The Death of Search: How Shopping Will Work In The Age of AI
The web is unhealthy, and AI agents are about to rewrite how we shop.
In this episode, a16z General Partner Alex Rampell and Partner Justine Moore explore how AI agents will change commerce and the implications for Google’s business model, affiliate marketing, online shopping, and more.
Timecodes:
0:00 Introduction
0:12 The Role of AI Agents in Commerce
1:28 Affiliate Marketing & Impulse Buys
4:02 Observing Consumer Behavior & AI
6:08 Dynamic Pricing & E-commerce Trends
7:20 Online vs. Offline Shopping Behaviors
10:09 The Challenge of Attribution in Commerce
12:19 Aggregators, Brands, and…
The skinny
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