Google: Ad Domination, Self-Updating Maps reflects failure to engage, Mobile SERP are Image Serps
Send us Fan Mail
According to the 2021 IAB Internet Advertising Revenue Report, online ad revenue grew at the fastest pace since 2006, 35% year over year. In real dollar terms that translated into a $50 billion revenue increase from last year. Mobile revenues comprised roughly 71% of the $189 billion total, while the desktop contributed 28%. Paid search was the largest digital ad revenue category (41%, $78.3 billion), followed by display (30%, $56.7 billion) and digital video (21%, $39.5 billion).
Google has been updating business data for year, not due to AI but because of their massive…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.