Latest / The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business
How Newsletters Monetize Attention Without Selling Out
Most newsletter creators face a brutal choice: grow fast by selling ads, or stay small and authentic. This episode dissects the 'audience quality' paradox using data from Substack and Beehiiv top performers in September 2026. We look at why a niche finance writer with ten thousand subscribers often out-earns a general interest creator with half a million. The core insight is about unit economics of attention. Lucas breaks down the specific CPM differences between broad reach and high-intent readership. Luna challenges the assumption that scale always equals revenue, bringing up case…
The skinny
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