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Sara Davies on Why Being Yourself is Your Biggest Advantage
Sara Davies MBE on Why Authenticity Wins in Business and Leadership | Dragons' Den Star Interview
When the BBC asked Sara Davies to be "more dragon-like" before her Dragons' Den audition, she made a choice. She walked into that meeting as herself, legs crossed, warm demeanour, Northern accent intact, and told commissioners exactly what they'd get. That decision transformed her career.
Sara Davies MBE is founder and CEO of Crafter's Companion, a £40 million craft business. She became the youngest woman ever on Dragon's Den, where she's been an investor for six years, and is one of the UK's…
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