The CEO's First Calendar: A 90‑Day Weekly Playbook to Stop Doing Care and Start Leading
This episode gives new home care founders a practical, executable 90-day calendar that moves you off the floor and into the CEO role while you secure a license, hire core staff, and convert your first private-pay clients. Daniel, Claire, and Sophia work through exactly what a founder should do each week—client development blocks, licensing milestones, recruiter interviews, compliance checkpoints, and owner-only decision windows—so you reach breakeven runway without missing caregiver payroll. We draw on Scott McKenzie’s experience across HCAB’s 531+ licensed agency launches and a Florida…
The skinny
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