Latest / Founder Talk with Alex Sheridan
Why Some Founders Succeed but Still Feel Lost (And How They Find Purpose) | Brian Floriani
Purpose is easy to talk about. Building a company around it is much harder.
In this episode of Founder Talk, Alex Sheridan sits down with Brian Floriani, founder of Bernie’s Book Bank and BUKU Branded, for a conversation about what happens when a founder stops chasing surface-level success and starts building from conviction.
For founders and operators, this is a practical conversation about purpose, sacrifice, money, and leadership. Alex and Brian unpack how service shapes decision-making, why mission matters when business gets hard, and what founders should ask themselves if they feel stuck…
The skinny
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