Latest / Rusty's Garage / Tony Quinn (Part 1)
Transcript
- 0:02A listener production.
- 0:15I'm automotive commentator and journalist Greg Rust, and this is Rusty's Garage.
- 0:31I'm in New Zealand for this episode, about an hour from Queenstown at Highlands Motorsport Park.
- 0:36It's one of the newest race facilities in this part of the world, etched perfectly into the stunning South Island scenery.
- 0:44This is an enthusiast paradise with everything they need, apartments and properties where owners keep their cars for track days.
- 0:51There's a cart track and a brilliant museum.
- 0:54It's owned by Tony Quinn, the multi-millionaire business success story behind VIP Pet Foods and the revival of Darylique Infectionery.
- 1:03TQ can hold his own in the boardroom, but he's probably best described as a tough, no-nonsense boss who doesn't mind rolling his sleeves up and getting amongst it.
- 1:12Walking around here, you're likely to find him in shorts and boots rather than Hugo Boss.
- 1:17Never judge a book by its cover, as they say.
- 1:20Our chat is part business, part cars and racing.
- 1:24I know that many of you have your own businesses and often listen while you're on the road, so I hope you enjoy that side.
- 1:30TQ has never forgotten his upbringing in Aberdeen in Scotland, where he developed that trademark hard work ethic.
- 1:38His grandfather was a stowaway who went from Ireland and eventually ended up in America working for the automotive manufacturer, Studebaker.
- 1:46It really was humble beginnings for the family.
- 1:49Yeah, he did.
- 1:50Because it's hard to understand, but like in Ireland, they didn't get way...
- 1:56I think they got a shilling twice a year to go to the market.
- 2:01When the market came to... Like the circus came to town or whatever.
- 2:05They would...
- 2:06Some of the stories that I could tell you are quite, you know, horrific in modern day terms.
- 2:11They used to put straw inside their trousers between their legs and their trousers to keep themselves warm in the winter.
- 2:18In fact, I don't even know how you walk about like that.
- 2:22But some of the stories were... Look, there's no doubt there was a bit of peppering of Irish stories, but there was a fair degree of truth with the whole thing too.
- 2:32His grandfather or father...
- 2:37was high up in the education department in Ireland.
- 2:40But in those days, a lot of the sons and stuff just got to work on the farm or you went home to work, you know.
- 2:47You weren't put for further education or university or anything like that.
- 2:52It was go home to the farm and work, you know.
- 2:56You know, he was a character and he took us to Ireland for a holiday once when we were children and left us.
- 3:03Yeah, and he would come back once... For weeks too, wasn't it?
- 3:06Yeah, he left us.
- 3:07He went for two weeks.
- 3:09And this is the days without mobile phones or even communication, really.
- 3:14So he told her parents that he would be away for two weeks and he would be back for school to start, so we'd start school.
- 3:21Anyway, we went away.
- 3:21We were away for six weeks.
- 3:23And we would only see him once a week.
- 3:26He would leave us in the village, and the villagers would look after us.
- 3:29He'd come back once a week.
- 3:31I'll be honest, he was definitely out and about with the IRA or Sinn Féin and stuff.
- 3:37There was definitely stuff going on.
- 3:39We were totally ignorant to the whole thing, but on reflection, that's what was happening.
- 3:45And then, you know, we went back to our parents who didn't even know how to get hold of us.
- 3:49We'd been gone.
- 3:51School had started for four weeks and they didn't know where we were.
- 3:54And no, it's like, that's what happened.
- 3:58I don't know.
- 3:58I mean, I lived in a wooden caravan.
- 4:01till I was 14 years old, like a gypsy caravan.
- 4:03I mean, it doesn't seem that long ago, but it was clean and tidy.
- 4:09You know, people say to me, how did you do that?
- 4:11You know, that must have been terrible.
- 4:13It wasn't.
- 4:14It was clean and tidy, and it was a roof and it was a house, and we had a 12-inch black-and-white television with BBC One and BBC Two, and...
- 4:24It was fine.
- 4:24You know, I'm fine.
- 4:26My sisters are fine.
- 4:27You know, it's all good.
- 4:28One thing you and I, I don't, I wish I had your business skill.
- 4:32I don't share that with you.
- 4:33But one thing we do have in common is Aberdeen in Scotland.
- 4:37My grandfather grew up there.
- 4:40I've been there.
- 4:41That was home turf for you, mate.
- 4:43So when you're talking about the caravan and things like that in those early years, that's where you were.
- 4:47Yeah, absolutely.
- 4:48That's where I went to school and that's where I grew up.
- 4:52That's where I met my wife, you know, and started her family.
- 4:57I was in business there, was very successful there in business.
- 5:02And really how I got my start...
- 5:05in business was not... My dad had a pet food company.
- 5:09My dad, God bless him, was a terrible businessman, a great guy, great visionary, had great energy, very creative.
- 5:19My mum was very conservative.
- 5:21She had to pay the wages.
- 5:22She didn't have enough money to pay the wages.
- 5:24So I learned, I grew up...
- 5:26Getting both sides, you know, my mum had to have the money to pay the bills.
- 5:30My dad would spend the money before my mum got it.
- 5:33So it was like, it was an interesting environment.
- 5:37And I think it did me a lot of good.
- 5:40Because I understood that in business you had to make money, but you also had to keep going.
- 5:45You had to keep new ideas, you know, keep the thing going, moving.
- 5:51You know, with lots of momentum and encouragement, and you have to believe in what you're doing, even if everybody around you doesn't think you can do it.
- 5:59And can buy that all.
- 6:00Yeah, and you have to...
- 6:01It's like a good general.
- 6:02You have to convince the troops that we're doing the right thing.
- 6:05Let's charge at first dawn.
- 6:07You know, I think every good general has fed his troops well.
- 6:13and giving them confidence and inspiration that we're going to win.
- 6:18And so I grew up in that environment.
- 6:20It was really good.
- 6:21But my start in business wasn't really through my dad at all.
- 6:30The family accountant who was in town recognised...
- 6:36He liked my style, he liked what I'd been doing.
- 6:40I was, with a friend, I was joining cars, smash cars together and selling them and doing all that stuff.
- 6:46I was all... And you were doubling your money on that seminar, weren't you?
- 6:49Yeah, look, it was the halcyon days, it was the good days.
- 6:53None of them fell apart?
- 6:54No, no, we did it right.
- 6:56I mean, Jordy, my mate, he was a head mechanic with Vauxhall.
- 7:01And no, no, we were doing it right.
- 7:03And can I tell you a wee story about that?
- 7:05So I had this BMW that my mate, who was a wealthy butcher's son, he crashed his new BMW, right?
- 7:13But he crashed it at the back.
- 7:16Right?
- 7:16So the front was perfect.
- 7:18Rode it off.
- 7:19So I bought the BMW from him, right?
- 7:21So anyway, it was easy to find the rear of a BMW, right?
- 7:26Because most people crash at the front.
- 7:28So happy days.
- 7:29So we bought this other car and joined it through the A pillars and across the floor and stuff like that.
- 7:35Perfect job.
- 7:35I ran it for about six months.
- 7:37But when I come to sell it,
- 7:40You know, no problem, sell the car, it was a good car.
- 7:43But this guy said, I can't work it out.
- 7:46The guy that, I don't think he bought it.
- 7:48But he said, I can't work it out, it's a bit strange.
- 7:52He says, the lights, the front lights are from a 1972, whatever it was.
- 7:59And the backlights are from a 1971.
- 8:00He says, I don't quite work out how it works.
- 8:05And that's a true story.
- 8:07I don't think he bought it, but the next person didn't know, so we sold it to them.
- 8:11So I was making money like that, but the accountant, who was a family accountant, had a customer that made signs called Albert Loftus.
- 8:22And I was in Gordon Lefevre, who treated me, took me under his wing, as well as a lot of other younger people in town to foster them.
- 8:35And anyway, he said, would you be interested in the sign business?
- 8:40And I thought, yeah, I suppose so, you know.
- 8:44He was one of those kind of guys, if he asked you a question, that meant, yes, yes, you know, you didn't say no.
- 8:50So I said, yeah, yeah, yeah.
- 8:52Anyway, I bought this sign business.
- 8:53Best thing I ever did, because I'd been living in the pet food world with my dad, mum, and all the staff, and kennels, and all that kind of stuff.
- 9:04Well, I bought this sign business, and I reckon I learned...
- 9:08everything there is to know about Sains in four or five weeks.
- 9:11You know, I think the apprenticeship was five years, but I reckon I could make a Sain, do everything with a Sain, sell a Sain, put it up, everything, within bloody four or five weeks.
- 9:21And that business, when I bought it,
- 9:25had two guys working on the floor and a lady in the office, and she was leaving, because, you know... Because what happened was Albert Loftus died, had a heart attack, taking off his overalls to go home for lunch.
- 9:36And so, anyway, I bought it, and within two years, it was the biggest in Scotland...
- 9:43It was massive growth with the oil exploration and production and North Sea Oil.
- 9:49It was fantastic.
- 9:52But it got to the point, I had 27 sign makers and five people in the office,
- 9:59And you try and keep 27 sign makers going with work.
- 10:03And this is in the days before emails and all that stuff.
- 10:06So you had to do contracts and tenders and stuff.
- 10:09And you were never quite sure what was coming in.
- 10:11And, you know, the mail, back in the days, you got actual letters and everything through the mail.
- 10:19And some days you would, you know, you'd have nothing in the job box, nothing to do.
- 10:23And the next morning you would get 10 jobs come in.
- 10:26You know, it was, you know,
- 10:29It's all the pressures of being in business and stuff like that, but I was making money.
- 10:34Something that my dad had never really mastered.
- 10:40You know, he was good at spending his money, but he could never actually make it and be consistent, if you like.
- 10:46So I had a new Fiat.
- 10:48He had an old bloody Rover or some bloody thing.
- 10:51What did you have?
- 10:52It was a 131?
- 10:53131 S. Tell us more about that.
- 10:54What was it?
- 10:55No, it was just...
- 10:56It's silver.
- 10:56It was silver?
- 10:57But brand new as you can see.
- 10:58Brand new, brand new car, yeah.
- 11:00And I mean, when I see them now, I think, geez, what an ugly car, but it's very square.
- 11:06But no, it was good.
- 11:09And you know, obviously, I met Christina and set a family.
- 11:12But how I came to Australia is quite, I find it quite interesting.
- 11:18Our main electrician that did all the neon work in the business was a union, a staunch union advocate member.
- 11:30And I saw him sitting in a lay-by when I was coming back, and, you know, we were busy.
- 11:35So when he got back into the shop, I said, mate, Jim was his name.
- 11:38Jim, why were you sitting in the lay-boy when you could have been back here helping us out?
- 11:42No, no, I'm due such-and-such minutes every hour or something.
- 11:46And I tottered them up.
- 11:47And I thought, jeez, really?
- 11:49And the business was getting big enough that, you know...
- 11:54you kind of lose control, not lose control, but you lose that direct deal with the guys and, you know, it becomes less of a family and there's factions within the factory that, you know, start developing.
- 12:07And I was a bit sick of it, to be honest.
- 12:10And a guy from Chevron came in and he was a good customer and I got on well with him.
- 12:17And I says, mate, what are you doing?
- 12:18What are you up to?
- 12:19Because where are you going next?
- 12:21Because I want to be where you guys are going next.
- 12:26And he said, oh, all the talk is Perth, Western Australia.
- 12:30That's where we're heading next, to do the West Australian oil basin thing.
- 12:36And I said, oh, right.
- 12:37And I always liked Australia.
- 12:40Like, you know how you do school projects and stuff?
- 12:43And geography was quite a strong subject of mine.
- 12:45And I liked Australia.
- 12:46It was a part of the Commonwealth, and you do these projects about the Australian stuff.
- 12:51And I thought, fucking Australia, how good would that be?
- 12:54So this is true.
- 12:57I went home to Christina and said, hey, we're going to Perth.
- 13:04Just like that?
- 13:05Yes, this is true.
- 13:06And she was pregnant at the time.
- 13:08And she said, what, Perth and Scotland?
- 13:10Because there's a Perth in Scotland.
- 13:12I says, no, Perth, West Australia.
- 13:16And she says, what, for a holiday?
- 13:18I said, no, we're going to go and live there.
- 13:20We're going to create a new life in Australia.
- 13:23And to be, you know, there's a few things happening.
- 13:27I thought I was invincible.
- 13:29I thought, how cool is this?
- 13:31Business is easy.
- 13:32I'm making money.
- 13:34Customers are coming in.
- 13:35It's easy, right?
- 13:36Money in the bank.
- 13:38I was making more money than Maggie Thatcher was getting paid.
- 13:40And I thought, how could that be possible?
- 13:43She's running the country, dealing with all the miners and the problems and everything else.
- 13:47And here I am making signs up in Aberdeen, making much more than Maggie Thatcher's making.
- 13:53It's stupid things, eh?
- 13:55Anyway.
- 13:55So you clearly thought, I can take the same thing,
- 14:00and transplanted at the opposite end of the earth.
- 14:02Is that what you were going to do?
- 14:04Yes.
- 14:04So this story is going to get bigger and bigger.
- 14:06But absolutely, that's what I thought.
- 14:09Because back in...
- 14:10This is 1979, 1980.
- 14:11Back in those days...
- 14:16Everybody in the UK thought that Australia was 20 years behind.
- 14:21That was the way it was.
- 14:23You'd go out to Australia and there would be corrugated iron fences and houses and older cars and all that kind of stuff.
- 14:31And it was just, that was the word.
- 14:33That was how it was.
- 14:35Remember, no Google, no Wi-Fi, no information like that.
- 14:42If you wanted information, go to the library and sit down and read a book.
- 14:46I didn't have time for that.
- 14:48So I'm saying, no, I'll be five years ahead of everybody else, or 20 years ahead, but at least five.
- 14:55I'll be ready for the boys coming with the oil exploration because there's a difference.
- 14:59Oil exploration is much more lucrative than oil production.
- 15:03Yeah, so I'm interested in the exploration bit.
- 15:06So, Christina, the other story is I picked up the phone, phoned, I can't even remember the name of the company in Glasgow that was like the second or the next biggest or just as big sign company in Glasgow.
- 15:21and said, hey, I'm going to sell this business.
- 15:23Are you interested?
- 15:25They jumped in the car, drove up, which takes about two and a half hours, drove up, within half an hour, we'd done the deal, and I sold the business and property and everything.
- 15:35And so, again, home to Christina, right?
- 15:38The flights, because she was... We flew when she was seven months pregnant on the last day that she could fly.
- 15:45In those days, you couldn't fly past seven months pregnant.
- 15:49I don't know what it is now, but...
- 15:51So we flew on the last day that she could, arrived in Perth at midnight, right, and took a taxi to the hotel.
- 16:00But when I got to the airport, because we had two little kids and Christina's pregnant with a third...
- 16:07And when I arrived at the airport, there's all these pretty fancy signs.
- 16:12And I'm thinking, oh, because it's an international airport, they must import them from America or, do you know what I mean?
- 16:18From England, maybe, I don't know.
- 16:20But they were pretty good quality, modern signs, you know?
- 16:24And I'm thinking, oh, OK, fine.
- 16:26So I get to the Flag Motel in Belmont, and Christina puts the kids to bed.
- 16:32And in those days, flying with a family, stopping off in Bombay,
- 16:37And they open the doors and the stench comes in and it's pissing rain.
- 16:40And, you know, it was not rough or anything.
- 16:44It was what it was.
- 16:46Anyway, she put the kids to bed.
- 16:48And I did what every good businessman does when they arrive in a new town or new city or new country.
- 16:55You grab the yellow pages.
- 16:58And the yellow pages were such a Bible for business.
- 17:01You had to be in the yellow pages or you're buggered.
- 17:04So grab the yellow pages and the first thing I do is look up.
- 17:08Well, it's a funny kind of story, but because I was a Ford Escort guy in Scotland, I had a couple of Ford Escorts and I liked them, I'm flicking through the yellow pages and there's these pages and pages of Escorts, but they were women Escorts.
- 17:26Not Mark II's or... No, and it's like, whoa, I've never seen that.
- 17:30Like, that didn't happen in Scotland, you know.
- 17:33Anyway, I got to signs.
- 17:36Oh, my God.
- 17:38There was...
- 17:39So in Scotland, I had half a page, and I was a king, right?
- 17:42King me, I was that.
- 17:44King Loftus.
- 17:46And there, there would have been 12 pages of half-pages sign companies.
- 17:53Yeah.
- 17:54There was, in the company that I went to see, was a company called Project Neon.
- 17:59And they had in one of their claims, like, you know, built up letters and engraving and all that.
- 18:05Computer cut lettering.
- 18:08I didn't even know what that was.
- 18:11I had no idea what that meant.
- 18:12This is not due diligence.
- 18:14This is realization.
- 18:15This is the moment before you start crying, when the kids are in bed and the wife's in bed.
- 18:21I went to see Project Nihon.
- 18:24They were five years ahead of what we were.
- 18:27Perth, generally speaking, is a pretty progressive town in WA, and they were well ahead of Scotland.
- 18:36Anyway, I spent...
- 18:38There was four years of my life there.
- 18:41I mean, I ended up mowing lawns, which I enjoyed, but there was no real future in.
- 18:46But I cried in that first six months being in Perth.
- 18:50I cried...
- 18:53Quite a lot.
- 18:54And I think during that stay in Perth, I think if it was today and we had medical intervention, I am pretty sure that I would have been depressed.
- 19:05Like, yeah, I think there was moments of what have I done?
- 19:10Did you dig yourself out of that thing?
- 19:11Yeah, well, I don't know.
- 19:12But I guess I just boxed on.
- 19:16And there's a lot of... You see, in Scotland, you trust somebody.
- 19:21That's the way you're brought up.
- 19:22If somebody says, I'll sell you my guitar for $10, 10 pounds, well...
- 19:27You go on Sunday and you give them £10 and they give them the guitar.
- 19:31Whereas in Perth at that time, if you said, I'll give you £10 for your guitar, they'd say, oh, yeah, OK. You go back on Sunday with your £10 and they'd say, no, I sold it for £12 or whatever.
- 19:42Do you know?
- 19:43And I don't want to...
- 19:45there was a lot of people floating about Perth that were unaccountable for a lot of things.
- 19:51And this was in the days when Alan Bond was around, right?
- 19:55And you were reading the paper, and he was doing billions and millions, and he was a signwriter too, see?
- 20:02So I'm going, well, bye.
- 20:03So to recap, the oil never came.
- 20:07The oil guys never came to Perth because there was other places, easier places, better.
- 20:13I think they do have lots of oil there, but they just kept the wells and save it for a rainy day.
- 20:19So anyway, they never came.
- 20:20So I was alone again, you know, so I did a few different things.
- 20:24But years later...
- 20:27When I was in Australia, I got a phone, I got an email.
- 20:32I'm going forward to 30 years now, and I'll come back a bit, but 30 years on, I got an email from Michelle or something saying that Alan Bond would like to have a meeting with you.
- 20:46And, you know, like, in my position at that time, you got a lot of correspondence from people that wanted to pick your brains or, I've got a great idea, you know, I want you to invest in it and all that stuff.
- 20:57So I basically, I was very cheeky.
- 20:59I went back and said, yeah, sure, if it's the Alan Bond that won the America's Cup in 1983, happy days, if not, I'm sorry, I'm too busy.
- 21:07Well, yes, it's the Alan Bond that won the America's Cup in 1983.
- 21:12Now, this guy had been in prison and all sorts of things and stuff.
- 21:16And I said, what does he want to talk about, you know?
- 21:19Oh, he's got a business in America that he wants to talk to you about.
- 21:24I said, a licorice business.
- 21:26So by this time I had Dad leave.
- 21:28And I says, oh, sure, that would be great.
- 21:30Well, I can tell you.
- 21:32It was scheduled for half an hour.
- 21:35Two and a half hours later, we're still chewing the fat.
- 21:40I found him an absolute delight, but I was so glad that I knew his history because if I hadn't, I'm sure I would have bought a tin mine in Nicaragua or whatever, Mozambique or something.
- 21:54He would have sold me something.
- 21:56He was the best salesman I've ever come across.
- 22:00And he was 72 or 74 at that time.
- 22:03Yeah, he was a character.
- 22:04I loved it.
- 22:05I loved it.
- 22:06And I asked him, I said, how did you get on when you were in prison?
- 22:08You know, like, how did that work, you know?
- 22:11He said, business as usual.
- 22:13No problem.
- 22:15And he meant it.
- 22:17He was cool.
- 22:17And do you remember why he went into prison?
- 22:21Amnesia, he couldn't quite remember.
- 22:23And I'd arranged with him to go and visit his business in America, but I wasn't to tell his general manager that I'd had a meeting with him and stuff like that.
- 22:35And I said, yeah, OK, well, I won't say anything about that.
- 22:37Then I won't mention that we've had this meeting.
- 22:40And he said, what meeting?
- 22:43He was as sharp as.
- 22:45But I found him a delight.
- 23:00Research has shown that the fastest car on the planet and the one you can drive the hardest is a higher car because you know you don't have to pay for the servicing.
- 23:11So I go back to Perth again and mowing lawns.
- 23:15And I was depressed.
- 23:16I'm sure this wasn't for me.
- 23:18You know, Perth, I didn't like it.
- 23:21The summer came and it was 40 degrees for three weeks and all that stuff.
- 23:25I didn't like it.
- 23:27I didn't do badly there, but I didn't do well at all.
- 23:31And what I was doing, I was mowing lawns for people, and there was a fair amount of Kiwis there.
- 23:37Then I got talking to them and stuff, and I quite liked the Kiwis.
- 23:40I thought, these are a good bunch of people, you know.
- 23:42They were all over there for the mines and stuff like that.
- 23:46And I said to Christina, we've got to go somewhere.
- 23:49This is not for me.
- 23:50Perth is not for me.
- 23:53I didn't travel to the East Coast.
- 23:56Strange, but I didn't.
- 23:58I just thought Australia was better.
- 24:00Like, it's all the same.
- 24:03So anyway, I said, we need to go either to New Zealand, South Africa, Canada.
- 24:09I need to get out of here.
- 24:11Or maybe back to Scotland.
- 24:13In going back to Scotland, although you'd have your tail between your legs and stuff like that, at least I knew the whole deal, right?
- 24:20So I took a trip back to Scotland just to make sure that what we're going to do.
- 24:27I went there three days later.
- 24:29I was only there for a week.
- 24:32very quickly decided, no, we're not doing that.
- 24:35We're not going back there.
- 24:36That's just not right.
- 24:38Australia and that Southern Hemisphere thing is much better for the children, much better life.
- 24:43You know, an ordinary guy can have a house and a boat and go on holiday and travel a bit.
- 24:50And it's a good life for a working guy, you know, much better than Scotland.
- 24:55So, okay, well, off we go to New Zealand.
- 24:58And
- 24:59Yeah, I'll tell you the truth.
- 25:02I arrived in New Zealand and I didn't really like it.
- 25:04I thought, well, first shop we went to was Three Guys, which is now Pack and Save.
- 25:10And in those days, with a felt pain, you had to write the price on the packet.
- 25:17And take it to the country.
- 25:19It was like, honestly, it was like stepping back 10 years or whatever.
- 25:23It was, whoa, far out.
- 25:25But I loved the country and I think I took eight hours of green video.
- 25:29Just because I'd been in Perth for four years and everything's kind of dry-ish.
- 25:34Cows, oh, look at these cows, look at these sheep.
- 25:36And we're taking videos of stuff.
- 25:38Anyway, long story short, the house in Perth sold when we were in New Zealand.
- 25:43So it was like, far out, what do we do now?
- 25:46So we came to New Zealand both quite reluctantly, Christina and I.
- 25:52Years later we agreed with each other, I didn't really like it and she said, I didn't really like it.
- 25:58But what happened when we came to New Zealand, it was like a breath of fresh air.
- 26:02I talked to a few people and we got back into the swing of things and got back into business and it started a fantastic nine-year journey.
- 26:16The first year in Diaghaville, met some lovely people, like really Kiwis, I love Kiwis, good people.
- 26:23And some lovely people got going with a lot less money than I had.
- 26:29And just boxed on and had some...
- 26:34I remember the first Christmas that we had in New Zealand, we'd sold a lot of product, right?
- 26:41It was drums of tallow that we'd sold.
- 26:43We'd set up this little business called Fat Man, picking up waste fat from chip shops and stuff.
- 26:48That's like stuff you wouldn't do now, but that's what we did.
- 26:52What did you say when you were younger?
- 26:53There's money in shite.
- 26:54Well, there still is.
- 26:57There's actually money in everything.
- 26:59You've just got to find it.
- 27:00That's the trick.
- 27:01You've got to find it.
- 27:02I mean, there's gold out in those hills, but you've got to find it.
- 27:07But anyway, the first Christmas we had, I got the cheque for our first look, which was $4,000, right, for our first sale.
- 27:15And because in New Zealand, they pay you on the 20th of the month following.
- 27:19Right.
- 27:19So we gave them the invoice in November.
- 27:22They paid on the 20th of December.
- 27:23Right.
- 27:24Now, I hadn't got Christina anything for Christmas because, you know, he gets like that.
- 27:29Complacency sets in pretty quickly.
- 27:32Anyway, I got this check in the mail.
- 27:35I thought, great.
- 27:36So I wrapped up in a little wee parcel.
- 27:39And I gave it to Christina on Christmas Day and said, it's something small, but it's worth a lot of money.
- 27:46And she thought it's a ring or something.
- 27:47Because she's saying, why did you waste money on a ring?
- 27:50Like, we don't need a ring.
- 27:52And she opened it up and it was the first cheque to Fat Man in New Zealand.
- 27:56And we banked it and away we went.
- 27:59And, you know, in my nine years of New Zealand, I struck up many, many good friendships with many people because I...
- 28:09I was a contributor and I delivered on my promise, which is one of the main things that you have to do in business.
- 28:17And anyway, it was a great journey.
- 28:19Eventually got back into pet food, forced
- 28:22May I say?
- 28:23And look, there's a whole other backstory to all this, but I'm not going to get into that unless you want me to.
- 28:29But there's a whole lot of experiences in there that were golden, you know, just golden.
- 28:36But anyway, go back into pet food.
- 28:39And I couldn't fucking understand how my dad couldn't make money making pet food, because I was away.
- 28:45I was off and running in New Zealand.
- 28:47And within like four years in New Zealand, I had this, well, it was a very, very good and profitable pet food company.
- 28:56up in the north, and I was flying, and we did all sorts of things.
- 29:01We also had a chip business that we sold to Mr Chips, and it was just a fantastic journey, to a point where I thought I would go into local politics.
- 29:12Because I thought- Tony Quinn?
- 29:14Yeah, I know.
- 29:15At the Beehive in New Zealand?
- 29:17No, well, no.
- 29:17Maybe not Beehive.
- 29:17Just local stuff.
- 29:18Just local stuff because I was annoyed at the time that it took to do stuff that was so obvious.
- 29:24Do you know, like, I think in your mid-30s, you get to that point, you know, you think, why can't we just do that?
- 29:32You know, why can't we have a hit squad that go about fixing things for people?
- 29:36Why do we have to have a big discussion about things?
- 29:39Just make it happen, yeah.
- 29:40So anyway, but thankfully I didn't enter that.
- 29:44And we got the opportunity through Big Fresh in Auckland.
- 29:49So we used to sell pet food to Big Fresh in Auckland.
- 29:52And a guy called Roger Willoughby was the general buyer.
- 29:56And he said, look, we're going to open up in Australia.
- 30:00I'd like you to think about exporting your product to Australia.
- 30:06I want you to go to Sydney and have a look at our store there that's just opened.
- 30:11see what you think.
- 30:12So I said, yeah, perfect.
- 30:14So we hadn't been on holiday forever.
- 30:16So we boarded the kids out with friends and me and Christina went to Sydney.
- 30:21And this is in the 90s, I think.
- 30:23Late, yeah, 94.
- 30:26We went to King's Cross and stayed in King's Cross.
- 30:30Because here we are from Wongare in New Zealand going to the Big Smoke.
- 30:35We thought, let's go to King's Cross.
- 30:37We'll stay there.
- 30:38Well, jeez,
- 30:40Yeah, we'd never seen any of that stuff where we came from.
- 30:44Not even in Scotland.
- 30:45So it was a real eye opener.
- 30:47And I loved Sydney.
- 30:48I loved it.
- 30:49I thought, how cool.
- 30:51You know, you do the multiplying in your head.
- 30:52You think, how many people are here?
- 30:55Oh, I can do this and that.
- 30:56And we went to the shop, Big Fresh in Leichhardt it was.
- 31:02And a pack-and-save in Mongre would have, you know, eight tills with four people deep, you know.
- 31:09These guys had 16 tills with 16 people deep.
- 31:12It was just bedlam.
- 31:13And I thought, my God, I can make money here.
- 31:17So I said to Christina, I want to come here.
- 31:21I want to do this Australian thing.
- 31:22I want to make it here.
- 31:24I don't want to send it from New Zealand.
- 31:25That's not going to work long term.
- 31:27I want to do it.
- 31:28And she said, one last time.
- 31:31Yeah, because they get settled and the kids at school and everything else.
- 31:35And she says, we'll do it one more time, one last time.
- 31:40But, I said, yeah, we have to go to the Gold Coast because my parents had ended up on the Gold Coast.
- 31:47And at that age in your career with teenage kids and stuff, you need help.
- 31:53you need grandparents, right?
- 31:55You need all that stuff.
- 31:56And she said, as long as we go to the Gold Coast, that's fine.
- 31:58And I didn't want to go to the Gold Coast because it's the Gold Coast, you know?
- 32:02You go there for holiday, not for business.
- 32:04But anyway, it was the best thing that she ever said to me.
- 32:07It was the best ultimatum that she ever gave me.
- 32:11And the story of VIP is well documented.
- 32:15And, you know, basically we started with nothing.
- 32:1821 years later, sold it for 410 million
- 32:23How many staff did you have at the end?
- 32:26850 or 950.
- 32:28But that was across the chocolate thing as well, the Dalai thing as well.
- 32:32But just on the pet food, it had five factories going 24 hours a day, five days a week.
- 32:38And one of the things that I'm not...
- 32:41really credited for, and I don't mind, as well as the pet food, kangaroo meat was quite a big ingredient in pet food.
- 32:51And when we entered the kangaroo business in the bush, it was a terrible state.
- 32:55It was an awful business, full of rogues and rascals and just Irishman it must have been.
- 33:04And what me and my general manager, Rex Devantier, did was we cleaned up that whole business.
- 33:10And we actually turned it into a human consumption business that used the scraps for pet food.
- 33:17And that was a successful business.
- 33:20My dad used to say that everything you touch turns to gold.
- 33:23You've got the Midas touch.
- 33:25And, you know, not that I want to, I'm humbled by that.
- 33:29And I don't think that's,
- 33:30really accurate because there has been a couple of failures.
- 33:34But there's no doubt that the old saying, the harder you work, the more successful you become, has some merit and should be given some thought.
- 33:45You know, people ask me, you know, where should I invest or what should I do and stuff?
- 33:51I don't know.
- 33:51I don't have the answer.
- 33:53I don't have a pink...
- 33:56fairy wand that I wave about anywhere.
- 33:59I just say, and I think Jamie Winkup's grandfather told him, to win, you have to work harder and longer than your opposition.
- 34:09And it's as simple as that.
- 34:11Yeah.
- 34:11I mean, there's a whole heap of other stuff.
- 34:13So I don't want to drive this, but, you know, business is business.
- 34:21And I find it quite easy, to be perfectly honest.
- 34:25You have to surround yourself with good people if you're going to employ people.
- 34:28Do not waste your life and your time with people that can't do it and can't keep up.
- 34:34You're just killing yourself and you'll fail.
- 34:37So get good people around you.
- 34:39There are three things that I can pass on to people about business.
- 34:45I call them the three pillars, but I'm sure you can call them whatever you like.
- 34:49The first thing that is important is your brand, right?
- 34:53You are big on that, aren't you?
- 34:55I'm big on brand because it's a brand that people want to buy and it's a brand that...
- 35:01that other businesses will want to buy, right?
- 35:05They won't want to buy if you're just ABC cleaners.
- 35:08Do you know what I mean?
- 35:09Oh, well, maybe they will, but you've got to put some thought into that and it needs to happen in the beginning because that's what you can't really change, right?
- 35:17So your brand is very, very important.
- 35:20The next very, very important thing is there's a term in the retail trade called die-fought,
- 35:26which is deliver in full on time.
- 35:31Now, if a customer orders something and you accept the order, you've got to fulfill it, and it's got to be on time.
- 35:37Otherwise, they can't run their business properly.
- 35:40So the biggest...
- 35:42The way I find it easy to compete in Australia.
- 35:44So in New Zealand when I was in business, dive thought wasn't really talked about because everybody did it.
- 35:50Kiwis are pretty competitive people and pretty good at do it, yeah.
- 35:55So when I went to Aussie, the biggest thing I found was that Australian businesses of any size
- 36:02Spent half their time thinking up an excuse why they didn't manage to deliver whatever they promised.
- 36:08And for me, it was easy because if I said I was going to do something, I did it.
- 36:13And then your customers go, they rely on you.
- 36:16They don't ask what price or whatever, so long as it's value.
- 36:19And that's, so that's the second pillar.
- 36:22So brand, die for it or deliver what you promise.
- 36:25Right.
- 36:26Thirdly, and this is just as important because a lot of people get this wrong too, you've got to make margin.
- 36:32You've got to understand your cost.
- 36:34You've got to understand your overhead.
- 36:36You've got to understand the whole thing.
- 36:39And you've got to be not embarrassed at making a profit.
- 36:43You say in the book, zero to 60, which I love, by the way, you have a thing about two plus two equals seven, don't you?
- 36:51Just explain that.
- 36:54So I love it.
- 36:55And it was something that I just... Because quite often, some of my best thoughts and stuff, decisions, came when I was wearing gumboots.
- 37:05Honestly.
- 37:06You know, like when you take your gumboots off and put your shoes on and shirt and tie, you start talking too much, not thinking and reacting quickly.
- 37:14So the 2 plus 2 equals 7 comes from...
- 37:19So we all go to school and we all get taught by people, and this is not a stab at teachers, but we all get taught by teachers who have never actually left school, mainly.
- 37:34Right.
- 37:34So they've never really been in the big wide world.
- 37:36They've looked after they get bloody 12 weeks holidays a year.
- 37:40And I can imagine people going, that's bullshit, blah, blah, blah.
- 37:43But some of my best friends are teachers and we discuss it or principal.
- 37:47We discuss it a bit.
- 37:49Right.
- 37:49Because the poor other guys are out there working.
- 37:51They're only getting two or three or four weeks a year off.
- 37:54Teachers have a pretty good gig in my opinion.
- 37:57Anyway.
- 37:58So 2 plus 2 equals 4.
- 38:00We all know that.
- 38:00That's what they teach us.
- 38:01And it's true.
- 38:02Nothing wrong.
- 38:03Arithmetically, it's absolutely accurate.
- 38:06Perfect.
- 38:07But in real life...
- 38:10I say that if you take all of your costs and overheads and stuff in your business, and it's two plus two equals four, and this is where the third thing comes in the margin, a lot of people will sell their services or provide free services or whatever, and they'll sell it for four.
- 38:302 plus 2 yeah so you go bankrupt and the worst thing about going bankrupt is that you'll take other people with you and that's not right that's not good so 2 plus 2 equals 5 right
- 38:43That just means that you're gonna go bankrupt slowly.
- 38:46Because in business there are things that you don't take account of, tax, workers' compensation, insurance claims, whatever it is, there are things that you do not foresee, nobody sees coming, so you need to have a fair old buffer there.
- 39:02And you know, you take the bushfires in Australia, you take all these things that come, and just, fuck, who saw that coming?
- 39:08So, two plus two equals five, you're just gonna go bankrupt slower.
- 39:12Now, two plus two equals six.
- 39:15That's fine.
- 39:16You're going to have a nice detached house.
- 39:19The kids are going to go to a private school.
- 39:22You're going to go on holiday to Fiji once a year or Hawaii in a special year.
- 39:27You're going to probably drive a Volvo or a Mercedes or something, you know.
- 39:34And your mother will be very proud of you.
- 39:38Right?
- 39:39You'll be good.
- 39:39And there's nothing wrong with that.
- 39:42But the real trick in business, two plus two equals eight.
- 39:48Right?
- 39:49Give your customer a discount because everybody wants a deal.
- 39:53Sell it for seven.
- 39:54Make them feel good.
- 39:55Make them feel good.
- 39:56They're happy and you're making profit.
- 39:59And that's what 2 plus 2 equals 7 really means.
- 40:03It's obviously not correct, but it's the philosophy of, you know, when you're in business, you need to double whatever it costs you.
- 40:11And then if you've got a bit of slack, you can build your business.
- 40:15Before we move to cars, because that's been the parallel for you between business and cars and motorsports right throughout your life for that matter, I want to just deal with the Daryl Lee chapter for a second, if I can.
- 40:27Is it true, I can recall Julia Gillard getting on national television and, you know, we need to save this great Aussie company and they had such great history in their confectionery business in Australia.
- 40:39Maybe the model was old, as you discovered.
- 40:42But...
- 40:43That was a factor.
- 40:43I think you, did one of your sons get on the phone and say, Dad, I think we can do something here.
- 40:47And was it true that your mum said, where am I going to get my peanut brittle?
- 40:50Or is that, is that a, is that a fictitious story?
- 40:53No, she didn't say peanut brittle.
- 40:55Was it?
- 40:56But what happened was, you're quite right, Clark, actually, who was in limbo, had done his job in the pet food land.
- 41:03He was a dry food guy, done a good job in Dubbo, kind of looking for something else to do.
- 41:08Clark had said, you know, this Darryl Lee thing might be worth looking at.
- 41:12And Rex, my GM, said to me...
- 41:15we should have a look at Darlie.
- 41:16I said, no way.
- 41:18Like, you know, we're not gonna fix a broken business that other people have tried fixing.
- 41:23And you know, it's too hard.
- 41:24I don't wanna do that.
- 41:25We've got better things to do.
- 41:27And you're right that Julia Gillard went on TV.
- 41:30And after that, my mom phoned me up and said, oh, Tony, you know, like Darlie's gone into bankrupt or whatever she said.
- 41:39I said, yeah, I know.
- 41:40And she said, you should buy that.
- 41:43I said, Mum, it's buggered.
- 41:46It's a big job.
- 41:47And she says, oh, you would easy manage that.
- 41:50That would be right up your street.
- 41:51You'd enjoy that and stuff.
- 41:53And I don't know whether Clark had phoned her up and teed her up or something.
- 41:57Anyway, the truth is, I'm thinking, no, I'm not doing that.
- 42:00So I went in the next day and I said to Rex, mate, let's have a look at Darla Lee.
- 42:05And we went down and had a look at it.
- 42:07It was an absolute shambles.
- 42:10It was, to be honest, a disgrace.
- 42:12that a family had let it go.
- 42:14Like that business had supplied the Lee family with, if it wasn't 17, it was 27 properties in Sydney.
- 42:24The business needed 11 million bucks to write it, to fix it.
- 42:28The family didn't want to put any money into it because they didn't want to risk it because they'd been used to money coming out of the business, not going into the business.
- 42:38And the management team that they had were pretty buggered, really.
- 42:43And yet the product was good.
- 42:46The product was good, but it wasn't good enough.
- 42:48Okay.
- 42:48Yeah.
- 42:49I mean, what they were doing, they were selling the product that they made fundamentally through their own stores.
- 42:54Yeah.
- 42:55And when you sell stuff through your own stores, you really don't have to compete.
- 42:58Mm-hmm.
- 42:59Because you can put it where you like and you can price it however you like.
- 43:02Mm-hmm.
- 43:02And you don't really have to compete with anybody on the shelf beside you.
- 43:05Mm-hmm.
- 43:06Right?
- 43:06So the pander that goes into the shop, they have to buy something from the shop, basically.
- 43:10So it's a bit of a free license to do what you like.
- 43:13And that's why outlet shops have sprouted and pop factory shops, because you get rid of the shit that you can't sell, you can't compete with.
- 43:21Not the shit, but you get rid of the product that you can't compete with.
- 43:24So the first thing we did, we said we're not taking on any of the retail shops.
- 43:30They're gone.
- 43:32There was only one out of 65 making a profit.
- 43:37And when I say profit, it was making $100,000 a year.
- 43:40Like, that's not profit.
- 43:42So we shut all of those.
- 43:46The product count went from 700 and whatever to 85%.
- 43:52The staff went from 700 or 500 and something to 85.
- 43:5785 being the magic number.
- 43:59There is no magic number, but that was the numbers.
- 44:01And we set about writing the business.
- 44:05And I can tell you that within three months, the business was losing $11 million a year.
- 44:13And within three months, it was making money.
- 44:17Back in the black?
- 44:18Yeah, back in the black.
- 44:19That's amazing.
- 44:20Yeah.
- 44:22I didn't think so, and I still don't think so.
- 44:25It was just good strategy and positive direction, and this is what we're doing.
- 44:31This is what will fix it.
- 44:32And I guess what helped me was that I didn't have any love of chocolate rock or whatever it was.
- 44:42I didn't care.
- 44:42Mm-hmm.
- 44:43The product had to be good enough to compete and it had to have a good enough margin in order for us to make it.
- 44:51Because a lot of the products they were making, there was negative margin.
- 44:54So the next thing I did was I went to the retailers.
- 44:56Well, at the beginning of that, when I shut the retail shops, I personally, along with my sales guys, went to the retailers and said, we're going to shut all these shops.
- 45:10Do you want to stock Darryl Lee on your shelf?
- 45:13Knowing full well that they would like a piece of that Darryl Lee business, like sales.
- 45:19And each and every one of them said, yes, that's what we would like to do.
- 45:23And we got a good, but you know the thing that really did it?
- 45:28was because they knew I was connected or owned VIP Pet Foods, and VIP Pet Foods had a die-fought rate of 98%, which is like most people struggle to get to 92, 95.
- 45:43You know, we had an average score of 98%, and the supermarket said, yes, we will give you space because we know that you won't run us out of stock.
- 45:55I see.
- 45:55Yeah.
- 45:56So, and then, I don't know, five years later or four years, whatever.
- 46:00I'm not good with that time stuff because one, you know, I don't split my weeks with weekends.
- 46:06It's just one rolls into the next.
- 46:09And sold it for 200 million and I still have a share in it and stuff like that.
- 46:16But you know another interesting story?
- 46:18I know you want to talk about Dali.
- 46:19Dali's a great story.
- 46:20I still have 10% and I still go and see what the guys are doing every so often.
- 46:24Now, as an ex-owner, you think, oh, I don't really think you should be doing that.
- 46:28But do you know what?
- 46:29They're doing a good job.
- 46:31And if you stand back and look, it's fine.
- 46:34Perhaps it's not what I would have done, but the job that they're doing is perfect.
- 46:39So as an investor, I'm happy.
- 46:42But just when I sold VIP, I sold it for $410 million.
- 46:47It cost me startup costs and stuff.
- 46:50It was good.
- 46:51Paid an awful lot of tax.
- 46:53You know, it was crazy.
- 46:54The government wins in all of these deals, right?
- 46:57They're the ones that really win.
- 46:59Anyway, so I sold it for $410, but I kept 10% of it, right?
- 47:03Just because my theory there is, if you've got a good business, a bona fide good business, and somebody wants to buy it,
- 47:11If you can, keep 10%.
- 47:13If they're a good operator, keep 10% because it's a business that you know and you know the ins and outs and the ups and downs.
- 47:21And if it's a good business, they'll do the work for you and grow the value, right?
- 47:27So 10% I kept of VIP Pet Foods and they had all sorts of grand schemes and off it went.
- 47:34Two years later...
- 47:36Chris Hardley phoned me up and said, hey, TQ, I think we could sell this thing.
- 47:41He says, it's not ready to be sold, but I think we can sell it.
- 47:45And I said, really?
- 47:46I said, oh, good on you.
- 47:48You don't think you should keep it and get another year under the belt because it's got some good things happening?
- 47:53No, no.
- 47:53It's the Chinese stroke American conglomerate syndicate.
- 47:59I said, OK, fine.
- 47:59He says, the only thing is,
- 48:02you're going to have to help me sell it because the Chinese want to talk to the original owner.
- 48:08And, you know, it's the Chinese way, I think.
- 48:12Anyway, I said, yeah, no problem, eh?
- 48:14No issue whatsoever.
- 48:16Well, whatever's good for the cause, I'm in.
- 48:19I said, how much are you going, how much, you know, what's the deal?
- 48:22Because what they had done is they'd paid 400 million for it.
- 48:25They'd spent 100 million on acquisitions.
- 48:28The turnover had gone up 100 million, but the profit remained the same, which is what big companies do.
- 48:36You know, that's how they work.
- 48:38Anyway, he said, I reckon we can get 1.2 billion.
- 48:42I says, no.
- 48:44I says, mate, no way.
- 48:48I says, that's a waste of time.
- 48:49No, he says, I think we can do it.
- 48:52I said, you're joking.
- 48:53Anyway...
- 48:54but another few weeks went by.
- 48:56It was October.
- 48:58And so the deal was I had to go down and spend an afternoon with this Chinese group, you know, the round table sort of thing.
- 49:07Well, I'm here to tell you that it was probably one of the worst afternoons ever.
- 49:13I enjoyed it for the first hour.
- 49:16But the second hour, when they went over the same things again, I was losing focus.
- 49:22The third hour, when they went over the same things again...
- 49:26And then the next half hour, when they tried to go over the same things again, I sort of cut it short.
- 49:32I was getting short at this stage and saying, hey, you know, I've got to go, blah, blah, blah.
- 49:36Anyway, so I left the room, I left the meeting, and I phoned Chris the next day.
- 49:42I said, Matt, that was terrible.
- 49:43That was an awful afternoon I spent.
- 49:46He says, I know.
- 49:47He says, I spent five and a half hours the day before.
- 49:50I said, you didn't want to tell me?
- 49:53He says, no, I couldn't tell you.
- 49:55Anyway, here's the story.
- 49:57We sold it for a billion dollars.
- 49:59Amazing.
- 50:00Yeah.
- 50:01Second roll of the dollar.
- 50:02So that 40 million investment became 100 within two years, you know?
- 50:07And that was the easiest money I ever made.
- 50:11Do you know, because I didn't have much to do with it when it was under their stewardship and stuff, so...
- 50:17I don't know.
- 50:18There's an old saying, the first million's the hardest one to make and the rest come easier.
- 50:22And I guess that's true.
- 50:24So during that time, I had used motorsport to promote my brands, right?
- 50:32And it worked for you, didn't it?
- 50:34It worked marvellously for me because I stayed in there.
- 50:42I stayed hung around and I was lucky.
- 50:45to being involved in Shane's return to V8s.
- 50:48That was a lucky move.
- 50:50Yeah, Shane.
- 50:51And then for Will Davidson, John O'Ebb to win Bathurst with Shane right behind them.
- 50:56And I wasn't on the phone to Shane at the time.
- 50:58He said, stay behind.
- 51:00But for them to win Bathurst, I thought was a great exit for the V8 thing for me.
- 51:04Mm-hmm.
- 51:05Yeah, so look, motorsport in business for me, whilst, you know, people would say that it's for personal enjoyment.
- 51:14It's actually not.
- 51:15I've used it for the businesses that I've got.
- 51:19And I've done very, very well out of the businesses that I've had.
- 51:23Is there any truth to the story that one of the marketing bosses of a big Australian grocery company wanted you to do a traditional TV advertisement?
- 51:36You wanted to stick with motorsport.
- 51:38You figured out what state this bloke lived in and you bought a limited campaign in that state to sort of appease him but kept going with motorsport.
- 51:45Is that what you did?
- 51:46Well, there was lots of things.
- 51:47And yes, that's true.
- 51:49And I used to find out where the buyers would live and I would put a billboard up on them.
- 51:55Yeah, on their way home or to work.
- 51:58Because they apply a lot of pressure to spend your money to build their business.
- 52:03That's how it works.
- 52:04And yeah, it's a joint thing.
- 52:05But it's a kind of win in small letters for you and a massive win big letters for them.
- 52:12That's how their model works.
- 52:15But yes, no, it wouldn't be, I didn't do it once.
- 52:18I probably did it three or four times where I would find out where the buyer lived and then work out that he would see that billboard on his way to work or his wife or somebody would, yeah, he would see it and then tell him that we had a national campaign going on.
- 52:32Yeah, and the same with television and stuff like that.
- 52:36Although television never really worked.
- 52:39So I remember spending $117,000, which was a lot of money in those days, with television in Victoria, you know, Target Victoria.
- 52:50because that's where the buyer of coals was that was saying you need to spend money on television.
- 52:55So I spent £170,000 in Victoria.
- 52:57And do you know what?
- 52:58I never saw the advert.
- 52:59I don't live in Victoria.
- 53:01Nobody ever said to me, oh, I saw your ad on TV, right?
- 53:05So, and almost similar or concurrently, a bit...
- 53:11well, not concurrent, but a bit after that, a month after that, Fitzy, Peter Fitzgerald, who used to run a Porsche against Jim and stuff, Porsche Cup, he was always stuck for funds, you know?
- 53:21He was the proverbial, you know, he was an accountant, and I could never work out how he was even in motorsport.
- 53:28Anyway, I decided to sponsor Fitzy.
- 53:31Two things happened, I can tell you.
- 53:34I sponsored Fitzy and he, for Bathurst and Indy, it was 10 grand or something for his bonnet or the front of his car.
- 53:44And at Bathurst and Indy, the cameras are quite often up, or were quite often up high.
- 53:49So in Fitzy 1, Bathurst...
- 53:52And he won Indy.
- 53:53And after Bathurst, I would have had, on the Monday, I would have had 10, 12 phone calls from people.
- 54:02Or you didn't phone me up to tell me, but if I'd been on the phone buying beef or something, they'd say, oh, I saw your car winning Bathurst the other day and stuff.
- 54:10And I thought to myself, wow, this is much better for branding than just having a TVC, a normal TVC.
- 54:18So that's, and the other golden bit.
- 54:21was at Canberra Street Race.
- 54:23You remember then?
- 54:24Yes, I did.
- 54:25Supercars.
- 54:26Yes, Cameron McLean, right?
- 54:28He was our private here, and we sponsored his bonnet, and I think it was $7,000.
- 54:33Jamie Blakey was his manager or whatever.
- 54:36And I was reluctant.
- 54:38I said, ah, nah, nah.
- 54:40Anyway, I finally did it.
- 54:42And as luck would have it, I'm pretty sure they did the top 15 shootout.
- 54:47Mm-hmm.
- 54:49And Cameron was 15th, right?
- 54:50So he just snuck in.
- 54:51He was the first car on the track, and God bless him, Barry Sheen was commentating, right?
- 54:57And Barry, they were talking up this camera guy.
- 54:59He's a private here, and he's in the 15.
- 55:02And well, the first turn at Canberra was a hard right, I think.
- 55:06Well, Cameron didn't make it, smacked into the wall on the left-hand side, bent the front wheel, but carried on.
- 55:14But he carried on at snail's pace.
- 55:17And of course, being television and stuff, they had to talk about Cameron and his new sponsor on the front, VIP Pet Foods.
- 55:27It was golden.
- 55:29It was, you know, so Jim Richards will always tell you, you can have as much talent as you like, but you need a fair bit of luck as well.
- 55:36And businesses like that too.
- 55:37You know, you can have a good idea, great product, great everything, but you need a bit of luck too.
- 55:43I mean, that doesn't harm to have a bit of luck, good luck.
- 55:51That's the end of part one of my chat with Tony Quinn.
- 55:54Make sure you check out part two where he gets deeper into the passion for cars and racing.
- 55:59From Target Tasmania to some seriously cool and very rare wheels in the collection.
- 56:07Rusty's Garage is written and presented by me, Greg Rust.
- 56:11Series producer and editor is Alex Mitchell.
- 56:14Audio production by Darcy Thompson.
- 56:22Listener.