Latest / The Feed & The Thread / The Feed & The Thread - Tuesday, January 27, 2026

Transcript

The Feed & The Thread - Tuesday, January 27, 2026 · The Feed & The Thread

• 0:00
  Today we're covering a Design ROI Calculator, a tool that
• 0:02
  helps organizations measure the financial impact of design
• 0:05
  decisions, turning UX/UI improvements into measurable
• 0:08
  revenue outcomes. And we'll hear what the community is saying
• 0:11
  about designing with intent over seeking approval in their latest
• 0:15
  tote bag concept discussions.
• 0:20
  Welcome to The Feed and The Thread, brought to you by
• 0:23
  Chicago Camps. Our next UX Camp event is coming up on February
• 0:26
  twenty first. We're still accepting presentations, so
• 0:29
  submit your talk today!
• 0:38
  The industry's been busy over the past day. Here's what's
• 0:41
  catching our attention and worthy of yours. In a new piece
• 0:45
  titled "The Design ROI Calculator: Turning Design into
• 0:48
  Revenue," Stuti Mazumdar at Web Designer News introduces a tool
• 0:52
  designed to help organizations understand and quantify the
• 0:55
  financial impact of design decisions. By turning design
• 0:58
  into measurable revenue outcomes, businesses can better
• 1:02
  justify their investment in UX/UI improvements. The article
• 1:05
  highlights various case studies where companies have seen
• 1:08
  significant returns from focusing on user experience.
• 1:12
  Over at Web Designer News, another piece titled "Everything
• 1:15
  You Need to Know About Sandstone" explores how
• 1:18
  Sandstone, an AI-powered tool for user research, is changing
• 1:21
  the landscape of UX design. The article emphasizes the
• 1:25
  importance of ethical usage to maintain human empathy in design
• 1:28
  processes and stresses the need for designers to understand AI
• 1:32
  limitations. Also publishing recently: Jeff Gothelf, UX
• 1:35
  Design.cc, and UXPin Studio. Be sure to check them out in your
• 1:39
  feeds!
• 1:47
  Let's check in with the practitioners today for their
• 1:50
  hot topics. Over at the Design subreddit, one of the top posts
• 1:53
  is about a designer who finally stopped designing to please
• 1:56
  others and started creating with intent. It’s like they found
• 2:00
  their true north. I mean, that’s fair – when you design from a
• 2:03
  place of passion, it shows in your work. And speaking of
• 2:06
  finding your footing, there's another post in the UX Design
• 2:10
  subreddit where folks are struggling with organizing team
• 2:13
  tasks. They’ve got sticky notes and docs all over the place. One
• 2:16
  commenter asked how to unify this chaos. It’s tough when
• 2:20
  you’re trying to keep track of everything without getting lost
• 2:23
  in the details. Meanwhile, over at the web_design subreddit,
• 2:26
  there's a lot of interest in re- creating websites. Folks are
• 2:30
  sharing tips on how to nail that perfect copy. And it’s not just
• 2:33
  about the visuals; they're diving into the code too. It’s
• 2:36
  worth checking out if you’re into those kinds of challenges.
• 2:40
  Lastly, the community is also buzzing over whether UI
• 2:43
  designers have a future with AI looming around every corner.
• 2:46
  Some are skeptical, others hopeful that their human touch
• 2:49
  will always be irreplaceable. Can’t really argue with that –
• 2:53
  there's something about watching someone struggle with your
• 2:56
  product that no algorithm can replicate. That’s what folks
• 2:59
  are buzzing about today! Lots to chew on!
• 3:09
  Chicago Camps is hosting UX Camp Winter on Saturday, February
• 3:12
  21st. There will be plenty of great presentations, all online,
• 3:15
  so you can join from anywhere in the world! Tickets are only
• 3:19
  thirteen dollars and fifty cents and there are plenty of
• 3:22
  complimentary passes available thanks to the generosity of the
• 3:25
  community. Get tickets now at Chicago Camps dot org. And
• 3:28
  there's still room for additional speakers! Submit your
• 3:31
  idea today!
• 3:39
  Today, we talked about the Design ROI Calculator and how it
• 3:42
  helps organizations measure the financial impact of design
• 3:45
  decisions. Over in the community, practitioners are
• 3:48
  finding their creative voice by designing with intent rather
• 3:51
  than pleasing others, while also grappling with the age-old
• 3:53
  question of whether AI will change our field. Spoiler: the
• 3:56
  human touch still matters. Thanks for tuning in — we'll
• 3:59
  catch you next time.
• 4:01
  That's The Feed and The Thread for today. Keep designing with
• 4:05
  intention!