Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO
How Local Businesses Use Social Proof To Win Maps
Google Maps rewards businesses that build genuine social trust, not just review counts. We look at how a local bakery in Austin used user-generated content from TikTok to drive foot traffic, and why the algorithm now prioritizes fresh, verified social signals over static five-star averages. Lucas breaks down the specific mechanics of social proof in local search, while Luna explores the risks of fake engagement. If you run a small business, this episode shows you exactly how to turn your customers into your best marketing channel without spending a dime on ads.
#LocalSEO #GoogleMaps…
The skinny
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