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🎙 From Underdog to Record-Breaker: Mike Testa’s Sacramento Story
🎙 From Underdog to Record-Breaker: Mike Testa’s Sacramento Story
In this episode of Business Class, Stephen Ekstrom sits down with Mike Testa, CEO of Visit Sacramento, to explore how a city often overlooked on California’s tourism map is rewriting its story. Mike shares how 25 years with the organization—working in every department—prepared him to lead bold, risk-taking initiatives that fueled an 80% rise in visitation, from world-class music festivals to hosting Europe’s largest food conference. Along the way, he opens up about leadership, empathy, and the lessons that come from saying “yes”…
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