The Real Reason Most Brands Fail (It's Not Marketing) - EP96 - CCP w/Rich Kozak

Clark Connection Podcast · Jul 9, 2026 · 1h 9m

00:00 Creating Moments of Impact

01:08 Theme Song

01:46 Intro and Welcome

07:21 The Essence of Rich Brands

16:16 Finding Purpose Through Clarity

20:04 Defining Impact in Branding

31:46 The Journey to Rich Brands

34:53 The Journey to Clarity and Purpose

41:29 The Power of Asking for Help

44:25 Creating Harmony in Branding

49:17 Overcoming Barriers to Clarity

52:11 The Role of AI in Branding

01:04:10 Speaking from the Heart

Most people think branding is about logos, colors, or marketing. It's not.

The strongest brands are built on clarity.

In this episode of The Clark Connection Podcast, Aaron…