How Scope Creep Kills Product Development
Most products don’t fail because of a bad factory or a bad market, but because nobody ever agreed on what they were building.
In this episode of the Pitch to Product Podcast's 52U Series, 52Launch's Dan Gonyea and Peter Drakulich break down why an approved scope of work is the single document that prevents almost every downstream disaster in product development: blown budgets, missed timelines, and launches that never happen.
Topics covered include:
- Why scope creep is never one change, but rather 50 small ones.
- Why “a tweak is a tweak” is a myth, and how every change ripples through the…
The skinny
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