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Kimo Seymour, President of Events and Media at Life Time, on a new era of off-road racing

In his role as President of Events and Media at Life Time, Kimo Seymour has been instrumental in the acquisition and shaping of mass participation off-road events such as Unbound Gravel and Leadville. Last week, Life Time announced a first-of-its-kind gravel series, where 40 professional riders (20 male and 20 female) will vie for $250,000 in prize money over the course of six races. The series, known as the Grand Prix, is comprised of three gravel races and three cross country races, including the Sea Otter Classic, Unbound Gravel, the Leadville 100, and Big Sugar.

Kimo talks to Payson about…

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