13
  Dave Hamilton: new hampshire i was in new york most of last week for podcast movement.
• 2:19
  Shannon Jean: Nice. How was that?
• 2:22
  Dave Hamilton: You know, it was interesting. It was the first time somebody's going to yell
• 2:28
  Dave Hamilton: at me for having this conversation, but that's OK.
• 2:31
  Dave Hamilton: It was the first time they had done it in New York.
• 2:34
  Shannon Jean: And they do two shows a year.
• 2:36
  Dave Hamilton: Well, yes. And they've sort of they've they've arranged it so that the spring
• 2:42
  Dave Hamilton: one coincides both temporally and physically with South by Southwest.
• 2:48
  Dave Hamilton: It's not part of South by Southwest, but it happens in Austin at the same time as South by Southwest.
• 2:54
  Dave Hamilton: I see. That's never been my favorite thing because if you, for someone who attends
• 2:59
  Dave Hamilton: South by Southwest, it's like, well, now I have to split my time between two
• 3:03
  Dave Hamilton: parallel conferences, not the best.
• 3:05
  Dave Hamilton: Just, you know, and also for the people who don't attend South by Southwest,
• 3:09
  Dave Hamilton: Austin's super expensive to visit during South by. So there's that.
• 3:15
  Dave Hamilton: I guess this is going to be me complaining about podcast movement.
• 3:18
  Shannon Jean: No, it's just an observation. I'm going to tie in.
• 3:22
  Dave Hamilton: I have something I want to talk about. I think there is a tie in.
• 3:25
  Dave Hamilton: But this first one in New York, it's the organizers of this wanted to move it to New York for their...
• 3:36
  Dave Hamilton: I think part of it is the,
• 3:41
  Dave Hamilton: charm. Charm's not the right wing. I see.
• 3:46
  Shannon Jean: Legitimacy.
• 3:48
  Dave Hamilton: The legitimacy of having a conference in New York.
• 3:52
  Dave Hamilton: It's a big deal. I get that. Also very expensive in general to be in New York.
• 3:57
  Dave Hamilton: And then for this particular, for last week, it was Fashion Week as well.
• 4:02
  Dave Hamilton: Fashion Week was just starting or beginning. I can't remember.
• 4:04
  Dave Hamilton: But it made everything super expensive.
• 4:07
  Dave Hamilton: It was fine. Here's the thing. And I've seen this happen three times.
• 4:13
  Dave Hamilton: And this is the third time with podcast conferences specifically.
• 4:17
  Dave Hamilton: I've seen it happen three times.
• 4:19
  Dave Hamilton: But it happens with every conference except Paul was smart enough not to do
• 4:23
  Dave Hamilton: it with Macworld Expo and not to give in, which I really appreciate it.
• 4:27
  Dave Hamilton: And at the time anyway, I think it was really good for Macworld Expo.
• 4:29
  Dave Hamilton: So the thing is, somebody will start a podcast conference for creators, right?
• 4:35
  Dave Hamilton: And it's great. Love it. You know, like, and if they do well and every one of
• 4:40
  Dave Hamilton: them has done well of the three that are kind of, you know, they're,
• 4:43
  Dave Hamilton: and they all have different names and whatever, but there's been three different
• 4:45
  Dave Hamilton: sets of organizers. Right. So, um.
• 4:50
  Dave Hamilton: Make it for creators and really make it for creators so that you've got like
• 4:54
  Dave Hamilton: conference sessions that are teaching things that creators like you and me want to do.
• 4:59
  Dave Hamilton: And this happens in other industries, too. So, I mean, I think there's a meta lesson here.
• 5:02
  Dave Hamilton: And then it becomes the gravity of an industry.
• 5:07
  Dave Hamilton: Right. It becomes the meeting point of the industry because all the creators are there.
• 5:12
  Dave Hamilton: And then people like me show up. Now, yes, of course, here I am on a podcast
• 5:16
  Dave Hamilton: saying this. So, of course, yes, I'm a creator, too.
• 5:18
  Dave Hamilton: But then also we run BackBeat Media where we manage the sponsorships for podcasts.
• 5:25
  Dave Hamilton: And so people like me show up because I want to meet new creators.
• 5:29
  Dave Hamilton: But I also want to meet people who are buying ads and looking for all of that stuff.
• 5:34
  Dave Hamilton: And they all show up too. It becomes a dual purpose event.
• 5:40
  Shannon Jean: Sounds like a win-win.
• 5:41
  Dave Hamilton: It does. But here's what happens. And I'm going to make some assumptions that I'm sure are wrong.
• 5:47
  Dave Hamilton: So my apologies to everybody that i'm going to put words in your mouth now but
• 5:50
  Dave Hamilton: what happens is the organizers say hey wait a minute,
• 5:54
  Dave Hamilton: we're putting on a conference for creators and now all the business people are also like coming to town
• 6:02
  Dave Hamilton: and doing a thing in parallel a lot of them aren't even buying tickets to the
• 6:06
  Dave Hamilton: event because they don't need them like people who are buying ads what do they
• 6:09
  Dave Hamilton: need to buy a ticket to the event they just want.
• 6:11
  Shannon Jean: To be there to meet the people
• 6:13
  Dave Hamilton: That are there to meet the people that are there and you do that and all the
• 6:15
  Dave Hamilton: coffee shops and we We all get really good at like figuring out where we're
• 6:18
  Dave Hamilton: going to meet and all those things and,
• 6:21
  Dave Hamilton: and and then what the organizers say well we should cater to those people to
• 6:27
  Dave Hamilton: part of that is is is is well served and and actually to both parts of it are
• 6:33
  Dave Hamilton: well served one of them is these.
• 6:36
  Dave Hamilton: Man, my audio is going to be interesting today. You can still hear me, right? Yes. Great.
• 6:45
  Dave Hamilton: So part of it is, well, these people are going to be here. We should put on sessions for them too.
• 6:49
  Dave Hamilton: And then the other part is, well, these people, we could charge more because,
• 6:53
  Dave Hamilton: they're the ones actually bringing the money to the industry.
• 6:56
  Dave Hamilton: Yeah, business track. Yeah, neither one of these things is bad.
• 7:00
  Dave Hamilton: I like it all makes sense, except that now the conference starts to lose its identity.
• 7:06
  Dave Hamilton: And I've seen it happen three times and it starts to be this bifurcated thing.
• 7:11
  Dave Hamilton: And it's like, well, we want to cater to the creators, but the other people
• 7:15
  Dave Hamilton: are the ones spending money.
• 7:16
  Dave Hamilton: And so the creators aren't going to be the ones to buy a session on stage.
• 7:20
  Dave Hamilton: Right. They'll only do earned sessions, but we could sell panels to the business side of things.
• 7:28
  Dave Hamilton: And again, none of these things are bad, but what happens is it becomes an event
• 7:33
  Dave Hamilton: that doesn't know what it is anymore, and it becomes less valuable for everyone.
• 7:38
  Dave Hamilton: I see. And that happened to podcast movement over time, and there were other
• 7:45
  Dave Hamilton: reasons. Like, I mean, COVID was not kind to the conference industry at all.
• 7:49
  Dave Hamilton: Like, there was all kinds of things.
• 7:51
  Dave Hamilton: But that happened, and then there was an acquisition and sort of a merger slash
• 7:56
  Dave Hamilton: acquisition kind of thing that happened.
• 7:58
  Dave Hamilton: So there's new people organizing and running podcast movement.
• 8:03
  Dave Hamilton: And these new people, what they used to do – it's a company called Sounds Profitable.
• 8:06
  Dave Hamilton: We are a member of Sounds Profitable.
• 8:09
  Dave Hamilton: What they used to do is –.
• 8:11
  Dave Hamilton: They would come into podcast movement and offer space for us,
• 8:16
  Dave Hamilton: the organized, like the business people to meet, which is the one thing we need, right?
• 8:21
  Dave Hamilton: Yeah, that would be good. I mean, that's the primary thing we need.
• 8:24
  Dave Hamilton: Yeah. And now that they're running it, they split it into two different events.
• 8:28
  Dave Hamilton: So Monday, Tuesday was this business summit. Thursday, Friday was the creator
• 8:33
  Dave Hamilton: thing. Wednesday was the IAB upfront, which is a separate event.
• 8:36
  Dave Hamilton: So it made sense not to host anything on that day. And it was all fine.
• 8:40
  Dave Hamilton: But the one comment I heard from literally everybody except one person that
• 8:47
  Dave Hamilton: we met with, and I would call that person an anomaly, but we won't.
• 8:51
  Dave Hamilton: We'll say that it was all but one, was there's no longer a place for us to meet.
• 8:57
  Dave Hamilton: And everybody had to figure out coffee shops. And it was like,
• 8:59
  Dave Hamilton: OK, so, yeah, I'm worried that this event is heading into a direction where
• 9:07
  Dave Hamilton: it might wind up being replaced by something else.
• 9:10
  Dave Hamilton: Again, which is what has happened, you know, every other time that this like
• 9:14
  Dave Hamilton: evolution of the event has evolved.
• 9:17
  Dave Hamilton: And I I've sort of had this conversation with the organizers of podcast movement. I know them well.
• 9:22
  Dave Hamilton: They're going to hear this either before or after I have a private conversation
• 9:27
  Dave Hamilton: with them. But but like I'm worried about what's happening. And what's interesting is.
• 9:34
  Dave Hamilton: During the event, they were very bullish on it. They're like,
• 9:36
  Dave Hamilton: everybody loves this. And I'm like, this is interesting because literally every
• 9:39
  Dave Hamilton: person. person I'm meeting with is telling me how much they hate this.
• 9:42
  Dave Hamilton: But so like, so I want to find out who it is that loves this and what I'm missing,
• 9:48
  Dave Hamilton: you know, and what the other people that I met with are missing.
• 9:50
  Dave Hamilton: Cause there's, there's clearly value here.
• 9:53
  Dave Hamilton: I got to figure out what that value is. And, and, and I think there's like in
• 9:58
  Dave Hamilton: any industry, this is an important thing. Like when you're going to a conference, figure out who is it for,
• 10:04
  Dave Hamilton: What is the value that it is that the organizers are intending to provide and
• 10:09
  Dave Hamilton: make sure to leverage as much of that as you can.
• 10:12
  Dave Hamilton: And then any other value that you can just create because you're you and,
• 10:18
  Dave Hamilton: you know, there's other people there and you can do your thing.
• 10:21
  Dave Hamilton: Right. So all of those, I think, are necessary to make it worthwhile.
• 10:25
  Dave Hamilton: A hundred percent. Yeah.
• 10:27
  Shannon Jean: And we've done episodes on conferences before and we're high.
• 10:31
  Shannon Jean: We're big proponents of going to them because it can be really valuable.
• 10:34
  Shannon Jean: But if you don't go with a plan, you're in big trouble.
• 10:38
  Shannon Jean: So we'll link that in the show notes, that episode too.
• 10:42
  Shannon Jean: I highly recommend you listen to it about how to pregame, how to prep,
• 10:46
  Shannon Jean: how to follow up a lot. There's a whole system to being successful at a conference,
• 10:50
  Shannon Jean: and it does not include just walking around without a plan.
• 10:53
  Dave Hamilton: No, you've got to have a plan before you get there and then also be ready for
• 10:59
  Dave Hamilton: the serendipitous moments to adjust your plan, right?
• 11:02
  Dave Hamilton: Yes, correct. And just for clarity, we had a great week there. We came in with a plan.
• 11:09
  Dave Hamilton: We executed our plan. We did all the things that we said to do.
• 11:15
  Dave Hamilton: And even though the people we met with were a little bit confused,
• 11:20
  Dave Hamilton: and candidly so were we, a little confused about what the direction of this
• 11:23
  Dave Hamilton: event is, we still made it.
• 11:26
  Dave Hamilton: It was still the gravity that we needed this time.
• 11:29
  Dave Hamilton: I'm a little worried about it being the gravity next time.
• 11:32
  Dave Hamilton: Right. Because I don't know that other people are going to come,
• 11:35
  Dave Hamilton: but you know, that's the part.
• 11:36
  Shannon Jean: Yes. And that talking about having a plan, it's not just for you.
• 11:39
  Shannon Jean: If you're, especially if you're bringing a team of people there.
• 11:42
  Dave Hamilton: Yeah.
• 11:43
  Shannon Jean: You have to have that planned for them. They have to follow what,
• 11:48
  Shannon Jean: okay, here's how we, how do we measure success at this event?
• 11:52
  Shannon Jean: Whether you're exhibiting, if it's getting leads, if it's making connections,
• 11:57
  Shannon Jean: whether you're showing up, okay, we're going to go walk and we're going to meet
• 11:59
  Shannon Jean: these people. And these are the meetings we have set up.
• 12:02
  Shannon Jean: You have to pregame it so everybody's on the same page about what you want to achieve at this.
• 12:07
  Dave Hamilton: Yeah, yeah. It's like so many other things that we talk about here.
• 12:11
  Dave Hamilton: What is your definition of success and then and then engineer for that so and
• 12:17
  Dave Hamilton: i think we have some i think we have another topic that's gonna yeah i want to talk.
• 12:21
  Shannon Jean: There's a there's a really good point i think it adds that fits well with that
• 12:24
  Shannon Jean: love that we can talk about
• 12:26
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• 12:30
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• 15:17
  Dave Hamilton: All right, Shannon, what do you got?
• 15:18
  Shannon Jean: Okay, so one of my favorite quotes from, there's quite a few,
• 15:22
  Shannon Jean: but one of my favorites from Steve Jobs is he says, you can't plan on meeting
• 15:27
  Shannon Jean: the person that's gonna change your life.
• 15:30
  Shannon Jean: And it ties in so well with these conferences and events is you have to get out there
• 15:36
  Shannon Jean: and be on site, you know, in real life and meet and get out of your bubble because
• 15:43
  Shannon Jean: I guarantee you, you're gonna meet somebody that changes your life.
• 15:46
  Shannon Jean: But you can't plan on it. You just have to be around and talk and post in public
• 15:52
  Shannon Jean: and go to these shows and share what's going on in your life.
• 15:56
  Shannon Jean: And push yourself out of this tunnel vision of, I got to get this stuff done
• 16:00
  Shannon Jean: today and this is what I'm doing, da, da, da.
• 16:03
  Shannon Jean: Of course, you have to give yourself time to do that. But time shift and expand your network.
• 16:09
  Shannon Jean: Expand the people that you're talking with every day, even if it's online.
• 16:14
  Shannon Jean: Those people, like we're recording four episodes this week because I'm flying
• 16:18
  Shannon Jean: to New Orleans to meet with 10 people I met on X two and a half years ago.
• 16:22
  Shannon Jean: And this is our third trip that we've gone on together. I love that.
• 16:25
  Shannon Jean: So, and those guys definitely changed my life because I had no idea what I was
• 16:29
  Shannon Jean: doing and they really helped form what I do now, my business. Yeah.
• 16:37
  Shannon Jean: I often come back to that phrase because I'll meet somebody and I'll talk.
• 16:40
  Shannon Jean: I'm just like, man, this person's impactful. I met somebody last week that I
• 16:45
  Shannon Jean: think is going to be really impactful to me, and I met them at a conference in Vegas.
• 16:50
  Shannon Jean: And so it just ties in really well is having a really open mind about who you're going to meet.
• 16:57
  Dave Hamilton: Well, and just have conversations with everybody. Yes. I am an introvert who
• 17:04
  Dave Hamilton: has learned how not to be shy.
• 17:06
  Dave Hamilton: Most of the time but my default would be just like hole up yeah exactly i'm
• 17:13
  Dave Hamilton: really good at that you know.
• 17:15
  Shannon Jean: Especially going to a show if i don't have a plan oh and i'm just like don't
• 17:20
  Shannon Jean: talk to me i'm gonna do i'm gonna
• 17:21
  Shannon Jean: go this but if if you force yourself to talk and get out there so much
• 17:26
  Dave Hamilton: Better it it is better and it's interesting one of the things that we we did
• 17:31
  Dave Hamilton: not have this year at podcast movement which we've had every other year
• 17:35
  Dave Hamilton: is because it was in new york nobody stayed at the same hotel everybody had
• 17:38
  Dave Hamilton: things to do at night lots of distraction right so yes what has previously happened
• 17:43
  Dave Hamilton: is the hotel bar has become sort of the watering hole of the industry
• 17:49
  Dave Hamilton: every night from about 8 p.m until it closes right yeah and so you go out to
• 17:53
  Dave Hamilton: dinner you do your thing and you come back from dinner and every year it'd be
• 17:57
  Dave Hamilton: like okay the only thing i want to do right now is go to my room.
• 18:02
  Dave Hamilton: But i cannot do that until i do one lap through the hotel bar and i will plan
• 18:08
  Dave Hamilton: a route through the hotel bar that like,
• 18:11
  Dave Hamilton: almost ensures i will run into no one right you know just to like check my own
• 18:15
  Dave Hamilton: box like i did it i tried and yeah
• 18:17
  Dave Hamilton: invariably it'll be like dang it i see somebody over there i really need to
• 18:22
  Dave Hamilton: talk with that person and i'll i'll force myself to do But this year, that was not the case.
• 18:26
  Dave Hamilton: There was no hotel bar, right? And so what happened is we were...
• 18:31
  Dave Hamilton: We booked late dinners for us and our team and anybody that we were bringing to dinner with us.
• 18:37
  Dave Hamilton: And there was always cocktail parties, you know, before dinner.
• 18:42
  Dave Hamilton: And there was one night where one cocktail party and it was loud and like noisy
• 18:47
  Dave Hamilton: and hot. And we're like, you know, we could just go to dinner now.
• 18:50
  Dave Hamilton: And Skylar who works for me and was there with me, turned to me and she's like,
• 18:55
  Dave Hamilton: yeah, but you know, there's no hotel bar.
• 18:57
  Dave Hamilton: Like we, when we, when we sit down at dinner our night is finished in terms
• 19:03
  Dave Hamilton: of networking and she said so
• 19:05
  Dave Hamilton: we're here we paid a lot of money to come here we got to go to that other cocktail
• 19:10
  Dave Hamilton: party before we give ourselves permission to essentially retire for the evening
• 19:15
  Dave Hamilton: i mean even though it was you know dinner and and.
• 19:19
  Dave Hamilton: She was a hundred percent right and as soon as you know and we kept reminding
• 19:22
  Dave Hamilton: each other of this throughout the the week it was like yeah we got to go we
• 19:25
  Dave Hamilton: got you got to go to the next cocktail party as much as yeah as much as we don't want to,
• 19:31
  Dave Hamilton: we you know we do want to it's just i find once i'm there.
• 19:35
  Shannon Jean: Yeah i find that once you're there you're like oh this is cool and i got to
• 19:38
  Shannon Jean: this and i had something to eat or whatever and i had not i had a drink it's
• 19:42
  Shannon Jean: very different but the thought of going
• 19:44
  Dave Hamilton: That's it is.
• 19:45
  Shannon Jean: Often very easy to go you know what ah i've already been to one of these i'm
• 19:49
  Shannon Jean: probably not going to meet
• 19:50
  Dave Hamilton: Anybody check the box i'm gonna go back.
• 19:51
  Shannon Jean: And take my take my shoes off and relax.
• 19:54
  Dave Hamilton: And that's it.
• 19:55
  Shannon Jean: But yeah, because, so yeah, you got to push yourself. You got to go.
• 19:58
  Shannon Jean: You just don't know who you're going to meet, when you're going to meet them. And,
• 20:04
  Shannon Jean: If you flip it, is that you could be the person that changes somebody else's life as well.
• 20:09
  Dave Hamilton: Exactly. Exactly. And that has happened. And it's wonderful.
• 20:13
  Shannon Jean: Yeah.
• 20:14
  Dave Hamilton: No, it's great.
• 20:15
  Shannon Jean: Because it brings a whole other type of value.
• 20:16
  Dave Hamilton: We were at one party where I was just literally like I had gone and like worked
• 20:20
  Dave Hamilton: and like worked the room and talked to people.
• 20:23
  Dave Hamilton: And I was standing there. And there was like a little event going on that I was sort of watching.
• 20:28
  Dave Hamilton: And somebody came up to me and they're like, hey, we talked a couple of years ago.
• 20:31
  Dave Hamilton: I think we're ready to work together. we really should talk and it was like
• 20:34
  Dave Hamilton: man this is weird like i was gonna reach out to you two weeks ago and thought
• 20:38
  Dave Hamilton: yeah we lost the opportunity because we said no two years ago right and here they are finding me
• 20:45
  Dave Hamilton: at a conference and like targeting me it's like oh wait a minute like this happened
• 20:51
  Dave Hamilton: because i was standing in the room like usually you got to do a little more
• 20:55
  Dave Hamilton: than that but being there is half the battle,
• 20:58
  Dave Hamilton: skylar absolutely a quote yesterday after we got back,
• 21:02
  Dave Hamilton: opportunities dance with those already on the dance floor yes that's absolutely true that's it yeah.
• 21:09
  Shannon Jean: Yeah you have to be there you
• 21:10
  Dave Hamilton: Gotta show up gotta show up yeah yeah all right yeah.
• 21:14
  Shannon Jean: But go back and listen to that episode about uh trade shows conferences there's
• 21:18
  Shannon Jean: a lot of good takeaways uh on that how to prep how to prepare and how to do a post-mortem after
• 21:23
  Dave Hamilton: It we'll put it we'll put a link in the show notes what's the uh i mean i think
• 21:26
  Dave Hamilton: it's pretty obvious that the big takeaway way is you've got to show up and engage
• 21:31
  Dave Hamilton: with people in order to keep moving your business forward.
• 21:36
  Shannon Jean: Yeah, to keep expanding that network. I agree 100%.
• 21:40
  Shannon Jean: And we're going to create a business blueprint about that and give you some
• 21:44
  Shannon Jean: steps to walk you through how to do it, how to prep for these shows and everything.
• 21:49
  Shannon Jean: And you can find that at businessbrain.show slash blueprints.
• 21:53
  Shannon Jean: That'll be up here. And you can get all the blueprints for previous episodes
• 21:57
  Shannon Jean: as well. Love it. We post them every week.
• 21:59
  Dave Hamilton: Every single week. Thanks for hanging out, folks. Keep living that charmed life.
• 22:03
  Dave Hamilton: And we'll see you on Friday.
• 22:05
  Shannon Jean: Awesome.