25. The Trust Triad: How to Earn the Trust of the People You Want to Serve

Money Made Human Podcast · May 18, 2023 · 37m

Have you ever heard of the “Trust Triad?” The “Trust Triad” is a framework for building trust with your followers and prospects so they feel more confident reaching out to you or booking a session.

If you’re unfamiliar, get excited because we will be breaking it down today. If you’re tired of getting asked whether or not you have credentials or certifications when you’re talking about your financial coaching business, you’re not alone - in fact, the fastest way off the “do you have credentials?” rollercoaster is to build that all-important know-like-trust factor with your audience.

If you’re…