E256 - RJ Heller from BankRoll U

Business of Betting Podcast · Aug 29, 2025 · 26m

On this episode of the Business of Betting Podcast, Jason is joined by RJ Heller, Co-Founder at BankRoll U.

Hear them discuss:

02:27 - What BankRoll U is and how it works

04:02 - How users at BankRoll U can convert virtual profits into real money

06:00 - The business model and how most users wash out

07:28 - How many bets it takes to pass a level at BankRoll U

08:10 - The niche BankRoll U fills in the betting ecosystem

10:00 - The legal framework BankRoll U operates under

12:59 - How RJ got into the sports betting space

14:59 - Whether BankRoll U teaches users about pricing and odds

17:57 -…