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The 9 Numbers That Tell You If Your Marketing Is Working | Ep. 51

You spend money on a website, LinkedIn posts, maybe some email and a trade show booth, and then you ask the question every owner asks: is any of this actually working? For most of us the honest answer is a gut feel. The machines are cutting chips, so marketing must be doing its job. That is not data, and on this episode I wanted real, practical advice on how to know.

So I brought in Brendon Forrest from Gorilla 76, cohost of The Manufacturing Marketer, to walk through it with me. Brendon's whole world is building and running marketing programs for manufacturers, and he came with a list of…

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