Latest / WIN/WIN: Women in Innovation
#66 Amy Jones Vaterlaus | Global Head of Innovation @ Adidas
In this episode, Amy Vaterlaus shares her strategies for looking into the future of consumer goods. She explains how she applied her background in mechanical engineering and robotics to lead multiple teams at Adidas, often working on physical products with technological components. She talks about the importance of connecting with the people you’re creating for, and why disruptive things require iteration.
Listen for advice on:
How to carve out a space and create a unique job
Defining the feeling you want to deliver through product experiences
Diversifying teams to power innovation
Tapping…
The skinny
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