NEXTGEN COMMERCE | The New Retail Playbook: First-Party Data and Tech-Driven Growth Strategies
Top Retail Expert Michael Zakkour is joined by Paul Fitzpatrick, Head of Global Partnerships and Programs at Shopify, and Manikandan M Sundaram, AVP and Strategic Business Head at Cognizant, to discuss how omnichannel integration and data-driven strategies are shaping the future of enterprise growth in the retail sector. Discover how leading retailers are utilizing insights from every customer interaction to create seamless, unified experiences across all touchpoints—from physical stores to online platforms. As they navigate today’s highly competitive retail market, brands are unlocking new…
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