Latest / The Business of Alignment - Powered by The E1B2 Collective / How Top Employers Institute Delivers Value

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How Top Employers Institute Delivers Value · The Business of Alignment - Powered by The E1B2 Collective

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  It's about that time. It's about that time that I
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  share my thoughts about perspectives about top employers
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  Institute. I'm a fan.
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  I'm impressed and I'm realizing day day in and day out.
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  It's needed how important it is. For those that know me, you
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  know, that I spent a lot of times ahead of people internally
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  Not that long actually let me let me know.
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  I talked as if I was a grizzled veteran but I spend them on six
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  years. Internalized.
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  I had two people and what I learned throughout those six
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  years were a few things, I learned that implore Brandi made
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  a lot of sense. I learned that being honest and
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  being strategic, right? Employer brand and made even
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  more sense. I learned that myself as a see,
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  Charo, or myself, as a head of people or the team members that
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  I had, whether it was in recruiting or internal comms, I
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  realized that we didn't know everything and it was important
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  to be able to have an access to community to thought leadership
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  to other leaders and being able to order to take different
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  perspectives and insights and tactics and tools and share
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  resources, I realized how Important that was I siloed
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  myself for so long I didn't I didn't lean into what other
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  heads of people around the world and what other heads of people
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  around companies that are similar to ours we were doing.
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  And I think another factor that I just really missed the Mark 1,
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  and really should have invested more in, is this, the overall HR
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  technology and how it can really support companies today, I
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  think, I think a lot of organizations don't put enough
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  stock into being really strategic really Innovative
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  about HR Technologies. And frankly, another thing is
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  being really super being being super strategic around the, the,
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  the HR systems or the HR best practice, is that hold their
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  company, upright? And so, having said all of that,
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  I've realized that my passion, my love, my dedication for top
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  employers, is his grown such a level that it's time to
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  officially make some thoughts and some content around what we
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  do in a nutshell, to keep it simple for because those that
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  are listening to, this actually will be.
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  Hopefully, those, that will potentially collaborate with me,
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  learn more about what we're doing.
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  Take advantage of, I think what what employees can appreciate,
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  what internal Executives can appreciate, what you as a
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  practitioner can appreciate. And what the holistic
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  organization can appreciate, if your company right now in 2023
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  and you're facing data analytics battles.
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  And what I mean by battles, I mean you're facing other HR
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  teams and other companies around the world and making sure it and
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  you're happy, you're being challenged around.
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  The Dame of the, you have S2 and the data that they have access
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  to your being challenged and the better data is just going to
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  inevitably allow the better HR best practices, the better
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  efforts to better the the better strategic initiatives is going
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  to allow Whoever has the the better data and moves fast
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  against that data and smart and strategically against that day,
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  they're going to be the companies that went The
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  companies that play the recruiting game that are going
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  to probably get better Talent, the companies that are more
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  honest throughout the process, is probably going to get even
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  more aligned as well as talented and smart and and phenomenal
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  Talent companies that are not afraid to build community and
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  learn from other organizations are most likely going to be
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  Innovative and top of their chain and level as it pertains
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  to HR best practices. And so, if all of that makes
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  sense, then investing in top, employers Institute should make
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  a lot of sense. and this is no like commercial where I'm trying
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  like this is just pure facts and I've done this for every single
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  company that I've ever come across and I believe in that I
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  care about and that I appreciate let's just talk about employer
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  branding for a second by going through top employers, or even
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  or taking any sort of time to truly unpack.
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  What's really happening inside the company?
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  At an HR level. What are we?
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  What are we really doing? What are we really?
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  What are we really doing as it pertains to every major function
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  of the business today? What are we doing?
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  How are we being different in the market?
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  How are we surprised appreciating and supporting our
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  people? How are we put positioning, and
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  aligning ourselves to be able to maintain and retain?
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  Our people, what best practices are we applying?
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  What are we doing? And I just think a lot of
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  companies don't take the time to ask themselves.
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  That feel a lot of companies don't take the time to really,
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  to really unpack that. I think a lot of companies just
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  simply don't take the time to to, to involve and, and
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  Unpacking, an audit themselves and be honest with themselves
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  about, hey, this is who we are, this is the value that we're
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  trying to bring to the world and, and, and, and we're proud
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  of that. And so, from an employer
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  branding perspective, if you're a company today, right?
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  That believes that the at a bare minimum, it's important to allow
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  every single applicant to not only know the benefits, not only
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  know, the salary, not only know, just the high level value of
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  your culture, but to truly see a seal A moment that says not only
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  are we do we think we're good company but we've done the hard
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  work to be a good company. That makes a lot of sense to me.
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  That makes a lot of sense to me, and it should make a lot of
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  sense to a lot of employees. And so I think strictly from a
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  Bria uh, Brandon employer branding perspective, I always
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  believed that employees that are connected to an organization for
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  more than just the logo. Makes a lot of sense and working
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  with us really supports that benchmarking I believe that it's
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  important to be honest with yourself and analyze the gaps
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  and also double down on things you're doing well.
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  And so I think what we're doing is not only do you get the seal
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  that can truly support and appreciate from an employer
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  branding perspective. But you have opportunities to
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  access things from a benchmarking perspective.
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  And we're seeing that in scale, we're seeing HR, Tech Solutions,
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  being able to make Benchmark what you're doing and that is
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  just as important from an HR perspective.
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  You have to take the HR practices that you're doing and
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  measure them in order them and push them and Benchmark them
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  against with the global standard is and analyze the gaps to be
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  excited about the gaps. I know growing up, whether it
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  was me being an athlete, whether it was starting my first
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  business, whether it's being ahead of people internally, I
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  get excited about trying to close the gaps.
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  What can I do better? How can I grow?
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  How can I impact by employees more?
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  So if that is, if that's exciting for you, then
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  benchmarking should be something that should that's on your radar
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  and we can provide that as well, alignment, right.
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  Like I think I think again, too many companies, Silo themselves
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  and also, when you're working at an Enterprise level, I've seen
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  this at scale. Now, so many Enterprise level
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  companies are siloing themselves, they have 30 40, 50
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  different with offices and sweets and teams that are
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  working around the around the globe and get the HR best
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  practices that exist within each.
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  One of those different regions are completely different.
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  We need to combine and align those together.
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  It's a we allow we support and we help organizations think
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  through that as well and the connect and build relationships
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  across the markets. And so I think the punchline of
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  what I want to share today and wrap this up is very simple,
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  going through a process to really understand who you are.
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  Learn and develop grow analyze unpack.
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  Going through that process, asking yourself the hard and
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  tough questions. And being honest about those
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  questions, And inevitably inevitably being ready to
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  develop to grow, to change to learn but also get an award at
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  the end of the day because that award can help someone that is a
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  incredible talent that just left for the horrible organization,
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  that's looking for a great new home.
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  That award can can attract them that award to get busting seats.
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  That award can help you grow your bottom line.
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  So if any of this is exciting for you.
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  I'm hoping you've enjoyed this podcast.
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  Obviously reach out to me personally but I just wanted to
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  make a quick little snippet to break down what we're doing with
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  talking employers Institute and frankly, why I believe it's
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  valuable. So as always just a few
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  thoughts, just a few perspectives, we'll talk soon.