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Product placement: Why it’s everywhere in 2025

After watching the latest season of Nobody Wants This, we ended up having a lot of back and forth on our Slack channel about how product placement works (if you’ve yet to see the show, there is a lot of very obvious product placement in Season Three). We dive deep in today’s episode, exploring the history of product placement, why there’s such a negative sentiment around it, and why both brands and productions are using it so much in 2025.

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The skinny

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