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How Marketers Use the Side Hustle Tax Strategy
Episode 78 of The Marketing Career Podcast explores a controversial edge many mid-career marketers are quietly exploiting: turning their side projects into tax-deductible businesses. Lucas breaks down the IRS 'hobby loss' rule, the difference between a Schedule C side hustle and a genuine business, and why the 2025 tax year saw a 34 percent spike in marketing professionals claiming home-office deductions. Luna challenges whether aggressive deductions cross an ethical line, citing a recent Tax Court case where a branding consultant lost $17,000 in disallowed deductions. Practical…
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