Latest / Event Industry News Podcast
Energy PR: Consumers’ attitudes to event sustainability
Louise Findlay-Wilson is founder/managing director of award-winning agency Energy PR and an investor in green energy.
In this episode, under the umbrella ‘Consumers’ attitudes to events’, Louise talks about shows’ sustainability initiatives pre-pandemic having to catch up with the public’s invigorated passion for the subject, how quickly negative, and positive, communications can spill out from an event, how crucial it is to get the message right from the start of a campaign and how the collective social consciousness has sharpened up, and become more particular, over the last couple of…
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