Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How a Local Gym Uses Google Maps for Member Referrals
In Episode 129 of The Local Marketing Podcast, Lucas and Luna dive into how a small fitness studio in Portland, Oregon turned its Google Business Profile into a referral engine. Instead of chasing new customers with ads, the gym used Google Maps' Q&A feature and review responses to turn existing members into brand ambassadors. Lucas breaks down the specific strategy: a simple 'text a friend' link in the business description, paired with a Google Maps photo contest that boosted profile views by 47 percent in one quarter. Luna shares why this approach works better than…
The skinny
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