Latest / MountainWest Capital Network: Welcome to the Winners' Circle / Building a Business from a Kitchen | All About Beehive Meals with Allyse Jackson

Transcript

Building a Business from a Kitchen | All About Beehive Meals with Allyse Jackson · MountainWest Capital Network: Welcome to the Winners' Circle

• 0:03
  Speaker 1: It's truly the only way like I put dinner on
• 0:06
  Speaker 1: the table for my family.
• 0:07
  Speaker 2: Beehive Meals has a very loyal fan base.
• 0:11
  Speaker 1: Yeah, they really, really do. And you say that and
• 0:14
  Speaker 1: you smile. But the stress that I saw during my
• 0:17
  Speaker 1: young teenage years, I was like, oh my gosh, I
• 0:20
  Speaker 1: never want to be an entrepreneur.
• 0:21
  Speaker 2: Yeah. You're listening to the Mountain West Capital Network podcast,
• 0:29
  Speaker 2: your gateway to the winner's circle. I'm Sherry, the executive
• 0:32
  Speaker 2: director of Mountain West Capital Network.
• 0:34
  Speaker 3: And I'm Jason, president of the Mountain West Capital Network
• 0:37
  Speaker 3: and managing director at Protivity. Every episode, we sit down
• 0:40
  Speaker 3: with Utah's most visionary business leaders to uncover the ideas, risks,
• 0:45
  Speaker 3: and wins behind the state's fastest-growing companies.
• 0:48
  Speaker 2: Mountain West Capital Network is best known for the Utah 100,
• 0:51
  Speaker 2: our flagship event that recognizes the state's fastest-growing businesses. But
• 0:56
  Speaker 2: behind every number is a story, and that's what this
• 0:59
  Speaker 2: podcast is all about.
• 1:00
  Speaker 3: You're not just tuning in to hear what's happened. You're
• 1:03
  Speaker 3: stepping inside the winner's circle to understand how it happened.
• 1:07
  Speaker 2: Today, we are joined by Elise Jackson, the founder and
• 1:11
  Speaker 2: CEO of Beehive Meals. Her company is a rapidly growing
• 1:15
  Speaker 2: meal prep service that has become the go-to solution for
• 1:18
  Speaker 2: families that are seeking convenient, home-cooked meals. This is actually
• 1:22
  Speaker 2: Elise's third time being recognized. by Mountain West Capital Network
• 1:26
  Speaker 2: on the Utah Top 100 Fastest Growing Companies, and her
• 1:29
  Speaker 2: company ranked number 11 in 2025. Which is amazing.
• 1:34
  Speaker 3: Congratulations on that. Under her leadership, Beehive Meals has been
• 1:38
  Speaker 3: recognized by the U.S. Chamber of Commerce as one of
• 1:41
  Speaker 3: nation's top small businesses and ranked number three on Utah's
• 1:46
  Speaker 3: Business 2024 Fast 50 list. She's also been named Utah's
• 1:50
  Speaker 3: Business 2024 CEO of the Year and in 2026 was
• 1:55
  Speaker 3: honored with EY Entrepreneur of the Year Award.
• 1:58
  Speaker 2: Wow. On top of being a successful entrepreneur, Elise is
• 2:02
  Speaker 2: a dedicated mother to four young children. Her ability to
• 2:05
  Speaker 2: lead a high-growth company while raising her family shows her
• 2:08
  Speaker 2: commitment to building a successful business and a meaningful life
• 2:11
  Speaker 2: centered in leadership, service, and family.
• 2:15
  Speaker 3: Elise, welcome to the Winner's Circle.
• 2:16
  Speaker 1: Oh, thank you for having me today. So....
• 2:21
  Speaker 2: Wow. We are so grateful that you are here today.
• 2:23
  Speaker 1: You are a busy, busy woman.
• 2:25
  Speaker 2: Let's start with the beginning of your story. That's just
• 2:27
  Speaker 2: fascinating to me. A lot of people have heard it,
• 2:29
  Speaker 2: but I want to hear you tell it.
• 2:31
  Speaker 1: Yeah. So going back to July of 2019, my husband
• 2:37
  Speaker 1: was working for a small business here in Utah, and
• 2:40
  Speaker 1: I was a stay-at-home mom of two kids. At the time,
• 2:43
  Speaker 1: I had a two-year-old and I had a nine-month-old. And
• 2:47
  Speaker 1: My husband was in a job where, unfortunately, the owner
• 2:51
  Speaker 1: wasn't making great financial decisions. And for those of you
• 2:54
  Speaker 1: that know, in small business, bad financial decision after the next,
• 2:58
  Speaker 1: it's pretty clear that the company's not going to be
• 3:01
  Speaker 1: around much longer. I mean, there would be times where
• 3:03
  Speaker 1: payroll would go to hit our bank account and like
• 3:05
  Speaker 1: nothing would hit. And it's like, oh, I don't know
• 3:08
  Speaker 1: if you're going to have a job much longer. And
• 3:11
  Speaker 1: so it was a day where my husband went to
• 3:14
  Speaker 1: work that day. Again, I was a stay-at-home mom. I
• 3:16
  Speaker 1: don't have any business background. I don't have a formal education.
• 3:19
  Speaker 1: I didn't go to college. I ended up just, we
• 3:23
  Speaker 1: had babies and I was like, okay, like I'm going
• 3:25
  Speaker 1: to be mom. And so I was in a situation
• 3:29
  Speaker 1: where I was like, okay, like what could I do
• 3:32
  Speaker 1: that I'm good at that could make money in the
• 3:34
  Speaker 1: short term to then just provide for our family? Just
• 3:37
  Speaker 1: pay the mortgage, you know, just pay for dance classes
• 3:39
  Speaker 1: for my daughter, right? Just pay our immediate bills while
• 3:43
  Speaker 1: my husband figures out what's next. And so I woke
• 3:47
  Speaker 1: up one morning. He went to work. My kids were
• 3:49
  Speaker 1: still in bed asleep. And I pulled up my notes
• 3:52
  Speaker 1: app on my phone. And I literally titled it things
• 3:56
  Speaker 1: that I'm good at that can make money. And it
• 3:58
  Speaker 1: was very like homemaker type things like baking and crocheting.
• 4:02
  Speaker 1: And then freezer meals was on that list. So I've
• 4:05
  Speaker 1: always prepped freezer meals for our family. And it was
• 4:08
  Speaker 1: something that was like, okay, yeah, I could do the shopping.
• 4:11
  Speaker 1: I could prep them. I could deliver them to people
• 4:13
  Speaker 1: and just do that locally. We live in Farmington. And
• 4:16
  Speaker 1: so it was kind of like, you know, I'll just
• 4:17
  Speaker 1: do it to the local Farmington community. And so within
• 4:23
  Speaker 1: like a 30-minute time frame, I went to Adobe Stock Photography.
• 4:27
  Speaker 1: I had no content of this. I just got stock photos.
• 4:31
  Speaker 1: This is amazing. And I was like, okay. Because I
• 4:34
  Speaker 1: had recipes I've always used. So I was kind of
• 4:36
  Speaker 1: like trying to find stock photos. I'm like, yeah, that
• 4:37
  Speaker 1: kind of looks like that could be that or whatever.
• 4:40
  Speaker 1: And I put together a picture collage. And I threw
• 4:42
  Speaker 1: it up on like a yard sale Farmington group. essentially,
• 4:46
  Speaker 1: like a mommy Facebook group. And I basically listed the
• 4:50
  Speaker 1: 10 meals and I was like, you know, this is
• 4:52
  Speaker 1: the price. This is when I'll deliver all these things.
• 4:55
  Speaker 1: And so it was like immediate. that people were like
• 4:59
  Speaker 1: yes please take my money and I was kind of
• 5:01
  Speaker 1: like oh I don't know how to take your money
• 5:03
  Speaker 1: I hurry and set up a Venmo account and I
• 5:06
  Speaker 1: was like uh like maybe pay me like half now
• 5:09
  Speaker 1: and then like half when I actually deliver because it's
• 5:11
  Speaker 1: like I needed to pay for the food but I
• 5:12
  Speaker 1: was like I didn't want to like take people's money
• 5:14
  Speaker 1: and so it was like this I was like okay
• 5:15
  Speaker 1: just Venmo me half and I had given myself a
• 5:20
  Speaker 1: month to fulfill essentially like it was like it was
• 5:23
  Speaker 1: like end of July, beginning of August, and my first
• 5:26
  Speaker 1: deliveries were until September. So first day I did $ 10, 000
• 5:29
  Speaker 1: in sales. And my husband was at work and he
• 5:35
  Speaker 1: had no idea any of this was happening. Like this
• 5:37
  Speaker 1: was all within like a few hour period. Like I
• 5:39
  Speaker 1: woke up, posted, and I was like, oh crap, I'm
• 5:42
  Speaker 1: taking people's money. And so I call my husband and
• 5:46
  Speaker 1: he's at work and I was like, Oh, I think
• 5:48
  Speaker 1: I just started a business. And I was like, I
• 5:51
  Speaker 1: don't know what we're doing. And like, we were really
• 5:52
  Speaker 1: excited and like telling family. And I remember my mother-in-law
• 5:56
  Speaker 1: calling me and saying like, because I was just thinking
• 5:59
  Speaker 1: I could do this out of my home. Like I
• 6:00
  Speaker 1: was just going to like buy groceries, do it out
• 6:02
  Speaker 1: of my home. Anyways, my mother-in-law calls me and she's like,
• 6:05
  Speaker 1: you realize you can't do this out of your house, right?
• 6:07
  Speaker 1: And I was like, oh, I had no idea. Yeah.
• 6:10
  Speaker 1: And it was like, no, when you're doing, say, baked goods,
• 6:13
  Speaker 1: like cookies or cupcakes or whatever, you can do that
• 6:17
  Speaker 1: through a cottage license. Out of your home, that's great.
• 6:19
  Speaker 1: When you're working with anything raw, so like raw meat,
• 6:22
  Speaker 1: raw vegetables, that can't be done out of your home.
• 6:26
  Speaker 1: And so I had to find a commercial kitchen. So
• 6:30
  Speaker 1: luckily I had given myself that 30 days, right? Yeah.
• 6:33
  Speaker 1: Before I was going to be delivering. So Adam and I...
• 6:37
  Speaker 1: I ended up finding a commercial kitchen from a guy
• 6:40
  Speaker 1: who did food trucks. So it's like he would use
• 6:42
  Speaker 1: his kitchen in the morning and then he would go
• 6:44
  Speaker 1: out on trucks. And so then we would be able
• 6:46
  Speaker 1: to come in and prep our food while he was gone.
• 6:48
  Speaker 1: And then we just basically had to be out before
• 6:51
  Speaker 1: his team got back and they were cleaning up their trucks.
• 6:54
  Speaker 1: So it worked out really well. So I found a
• 6:56
  Speaker 1: commercial kitchen and then. I had to go through all
• 6:59
  Speaker 1: these like other certifications and just things that I didn't
• 7:03
  Speaker 1: realize that you needed when you're running an actual food,
• 7:05
  Speaker 1: but not just like your typical food handlers. Yeah. So
• 7:07
  Speaker 1: I did do all these things. I did that in
• 7:09
  Speaker 1: the 30 day timeframe, started deliveries and September was first deliveries.
• 7:15
  Speaker 1: My husband ended up leaving his job, kind of like
• 7:17
  Speaker 1: a mutual agreement in October. And it was like, hey,
• 7:21
  Speaker 1: like he was going to continue to try to look
• 7:24
  Speaker 1: for a new job. I was just going to like
• 7:26
  Speaker 1: kind of do this on the side. something that I
• 7:28
  Speaker 1: could do like a few times a month to just
• 7:29
  Speaker 1: pay our bills. And We also thought it was a
• 7:33
  Speaker 1: really good idea to get pregnant with our third. Because
• 7:37
  Speaker 1: why not? Because why not? It's funny when I think
• 7:40
  Speaker 1: back because I always like think, why did we do that?
• 7:42
  Speaker 1: And it's because we got on really cheap insurance. And
• 7:46
  Speaker 1: that was like the cheapest we could have a baby.
• 7:47
  Speaker 1: That I was like, when you have no money, when
• 7:49
  Speaker 1: you're not making an actual income, you can get really
• 7:52
  Speaker 1: cheap insurance. Like we could have a really cheap baby.
• 7:59
  Speaker 1: So anyway, so I got pregnant. Was really, really tired.
• 8:03
  Speaker 1: Didn't feel great that first trimester. So it was around
• 8:05
  Speaker 1: February of 2020 when I decided to bring on a
• 8:08
  Speaker 1: couple employees. Customers were coming back month after month. It
• 8:11
  Speaker 1: was kind of like we were steadily growing. And I
• 8:15
  Speaker 1: was like, okay, I can continue to still do this
• 8:18
  Speaker 1: as a side hustle. Adam was still looking for a job.
• 8:20
  Speaker 1: And so February brought on a couple employees. And then
• 8:23
  Speaker 1: March of 2020, my husband had found a job and
• 8:27
  Speaker 1: his start date was March 16th of 2020 when everything
• 8:30
  Speaker 1: shut down. So he started a job at the Church
• 8:34
  Speaker 1: of Jesus Christ of Latter-day Saints in their missionary department.
• 8:37
  Speaker 1: And he basically showed up that morning and it was like, oh, well,
• 8:42
  Speaker 1: take your laptop and go home and basically work from home.
• 8:46
  Speaker 1: And when COVID hit, it was something for my business
• 8:50
  Speaker 1: with Beehive Meals where grocery store shelves were bare. People
• 8:54
  Speaker 1: couldn't leave their homes. And we started to become the
• 8:57
  Speaker 1: solution for people that it was like, okay, like you're
• 8:59
  Speaker 1: going to do all the prep. You have access to
• 9:01
  Speaker 1: food that I don't have access to through like wholesale
• 9:04
  Speaker 1: suppliers and different things that we just started seeing like
• 9:08
  Speaker 1: crazy month over month growth. So like looking back, so
• 9:12
  Speaker 1: I started at end of 2019, I did $ 30, 000 in
• 9:14
  Speaker 1: sales that first few months. And it was like, Ten-ish
• 9:18
  Speaker 1: thousand dollars a month. And it was great just for
• 9:20
  Speaker 1: our little family. I mean, the food costs I had,
• 9:23
  Speaker 1: pretty much I was my only labor. So I was
• 9:26
  Speaker 1: making enough to support us initially. And then I remember
• 9:30
  Speaker 1: I was really tired and pregnant in January. So I
• 9:32
  Speaker 1: did $ 5, 000 in sales in January of 2020. And then
• 9:36
  Speaker 1: hired a couple girls. COVID hit. So things just started accelerating.
• 9:40
  Speaker 1: By the end of 2020, we did a million dollars
• 9:43
  Speaker 1: in sales that first full year. Holy. So it was
• 9:46
  Speaker 1: basically when you take January of like $ 5, 000 in sales,
• 9:49
  Speaker 1: but then you end the year at a million and
• 9:53
  Speaker 1: scaling through a pandemic where food is scarce and all
• 9:56
  Speaker 1: these things. So we continued to scale. We ended up
• 10:00
  Speaker 1: getting our own kitchen, grew out of that kitchen in
• 10:02
  Speaker 1: a three month period, ended up getting another kitchen, growing
• 10:06
  Speaker 1: out of that one in a three month period. And
• 10:09
  Speaker 1: then that kitchen ended up being a flex space. So
• 10:12
  Speaker 1: it's like each of our neighbors had kind of their
• 10:14
  Speaker 1: own spaces. And so it was 2021, we were going
• 10:18
  Speaker 1: to each of our neighbors and we're like, we will
• 10:19
  Speaker 1: pay you to leave. Like, how much do I need
• 10:21
  Speaker 1: to pay you to go find a new space? And
• 10:23
  Speaker 1: so we'd like take over their lease and then we'd
• 10:26
  Speaker 1: basically just put freezers in there. And then I'd go
• 10:28
  Speaker 1: to the next neighbor because we grow out of that.
• 10:30
  Speaker 1: And then I'd be like, how much do I need
• 10:31
  Speaker 1: to pay you to leave? So we continue to grow.
• 10:33
  Speaker 1: So 2021, we ended up with 8 million in revenue
• 10:37
  Speaker 1: that year. So going from one, just starting this as
• 10:41
  Speaker 1: like a side business to very much like becoming a
• 10:46
  Speaker 1: rapidly growing food business through COVID. It's just been like
• 10:50
  Speaker 1: a whirlwind of everything. So that's kind of in a nutshell,
• 10:54
  Speaker 1: start to like kind of first couple of years. And
• 10:56
  Speaker 1: then we just continued to grow since. That's amazing. We're
• 11:00
  Speaker 1: both just sitting here. Yeah.
• 11:01
  Speaker 3: I mean, it's just unbelievable. And you've highlighted some of
• 11:04
  Speaker 3: the obstacles and maybe the question that I have is
• 11:09
  Speaker 3: which of those obstacles were most meaningful from a lesson perspective?
• 11:14
  Speaker 3: They taught you some things. They were crucial as you've
• 11:18
  Speaker 3: continued to grow since then. What would have been those
• 11:21
  Speaker 3: obstacles that you're like, you know what? Now that I
• 11:24
  Speaker 3: look back, I really appreciate, maybe not at the time,
• 11:28
  Speaker 3: but now I do.
• 11:29
  Speaker 2: Yeah.
• 11:30
  Speaker 1: So something I feel like they were really big learning
• 11:34
  Speaker 1: experiences as we went through them, but it really has
• 11:36
  Speaker 1: shaped how we run the business and how we've scaled
• 11:39
  Speaker 1: the business. So we were really scrappy throughout everything. Even
• 11:43
  Speaker 1: from like day one of I did my Facebook post
• 11:46
  Speaker 1: and I did $ 10, 000 in sales, like that allowed me
• 11:49
  Speaker 1: to go buy my first freezer. Like I basically, I
• 11:52
  Speaker 1: never put a penny of my own money in and
• 11:54
  Speaker 1: I've never taken investment on for this business. And so
• 11:58
  Speaker 1: I was able to purchase my first freezer and then
• 12:00
  Speaker 1: it's like, okay. And I was able to get the
• 12:02
  Speaker 1: food and dah, dah, dah. Then when we moved into
• 12:04
  Speaker 1: our first kitchen, we We were able to just like
• 12:06
  Speaker 1: pay cash for like everything. And, you know, we built
• 12:10
  Speaker 1: out our first kitchen and then like we grew out
• 12:12
  Speaker 1: of that. But then we were able to take the
• 12:13
  Speaker 1: money that that kitchen had made us. And then we
• 12:16
  Speaker 1: were able to put it into the next kitchen. And
• 12:18
  Speaker 1: we really scaled. We literally scaled from zero to almost
• 12:24
  Speaker 1: 30 million through these eight by 10 freezers. They're like
• 12:29
  Speaker 1: these eight by 10 walk-in freezers that I could buy.
• 12:32
  Speaker 1: And it would be like, okay, I need another one.
• 12:35
  Speaker 1: So I go to my supplier and I buy another
• 12:36
  Speaker 1: one and it shows up in a couple weeks. And
• 12:38
  Speaker 1: then it's like, okay, I need another one. And these
• 12:40
  Speaker 1: freezers are like 20 to 30 grand a piece, but
• 12:42
  Speaker 1: it was something that was like, okay, I just need
• 12:44
  Speaker 1: another freezer. I just need another freezer. And in the end,
• 12:46
  Speaker 1: we ended up with 35 of them. And multiple flex
• 12:51
  Speaker 1: spaces where we just have a bunch of freezers. There
• 12:53
  Speaker 1: was also the side of the business where we did
• 12:57
  Speaker 1: our own deliveries for the first five years. We started
• 13:00
  Speaker 1: just serving Davis County here in Utah, and then Weber County,
• 13:02
  Speaker 1: and then we opened up Salt Lake and Utah County.
• 13:04
  Speaker 1: And then we gradually went to where we were serving
• 13:06
  Speaker 1: the entire state and then Idaho and then Arizona and
• 13:09
  Speaker 1: Nevada and Colorado. And we did all of our own delivery,
• 13:12
  Speaker 1: just logistics through that to their doorstep in a refrigerated vehicle.
• 13:16
  Speaker 1: So that was another thing where it was like, okay,
• 13:19
  Speaker 1: I just needed to buy another van.
• 13:21
  Speaker 2: I just.
• 13:27
  Speaker 1: There was a day where we put delivery routes together
• 13:29
  Speaker 1: the day before and I was like, shoot, drivers are
• 13:31
  Speaker 1: going to be out for like 16 hours. I'm like, okay,
• 13:33
  Speaker 1: I need another van. And I remember showing up to
• 13:36
  Speaker 1: the dealership the next day and I'd bought vans from
• 13:38
  Speaker 1: them before. So they knew who I was, but I
• 13:41
  Speaker 1: show up at the dealership and I was like, okay,
• 13:44
  Speaker 1: so I need that van and I don't have time
• 13:46
  Speaker 1: to do paperwork because I need to like get it
• 13:48
  Speaker 1: back and they need to use it. So I'll come
• 13:51
  Speaker 1: back and sign later. And like, just let me know
• 13:53
  Speaker 1: how much I need to go get a cashier's check for.
• 13:56
  Speaker 1: And they like, let me take the van. And I
• 13:58
  Speaker 1: was like, thanks. And we like went into delivery routes
• 14:01
  Speaker 1: with this van that I hadn't even paid for yet.
• 14:03
  Speaker 1: I hadn't even signed anything on it. Again, because I
• 14:06
  Speaker 1: had bought multiple vehicles from them, but I did that
• 14:08
  Speaker 1: multiple times where I was like, shoot, I just need
• 14:10
  Speaker 1: to go to the dealership and buy a van tomorrow.
• 14:12
  Speaker 1: So there were these like things where we scaled in
• 14:16
  Speaker 1: such a, we didn't start with like okay, we're going
• 14:19
  Speaker 1: to build this massive facility and invest $ 20 million into
• 14:23
  Speaker 1: it and all these delivery logistics and blah, blah, blah.
• 14:25
  Speaker 1: It was literally month to month. Okay, what do we need?
• 14:28
  Speaker 1: Because we just went up X percentage. And like, what
• 14:30
  Speaker 1: do I need to actually keep up with that to
• 14:33
  Speaker 1: be able to like cashflow everything? And then just to
• 14:37
  Speaker 1: not overextend ourselves, we always paid cash for everything. It
• 14:40
  Speaker 1: wasn't until I brought a CFO on that. He's like,
• 14:43
  Speaker 1: you can't just pay cash for everything. We need to
• 14:44
  Speaker 1: leverage some debt. And so I started leveraging that through
• 14:48
  Speaker 1: our vans. I was like, fine, you can get a $ 50, 000
• 14:50
  Speaker 1: loan on a van, but like, that's as far as
• 14:52
  Speaker 1: I'm going to like go. And so we, we continued
• 14:56
  Speaker 1: to scale. And I think we were able to, that
• 14:58
  Speaker 1: was where I felt comfortable building the business. Now where
• 15:01
  Speaker 1: we're at today, I mean, we just purchased a 60,000
• 15:04
  Speaker 1: square foot facility that we just moved into. And obviously
• 15:07
  Speaker 1: I didn't pay cash for that. So we are very
• 15:11
  Speaker 1: much now leveraging the, debt to be able to continue
• 15:14
  Speaker 1: to scale. But I think I needed those initial years
• 15:17
  Speaker 1: of just that really, really scrappy that I kind of
• 15:21
  Speaker 1: had to live and die on a lot of decisions
• 15:23
  Speaker 1: where it's like, I have to make the right decision.
• 15:26
  Speaker 1: And did I always make the right decision? No, I didn't.
• 15:29
  Speaker 1: I made a lot of poor decisions, but I was
• 15:31
  Speaker 1: able to learn really quickly and pivot really quickly.
• 15:35
  Speaker 3: Yeah.
• 15:35
  Speaker 2: Did you ever just think, what did I start? No,
• 15:39
  Speaker 2: like be careful what you ask for because you might
• 15:41
  Speaker 2: just get it.
• 15:42
  Speaker 3: Yeah.
• 15:43
  Speaker 2: Oh, yeah.
• 15:43
  Speaker 1: I know. It's funny when I look back. I remember
• 15:47
  Speaker 1: when we first started and I was like doing $ 10, 000
• 15:48
  Speaker 1: a month. I was like, do you know how cool
• 15:50
  Speaker 1: it would be to do like half a million dollars
• 15:52
  Speaker 1: in a year? And then you hit that and it's like, oh,
• 15:54
  Speaker 1: but you know how cool it would be to do
• 15:55
  Speaker 1: like a million dollars a year? And then like 10 million,
• 15:58
  Speaker 1: all these things. And it's like you hit these milestones
• 16:00
  Speaker 1: and it's like, okay, I guess like we're just going
• 16:02
  Speaker 1: to keep going. Like what's the next one? So I
• 16:05
  Speaker 1: don't know. I never imagined this. It's incredible.
• 16:09
  Speaker 2: I listened to you tell the story and I'm so
• 16:11
  Speaker 2: glad that you shared it with us because to hear
• 16:14
  Speaker 2: you tell it is so much different than just like
• 16:16
  Speaker 2: reading it or, you know, you've been awarded a lot
• 16:19
  Speaker 2: of things. And so, you know, you see, you know
• 16:21
  Speaker 2: the story, but to hear you tell it is something special.
• 16:25
  Speaker 2: And then to think that, I mean, you're growing your
• 16:27
  Speaker 2: business in the most organic, incredible way. People just dream
• 16:32
  Speaker 2: of that. Like that's the way it everyone wants it
• 16:35
  Speaker 2: to happen, right?
• 16:37
  Speaker 1: Yeah.
• 16:37
  Speaker 2: Versus the, oh, I want to do these great big dreams,
• 16:40
  Speaker 2: but you're just kind of like survival, survival. Okay.
• 16:43
  Speaker 1: Now, oh, it's incredible.
• 16:46
  Speaker 2: Yeah.
• 16:46
  Speaker 1: There's something. So my dad was an entrepreneur.
• 16:49
  Speaker 2: Okay. So that was, I was going to get to that.
• 16:50
  Speaker 1: Yeah. So my dad, so kind of funny story where,
• 16:53
  Speaker 1: so my dad was an entrepreneur. He was in land development.
• 16:57
  Speaker 1: So he had several businesses. The one that was through
• 16:59
  Speaker 1: like my teenage years and still today, he would purchase
• 17:03
  Speaker 1: a bunch of land Like big, large pieces of land
• 17:05
  Speaker 1: out in Roosevelt in the middle of nowhere. And then
• 17:07
  Speaker 1: he would like break them into five to 10 acre
• 17:09
  Speaker 1: lots and sell them. And so he was a land
• 17:12
  Speaker 1: developer out there. But we lived, we grew up in
• 17:13
  Speaker 1: Davis County. So he would like commute back and forth
• 17:16
  Speaker 1: for there. Because we weren't going to move out to Roosevelt.
• 17:21
  Speaker 1: And my mother would not let that happen. Roosevelt's a
• 17:24
  Speaker 1: wonderful place.
• 17:26
  Speaker 3: We love people from Roosevelt.
• 17:29
  Speaker 1: So my junior high-ish years were that like 2008 kind
• 17:33
  Speaker 1: of real estate crash. And I just saw my dad
• 17:36
  Speaker 1: leveraged a lot of debt to do his land development business.
• 17:41
  Speaker 1: And thankfully, he made it through. He never missed a payment.
• 17:43
  Speaker 1: He was always like, I know he's a very blessed man.
• 17:46
  Speaker 1: But the stress that I saw during those like my
• 17:49
  Speaker 1: young teenage years, I was like, oh, my gosh, I
• 17:52
  Speaker 1: never want to be an entrepreneur.
• 17:53
  Speaker 2: Well, and in a junior high, you're super aware of
• 17:55
  Speaker 2: like where your parents are financially and what they're experiencing.
• 18:00
  Speaker 1: And it's like suddenly wait.
• 18:02
  Speaker 2: I know.
• 18:02
  Speaker 1: And it's like, you know, I'm in soccer and that's expensive.
• 18:05
  Speaker 1: So like, yeah, you're very aware of like the financial
• 18:07
  Speaker 1: side of things and how stressful it is for your parents.
• 18:10
  Speaker 2: And so.
• 18:11
  Speaker 1: I was always like, nope, I'm going to marry somebody.
• 18:13
  Speaker 1: They're going to have a nine to five job. It's
• 18:14
  Speaker 1: going to be very stable, all these things. So I
• 18:17
  Speaker 1: married my husband and his mom was an entrepreneur. And
• 18:21
  Speaker 1: then his dad was that stable like banking career. So
• 18:24
  Speaker 1: his mom would have these like kind of ups and
• 18:26
  Speaker 1: downs of the entrepreneurship, like some successes, right? And these things.
• 18:30
  Speaker 1: And then the dad was the like stable banking job.
• 18:33
  Speaker 1: So when I married Adam, he wanted to be an entrepreneur.
• 18:38
  Speaker 1: And it was kind of this like, Okay, you can
• 18:41
  Speaker 1: be an entrepreneur, but you also have to have a
• 18:42
  Speaker 1: full-time job.
• 18:43
  Speaker 2: Yeah.
• 18:44
  Speaker 1: Like, you have to have something. You're like, I've lived this.
• 18:46
  Speaker 3: Yes.
• 18:47
  Speaker 1: So he, when we got married, he was going through
• 18:49
  Speaker 1: his MBA at the U. And he had an entrepreneur
• 18:52
  Speaker 1: professor there who basically used the analogy, and this is
• 18:56
  Speaker 1: something that I've loved as an entrepreneur and something we
• 18:58
  Speaker 1: share frequently, is entrepreneurship is like a game.
• 19:04
  Speaker 2: Right.
• 19:04
  Speaker 1: Just play it. If you make five bucks, you win.
• 19:06
  Speaker 1: Kind of like you don't need to quit your job
• 19:08
  Speaker 1: and go all in. Right. And then there's also the
• 19:11
  Speaker 1: analogy of it's like surfing where when you're learning to surf,
• 19:15
  Speaker 1: you are not going to go and catch this massive
• 19:19
  Speaker 1: wave your first time. Like you have to go out
• 19:21
  Speaker 1: and practice on these baby waves. I've actually gone on
• 19:23
  Speaker 1: two surf trips the last two years. You go out
• 19:26
  Speaker 1: and you catch these small waves and you're like so
• 19:28
  Speaker 1: excited and think it's massive. And then you get done
• 19:30
  Speaker 1: and you look back at videos and pictures and you're like, oh,
• 19:32
  Speaker 1: my gosh, that wave was like a foot. And then
• 19:34
  Speaker 1: you go and get to where you're actually in the
• 19:36
  Speaker 1: lineup and you have your coach and they help push
• 19:38
  Speaker 1: you into like a real wave. And it's like you
• 19:40
  Speaker 1: get eaten by the wave. And it hurts. And you
• 19:43
  Speaker 1: get back up and you have to paddle back out
• 19:45
  Speaker 1: or else you're just gonna get destroyed you're you have
• 19:48
  Speaker 1: to practice on the baby waves though to be able
• 19:50
  Speaker 1: to get to be able to take the opportunity when
• 19:53
  Speaker 1: that big wave comes So when Adam and I were
• 19:57
  Speaker 1: newly married, he was in this entrepreneurship program. And it's
• 20:00
  Speaker 1: kind of like, OK, just basically the final of that
• 20:02
  Speaker 1: class was, will you start a business someday? Yes or no.
• 20:05
  Speaker 1: Like that was like a pass or fail. And he
• 20:07
  Speaker 1: wrote yes on a piece of paper. And that was
• 20:09
  Speaker 1: the end of that. Wow. So he wanted to start
• 20:12
  Speaker 1: something very low risk. He basically found a product on Alibaba,
• 20:16
  Speaker 1: which is sourcing through manufacturers overseas. And it was a
• 20:21
  Speaker 1: wooden sunglass company. And he threw it up on Indiegogo,
• 20:24
  Speaker 1: which is essentially like another platform like Kickstarter. So crowdfunding.
• 20:29
  Speaker 1: And he was able to do about it was like
• 20:31
  Speaker 1: nine or ten thousand dollars in sales to fund this company.
• 20:34
  Speaker 1: So he funded his project. We were able to buy
• 20:37
  Speaker 1: our first round of sunglasses and we were like super excited.
• 20:41
  Speaker 1: And we're kind of like, oh, like maybe there is
• 20:42
  Speaker 1: something to this. Again, these were very generic, like straight
• 20:46
  Speaker 1: off of Alibaba product. So it's kind of like, OK,
• 20:48
  Speaker 1: like if we're going to do this, like we should
• 20:49
  Speaker 1: make these a little more unique products. And so we
• 20:52
  Speaker 1: brought on a friend as a partner, and then we
• 20:54
  Speaker 1: actually brought on, air quotes, a money partner. He gave
• 20:58
  Speaker 1: us $ 6, 000, which was a lot of money. And he
• 21:03
  Speaker 1: helped kind of fund this next idea. So essentially they
• 21:06
  Speaker 1: were wooden sunglasses, but they had designs down the side
• 21:08
  Speaker 1: of them. And we gave them different names, but we
• 21:11
  Speaker 1: launched those on Kickstarter the next summer. And that campaign
• 21:14
  Speaker 1: actually did $ 270, 000. It was at the time one of
• 21:17
  Speaker 1: the most funded sunglass campaigns.
• 21:20
  Speaker 2: Oh, okay.
• 21:21
  Speaker 1: So it was kind of like, oh, like this was fun. Yeah.
• 21:24
  Speaker 1: And we kind of had a little side thing. Adam
• 21:26
  Speaker 1: still had his full-time job. I still had my full-time job.
• 21:29
  Speaker 1: And then we still, like, I did all the shipping
• 21:30
  Speaker 1: for that company. I did all the customer service. He
• 21:33
  Speaker 1: kind of did the designs and would work with the manufacturers.
• 21:36
  Speaker 1: And it was just like a little side project. So
• 21:39
  Speaker 1: we did the next summer, we launched a different style of,
• 21:42
  Speaker 1: and they did also $ 280, 000 in revenue in that Kickstarter.
• 21:48
  Speaker 1: And it was at that point where... Partners will make
• 21:51
  Speaker 1: or break you. And we were just in a situation.
• 21:54
  Speaker 1: We had one partner left with the money partner left
• 21:56
  Speaker 1: at that point. The other one ended up getting bought out.
• 21:58
  Speaker 1: And we either got to sell and be done or
• 22:01
  Speaker 1: we have to purchase the company from you or you
• 22:03
  Speaker 1: need to buy us out. We were going to purchase
• 22:05
  Speaker 1: him out. And then it just ended up things happen
• 22:09
  Speaker 1: and he wanted to buy us out. And so we
• 22:12
  Speaker 1: ended up selling our portion, which is really it was
• 22:15
  Speaker 1: heartbreaking because that was like what Adam had built. But
• 22:18
  Speaker 1: it was also we just couldn't. continue on in that partnership.
• 22:22
  Speaker 1: So we ended up selling. And I think that was
• 22:24
  Speaker 1: a really good baby wave for us, right? We learned
• 22:28
  Speaker 1: how to like build, work with manufacturers. We ended up
• 22:31
  Speaker 1: exiting the company. And it was something that was just
• 22:36
  Speaker 1: a really good learning experience for us. And it was
• 22:38
  Speaker 1: also a dip of like, I dipped my toes in
• 22:40
  Speaker 1: the water. of entrepreneurship and I realized like oh that
• 22:43
  Speaker 1: was kind of fun like there were some things that
• 22:45
  Speaker 1: were kind of awful but then there were things that
• 22:47
  Speaker 1: were kind of fun and so I'm like okay I
• 22:49
  Speaker 1: could do that again so Adam always continued to like
• 22:53
  Speaker 1: still work his nine to five jobs like I mentioned
• 22:55
  Speaker 1: we lived in Provo for a time where he worked
• 22:57
  Speaker 1: at Qualtrics that's when we sold that company so there
• 23:01
  Speaker 1: was a like a two or three year time period
• 23:03
  Speaker 1: where we were still kind of looking like what's our
• 23:05
  Speaker 1: next thing So we had like actually sourced different products
• 23:09
  Speaker 1: from manufacturers. It never felt really good about things. And
• 23:14
  Speaker 1: it was more like I was waiting for Adam to
• 23:16
  Speaker 1: have the big idea. Like, no, like you're the entrepreneur.
• 23:19
  Speaker 1: Like I can just do customer service and fulfill orders. Yeah.
• 23:22
  Speaker 1: That's my role.
• 23:23
  Speaker 2: Yeah.
• 23:23
  Speaker 1: And so we were always waiting for him to have
• 23:25
  Speaker 1: like our next big idea. So even when I started
• 23:28
  Speaker 1: Beehive Males, it was truly like that side hustle. It
• 23:31
  Speaker 1: was never supposed to be like he wouldn't even found it.
• 23:33
  Speaker 1: He found another job.
• 23:34
  Speaker 2: Yeah.
• 23:35
  Speaker 1: And then he worked in that job for a year
• 23:36
  Speaker 1: and a half until I made him quit and come
• 23:38
  Speaker 1: work with me because I was drowning. Yeah, there was
• 23:44
  Speaker 1: that like I was super hesitant to be an entrepreneur
• 23:46
  Speaker 1: and now I would never go back. Yeah.
• 23:50
  Speaker 3: Man, I am just blown away. I mean, your story
• 23:53
  Speaker 3: is just so fascinating.
• 23:55
  Speaker 1: I loved.
• 23:56
  Speaker 3: The analogy of surfing, Sherry is just smiling right here.
• 23:59
  Speaker 1: You always find a way to increase.
• 24:00
  Speaker 3: There has to be a way.
• 24:02
  Speaker 1: It's so applicable to entrepreneurship. It totally is. It really is.
• 24:06
  Speaker 1: You get wrecked out there and you have to get
• 24:08
  Speaker 1: back up.
• 24:08
  Speaker 3: Oh, you get wrecked. Yeah, it looks a lot easier.
• 24:10
  Speaker 3: Those pros make it look a lot easier. But you
• 24:15
  Speaker 3: mentioned some things. I mean, I want to touch on leadership. Obviously,
• 24:19
  Speaker 3: with how you started and how you are now and
• 24:23
  Speaker 3: the growth that you've experienced, your leadership has evolved, right?
• 24:28
  Speaker 3: And so maybe you can highlight for the listeners. I mean,
• 24:30
  Speaker 3: because this is just fascinating. I'm just incredibly impressed and
• 24:35
  Speaker 3: grateful for your time because I think this is so valuable.
• 24:38
  Speaker 3: But how has your leadership skills evolved over time?
• 24:43
  Speaker 2: Yeah.
• 24:44
  Speaker 1: So, I mean, going back, right, I didn't go to college.
• 24:47
  Speaker 1: I had no intentions of starting a business, let alone
• 24:50
  Speaker 1: scaling a business that has scaled like ours has. And
• 24:54
  Speaker 1: so through the process, I mean, when we talk 2020
• 24:58
  Speaker 1: to 2021, we grew at such a rapid pace that
• 25:00
  Speaker 1: I honestly, we say it's like we were on a
• 25:04
  Speaker 1: train and we were not in the conductor seat. We
• 25:06
  Speaker 1: were just holding on. Like we were holding on to
• 25:08
  Speaker 1: a runaway train, essentially. And it was just purely keeping up.
• 25:12
  Speaker 1: And I feel like as a leader, I probably didn't
• 25:16
  Speaker 1: show up always in the way that I should for
• 25:18
  Speaker 1: my team. It was just like we were all struggling.
• 25:22
  Speaker 1: And it wasn't until around 2022, we were still growing.
• 25:26
  Speaker 1: It just wasn't at that like rate. It wasn't 800%
• 25:29
  Speaker 1: in a year. It was more like 40 to 70%.
• 25:33
  Speaker 1: Like we can keep up with that. It was a
• 25:35
  Speaker 1: situation where I actually got in my head from an
• 25:38
  Speaker 1: imposter syndrome standpoint, where it was kind of like, I
• 25:41
  Speaker 1: look back and it was almost this had all happened
• 25:44
  Speaker 1: to me. And it was like, holy crap, I did
• 25:47
  Speaker 1: not ask for this. Like, this is not what I
• 25:49
  Speaker 1: signed up for. I was supposed to be a stay-at-home mom.
• 25:51
  Speaker 1: My husband was supposed to be the entrepreneur. I shouldn't
• 25:53
  Speaker 1: be running this business. And I actually ended up hiring
• 25:59
  Speaker 1: a COO at the time. It was kind of like
• 26:01
  Speaker 1: I needed to bring somebody in who knew what they
• 26:03
  Speaker 1: were doing. I could basically run the operations. And I
• 26:07
  Speaker 1: was going to take more of like a side view
• 26:10
  Speaker 1: of things and let my husband and this individual run things.
• 26:14
  Speaker 1: And through that process, I learned a lot and that
• 26:21
  Speaker 1: I was the correct person to run the business. This
• 26:25
  Speaker 1: individual was great. It just wasn't like that scrappy entrepreneur
• 26:30
  Speaker 1: kind of mindset that we needed as we were still
• 26:32
  Speaker 1: scaling and growing. So he was only with us for
• 26:36
  Speaker 1: about nine months. And then we did have to part ways.
• 26:40
  Speaker 1: But it was in that process that I really recognized
• 26:43
  Speaker 1: that I was the correct person and that I really
• 26:46
  Speaker 1: needed to work on myself and my leadership skills to
• 26:49
  Speaker 1: continue to show up for my team the way I
• 26:51
  Speaker 1: needed to. So things I'm really proud of through like
• 26:56
  Speaker 1: this journey and I always tell my team that You know,
• 27:00
  Speaker 1: as we scale and grow, we all have to scale
• 27:02
  Speaker 1: and grow. Like, again, myself included. I am not exempt
• 27:04
  Speaker 1: from that. There may be a point where this gets like,
• 27:07
  Speaker 1: I shouldn't be managing this company. I hope that's not
• 27:09
  Speaker 1: for a really long time. However, like I need to
• 27:12
  Speaker 1: constantly be leveling myself up to be able to keep
• 27:15
  Speaker 1: up with the business. So, I mean, we've developed internal
• 27:20
  Speaker 1: systems or process of just different like things that we
• 27:23
  Speaker 1: work through. that really help our team develop. So something
• 27:27
  Speaker 1: that we developed internally, I call it our impact goals.
• 27:30
  Speaker 1: So all of our management level, if they are a
• 27:34
  Speaker 1: manager level, they take what's called an impact goal on
• 27:37
  Speaker 1: every quarter. So essentially in their department, they have to
• 27:39
  Speaker 1: decide what would make an impact in the company. And
• 27:43
  Speaker 1: they take this goal on and it has to be
• 27:44
  Speaker 1: completed in the quarter. They report on it every quarter.
• 27:47
  Speaker 1: They have like tangible numbers that they influenced and And
• 27:51
  Speaker 1: then what's fun is when we get, we've been doing
• 27:54
  Speaker 1: this long enough that we can look a year out.
• 27:57
  Speaker 1: And then the goal is that it's not just like
• 27:58
  Speaker 1: it falls away and we forget about it. It's something
• 28:00
  Speaker 1: that's like implemented. And then you can look back at
• 28:04
  Speaker 1: the impact over a year. And it's like really cool
• 28:07
  Speaker 1: to recognize something that you did a year ago and
• 28:10
  Speaker 1: the impact that it has today. And so we've, we
• 28:15
  Speaker 1: actually do this every quarterly meeting. We have quarterly meeting
• 28:17
  Speaker 1: on Friday. I still got a plan, but yeah. We're
• 28:21
  Speaker 1: going to be reviewing our impact goals where it's just
• 28:25
  Speaker 1: something that it gives people a lot of pride in
• 28:27
  Speaker 1: what they do. And it lets people see that what
• 28:31
  Speaker 1: they do matters. I'm reading this book right now. It's
• 28:34
  Speaker 1: called Mattering. But it is this idea of like people
• 28:39
  Speaker 1: want to matter. And like knowing what you do matters
• 28:43
  Speaker 1: can impact the way you live your life. Like if
• 28:46
  Speaker 1: you don't feel like, you know, your job or whatever matters.
• 28:49
  Speaker 1: or even like your role as an individual outside of
• 28:53
  Speaker 1: a career, whatever, does anything, then you kind of don't
• 28:57
  Speaker 1: have a purpose. So I think it's really important from
• 29:01
  Speaker 1: a leadership standpoint to really highlight your team in a
• 29:05
  Speaker 1: way that even my people that like clean my building,
• 29:09
  Speaker 1: like you allow us to function in a building that's clean,
• 29:13
  Speaker 1: you know, all the way from My top executives were
• 29:17
  Speaker 1: having these big executive conversations. But it's like if we
• 29:20
  Speaker 1: don't have all of the like downstream team, I can't function.
• 29:25
  Speaker 1: And so I think it's really learning how to highlight
• 29:29
  Speaker 1: the impact everybody has. And then a formal we just
• 29:32
  Speaker 1: have a formal process that actually allows them to kind
• 29:35
  Speaker 1: of like pat themselves on their back every quarter, which
• 29:38
  Speaker 1: they're really proud of what they do.
• 29:40
  Speaker 2: How many employees do you have right now.
• 29:42
  Speaker 1: So we're at 120 okay and keep in mind so
• 29:45
  Speaker 1: we do all of our own manufacturing so like we're
• 29:48
  Speaker 1: our own production yeah a good portion of that is
• 29:50
  Speaker 1: like our production team then we have our own warehousing
• 29:53
  Speaker 1: and distribution we don't do deliveries anymore ourselves we ship
• 29:56
  Speaker 1: now we actually are nationwide through shipping wow So I
• 30:00
  Speaker 1: don't need all the vans and all of that anymore.
• 30:02
  Speaker 3: That's within the last year or so.
• 30:04
  Speaker 1: So a year and a half ago, we launched shipping. Oh,
• 30:06
  Speaker 1: almost two years ago now. We launched shipping and then
• 30:09
  Speaker 1: we served just the 12 West Coast states, kind of
• 30:12
  Speaker 1: like Utah and West. And then about almost a year ago,
• 30:18
  Speaker 1: then we launched another set of 12 states. And then
• 30:21
  Speaker 1: in January, we just launched nationwide. That's fantastic.
• 30:25
  Speaker 3: Congratulations.
• 30:26
  Speaker 2: That's amazing. That is incredible. Beehive Meals has a very
• 30:31
  Speaker 2: loyal fan base. Yeah.
• 30:33
  Speaker 1: They really, really do.
• 30:34
  Speaker 2: And you say that and you smile. But what do
• 30:38
  Speaker 2: you think the key to building that, creating that has been?
• 30:43
  Speaker 2: And then that trust and those repeat customers. Because like
• 30:46
  Speaker 2: you said, families are trusting you with these meals, but
• 30:52
  Speaker 2: you've also got these cheerleaders out there. So tell me
• 30:55
  Speaker 2: a little bit about that and the importance of it
• 30:57
  Speaker 2: and how you created.
• 30:58
  Speaker 1: That because it's you. Yeah. Well, I think something that
• 31:02
  Speaker 1: really helped was I'm honestly my first customer.
• 31:05
  Speaker 3: Right.
• 31:06
  Speaker 1: I was that stay at home mom. I had two kids.
• 31:08
  Speaker 1: And then when I started the business, I started working
• 31:11
  Speaker 1: and I realized, like, how in the world are you
• 31:12
  Speaker 1: supposed to make dinner and work? Like, really, though? Yeah.
• 31:16
  Speaker 1: I ask myself that every day. So we don't. So
• 31:20
  Speaker 1: we don't. No. And so there's one, I was our
• 31:24
  Speaker 1: first customer. Like it was something that I was already
• 31:27
  Speaker 1: doing for my family. So it was like a really
• 31:29
  Speaker 1: natural thing that I, it wasn't forced. I understood what
• 31:34
  Speaker 1: moms need. And then there's the other aspect of It's
• 31:38
  Speaker 1: funny because I can look at certain customers. I'm like,
• 31:41
  Speaker 1: you have literally like over a hundred orders with me.
• 31:44
  Speaker 1: I have been in business less than that many months.
• 31:47
  Speaker 1: So you are ordering more than once a month in
• 31:49
  Speaker 1: some cases. And it's truly the only way like I
• 31:54
  Speaker 1: put dinner on the table for my family. I joked
• 31:57
  Speaker 1: around with my team. I had them, I have them
• 31:59
  Speaker 1: ship me my sets, even though I show up to
• 32:01
  Speaker 1: the office every week because I need to check the
• 32:02
  Speaker 1: quality of like, a package shipped and like it arrives
• 32:06
  Speaker 1: okay and all these things so I have my product
• 32:08
  Speaker 1: shipped to me and I I kind of like got
• 32:11
  Speaker 1: off cadence I didn't have any meals and I jokingly
• 32:15
  Speaker 1: told them that we haven't eaten dinner for a week
• 32:16
  Speaker 1: and a half but it wasn't a joke like we
• 32:18
  Speaker 1: hadn't eaten dinner for a week and a half and
• 32:20
  Speaker 1: I needed them to ship me meals but really it's
• 32:24
  Speaker 1: one the product itself You have to have a quality product.
• 32:27
  Speaker 1: And I take very seriously what we put in our food.
• 32:31
  Speaker 1: When I initially started, it was something that's like, oh, well,
• 32:34
  Speaker 1: I'll just buy the name brand ketchup or the name
• 32:36
  Speaker 1: brand barbecue sauce or whatever from our wholesalers. We'll put
• 32:39
  Speaker 1: these in our product as an ingredient. And then as
• 32:43
  Speaker 1: we grew, it's been over the last few years, I
• 32:46
  Speaker 1: recognized more, as I realized we're a real company and
• 32:50
  Speaker 1: we're going to stick around. Yeah. It was kind of
• 32:52
  Speaker 1: like this realization like we're a food manufacturer and like
• 32:54
  Speaker 1: I want to make sure we're doing our part in
• 32:57
  Speaker 1: the food ecosystem that what we're putting in our product
• 33:00
  Speaker 1: I feel good about. So we've removed all these additives,
• 33:04
  Speaker 1: all these extra random things that come with a lot
• 33:07
  Speaker 1: of like name brand products. We make all of our
• 33:10
  Speaker 1: sauces in-house. We make all of our spice blends in-house.
• 33:13
  Speaker 1: So we source a lot of our beef from local
• 33:15
  Speaker 1: ranchers here in Utah. So just we've tried to do
• 33:17
  Speaker 1: things that like May seem like small in some aspects,
• 33:21
  Speaker 1: but it's just like those small little things that have
• 33:23
  Speaker 1: continued to help our product progress and get better over
• 33:27
  Speaker 1: the years. So one, there's a good product. And then two,
• 33:30
  Speaker 1: it's just the problem that it solves.
• 33:32
  Speaker 2: Yeah.
• 33:32
  Speaker 1: So like I go back to, it's the only way
• 33:35
  Speaker 1: I put dinner on my table. I literally have eaten
• 33:37
  Speaker 1: one Monday. It's Wednesday. So I had Monday, Tuesday, and
• 33:41
  Speaker 1: then Wednesday, there's one in my crock pot. Yeah. It's
• 33:44
  Speaker 1: the only way I feed my family. And I think
• 33:46
  Speaker 1: that's for a lot of our customers.
• 33:48
  Speaker 2: Yeah.
• 33:48
  Speaker 1: Like you just have so many other things going on.
• 33:50
  Speaker 1: And I would rather spend time with my kids at
• 33:52
  Speaker 1: the end of the day when I'm already tired, like
• 33:55
  Speaker 1: instead of cooking. Yeah.
• 33:57
  Speaker 2: I love that.
• 33:58
  Speaker 3: What about the competitiveness of the industry? You know, just
• 34:02
  Speaker 3: walk us through how have you been able to differentiate
• 34:06
  Speaker 3: Beehive Meals with the others?
• 34:09
  Speaker 2: Yeah.
• 34:09
  Speaker 3: And I won't mention the others.
• 34:11
  Speaker 2: No.
• 34:11
  Speaker 1: And I will. It's very competitive.
• 34:12
  Speaker 2: Sorry.
• 34:14
  Speaker 1: So I love the industry as a whole and I
• 34:16
  Speaker 1: love how we differentiate ourselves. So you have those like
• 34:20
  Speaker 1: tray companies where it's going to be a pre-made cooked
• 34:23
  Speaker 1: tray meal. You're just going to reheat it in the
• 34:26
  Speaker 1: microwave for two to four minutes, whatever. Then you have
• 34:29
  Speaker 1: the other side where it's like I'm going to purchase
• 34:33
  Speaker 1: groceries and you're going to send me a recipe to
• 34:36
  Speaker 1: make like with those groceries. So there's kind of this
• 34:39
  Speaker 1: like it's either already done for you and you microwave
• 34:41
  Speaker 1: it or it's like we're just going to send you
• 34:43
  Speaker 1: expensive groceries and you still have to spend 40 minutes
• 34:45
  Speaker 1: making dinner. We kind of are in that sweet spot
• 34:49
  Speaker 1: where it's still the raw product. And we're going to
• 34:53
  Speaker 1: take the majority of the prep out because you really
• 34:55
  Speaker 1: just have to like dump it in your slow cooker.
• 34:57
  Speaker 1: We also have our new flat top menu, which is
• 34:59
  Speaker 1: so good. And I love it so much. You're just
• 35:01
  Speaker 1: talking about that. If we sat down. It's amazing. Yeah.
• 35:04
  Speaker 1: We just do that same concept where it's like we're
• 35:07
  Speaker 1: going to do the majority of the prep for you
• 35:08
  Speaker 1: and then like cook it on your blackstone or cook
• 35:10
  Speaker 1: it in your skillet over your stove top. So it's
• 35:13
  Speaker 1: like we're going to take the chopping and that prep
• 35:15
  Speaker 1: out of it. But like you still have to cook it.
• 35:17
  Speaker 1: But the beautiful thing about that is one, you get it.
• 35:21
  Speaker 1: you get to eat it for the first time it's cooked.
• 35:23
  Speaker 1: Like it's not a reheated product, like that rubbery chicken
• 35:26
  Speaker 1: or right? It's like you are eating it the first
• 35:29
  Speaker 1: time it's cooked. The other thing is, because we provide
• 35:34
  Speaker 1: the base of your meal, you can make it your own.
• 35:37
  Speaker 1: Instead of serving it over white rice, if you want
• 35:39
  Speaker 1: to serve it over cauliflower rice, or you want to
• 35:41
  Speaker 1: serve it over noodles, or you want to do spaghetti squash, right?
• 35:44
  Speaker 1: You're able to like make it your own. We also
• 35:47
  Speaker 1: have a ton of recipes on our website that actually
• 35:50
  Speaker 1: are like variations for each meal. So it's like really
• 35:52
  Speaker 1: exciting where it's like we'll provide you with like, hey,
• 35:55
  Speaker 1: serve it over rice as a basic. But it's like
• 35:58
  Speaker 1: if you go to our website, there's like five other
• 35:59
  Speaker 1: ways to serve this one meal.
• 36:01
  Speaker 2: Yeah.
• 36:01
  Speaker 1: So it's like your family isn't going to get sick
• 36:02
  Speaker 1: of dinner. They're going to get variety. There's also this
• 36:06
  Speaker 1: probably a barrier for some people where I pre-select the
• 36:09
  Speaker 1: menu every single month for you.
• 36:11
  Speaker 2: Right.
• 36:11
  Speaker 1: So it's like it's a pre-selected menu. However... For those
• 36:16
  Speaker 1: customers that get it, they don't want to make the
• 36:19
  Speaker 1: decision of what they want for dinner.
• 36:22
  Speaker 2: I love that someone else is making the decision.
• 36:24
  Speaker 1: Because if I give them the option of like pick
• 36:26
  Speaker 1: which 10, they're like, I don't know. And then they
• 36:28
  Speaker 1: end up not ordering versus like, here's your 10 meals.
• 36:30
  Speaker 1: And it's kind of like, okay, we'll try it. And
• 36:33
  Speaker 1: then we extensively test all of our product. And it's
• 36:37
  Speaker 1: something that people always ask me what my favorite meal is.
• 36:39
  Speaker 1: And I always tell them I would never put a
• 36:40
  Speaker 1: meal on there that I don't like. And then I
• 36:42
  Speaker 1: wouldn't feed my family. I can tell you this week,
• 36:44
  Speaker 1: I'm already two for two.
• 36:45
  Speaker 2: Yeah.
• 36:46
  Speaker 1: With my kids. They were 10 out of 10. That's good.
• 36:49
  Speaker 1: And I feel like I've got some pretty picky kids.
• 36:51
  Speaker 1: So yeah. Hopefully tonight's another one. So I just think
• 36:56
  Speaker 1: there's so many things that we've gotten really clear on
• 37:00
  Speaker 1: what our product is, what we do well, and how
• 37:04
  Speaker 1: we have differentiated ourselves. I didn't necessarily realize that when
• 37:07
  Speaker 1: I first started. We were the first one to productize
• 37:10
  Speaker 1: freezer meals in the way that like the slow cooker
• 37:13
  Speaker 1: meals being delivered to you and shipped to you and
• 37:15
  Speaker 1: all these things. And we've just been able to expand
• 37:21
  Speaker 1: our product knowing what our customer base wants and just
• 37:25
  Speaker 1: being really true to who we are. Yeah.
• 37:27
  Speaker 2: Yeah. Also, there's different aspects of your business, too, that
• 37:31
  Speaker 2: I really love. Like, I love the opportunity to gift. Oh, yeah.
• 37:36
  Speaker 2: The meals. I think that's such a... Because you're always wondering, like,
• 37:39
  Speaker 2: what do you do for somebody that.
• 37:41
  Speaker 1: Is it flowers? Is it a plant?
• 37:43
  Speaker 2: Is it? No, like it's a meal that you can
• 37:46
  Speaker 2: do that. I think that's I really love that.
• 37:49
  Speaker 1: I know we found that our product. So because it
• 37:51
  Speaker 1: comes in a set of 10, we found that a
• 37:53
  Speaker 1: lot of our customers would order their set of 10.
• 37:55
  Speaker 1: And then it's like it's in your freezer. And yeah,
• 37:57
  Speaker 1: something would come up in your neighborhood or whatever. And
• 37:59
  Speaker 1: they just like either cook one and take it over
• 38:01
  Speaker 1: or just take them one over. So something when I
• 38:05
  Speaker 1: was pregnant with my first, it was 2016 and I
• 38:08
  Speaker 1: was six months pregnant. And I went into complete nesting
• 38:11
  Speaker 1: mode where it was like, you know, one, clean the
• 38:13
  Speaker 1: whole house. Two, I was going to prep dinner basically
• 38:16
  Speaker 1: for the next six months for us. And so I
• 38:18
  Speaker 1: prepped over 80 freezer meals. Six months pregnant. Wow. And
• 38:22
  Speaker 1: all of these meals fed like six to eight people.
• 38:25
  Speaker 1: And it was just my husband and I and brand
• 38:27
  Speaker 1: new baby. I was like, what the world did I
• 38:28
  Speaker 1: just do? And this is when we were in Provo.
• 38:31
  Speaker 1: And we had lived in a townhouse, but luckily we
• 38:33
  Speaker 1: had a garage with a deep freezer. So my deep
• 38:35
  Speaker 1: freezer was full. But what happened was I realized I
• 38:38
  Speaker 1: way overdid it. And then my ward at the time
• 38:41
  Speaker 1: was like, oh, you have 80 freezer meals in your freezer.
• 38:43
  Speaker 1: You are now in compassionate service. Oh, no. So what
• 38:46
  Speaker 1: would happen is, you know, and being in Provo, babies
• 38:48
  Speaker 1: were born like every other week in our neighborhood. And
• 38:51
  Speaker 1: so it's like somebody who have a baby or surgery
• 38:53
  Speaker 1: or get sick or whatever. And what I would do
• 38:54
  Speaker 1: is I would cook one and I take them a
• 38:57
  Speaker 1: warm milk. And then I would leave them like three
• 38:59
  Speaker 1: for later. And then kind of be like, use these.
• 39:02
  Speaker 1: Because when you have a tragedy or when you have
• 39:04
  Speaker 1: a baby or whatever, like you get a lot of
• 39:06
  Speaker 1: help initially. Typically that first like week or two, like
• 39:09
  Speaker 1: nails are covered. But that's, you know, week three, four,
• 39:12
  Speaker 1: when either the grief totally sets in or you're exhausted
• 39:16
  Speaker 1: from having a newborn. And like that's really when you
• 39:19
  Speaker 1: need the help. And so our product is something we
• 39:22
  Speaker 1: found our customers were already gifting our product. So then
• 39:25
  Speaker 1: we put together gift boxes where it's like it's five mils.
• 39:28
  Speaker 1: You know, it's not as hard of a process. point
• 39:30
  Speaker 1: that 10 mils would be for somebody to gift. But
• 39:33
  Speaker 1: our gift boxes, it's like you could send them to
• 39:35
  Speaker 1: a new mom or somebody grieving or whatever. And they
• 39:38
  Speaker 1: can sit in their freezer until like they actually need
• 39:40
  Speaker 1: them because they're probably going to get a lot of
• 39:42
  Speaker 1: help initially. But it's when it dies down when things
• 39:46
  Speaker 1: are hard.
• 39:47
  Speaker 2: I love that. So you mentioned there's a lot of, like,
• 39:49
  Speaker 2: Utah-ism-tious things here. So I just wonder, like, so how
• 39:54
  Speaker 2: much of you being based in Utah do you think
• 39:58
  Speaker 2: has influenced the success of Beehive Meals?
• 40:03
  Speaker 1: Yeah.
• 40:03
  Speaker 2: Well, 100%. Yeah.
• 40:03
  Speaker 1: Well, so, like— When we were growing, we obviously started
• 40:09
  Speaker 1: here in Utah. So our biggest demographic is still here
• 40:12
  Speaker 1: in Utah. We're still about 50, 60 percent of our
• 40:14
  Speaker 1: revenue here. And as we've expanded into new states, we
• 40:21
  Speaker 1: find that we're still it's like a very LDS populated
• 40:26
  Speaker 1: areas is where we do really well. So there's areas
• 40:29
  Speaker 1: in like California. Idaho is like a mini Utah for us.
• 40:33
  Speaker 1: Arizona does really well. let's see, it would be, is
• 40:36
  Speaker 1: that east of Phoenix? So like your Mesa, Gilbert, Chandler
• 40:39
  Speaker 1: area versus like west of the Phoenix kind of valley.
• 40:43
  Speaker 1: Texas is starting to do really well. There's pockets of Texas, Florida,
• 40:48
  Speaker 1: North Carolina. So there's just like.
• 40:50
  Speaker 2: Basically listing all the different places my mother-in-law has moved over.
• 40:54
  Speaker 1: Oh, really? There you go. Yeah, that makes sense. I'll
• 40:58
  Speaker 1: tell you where to go next. Great. So I think,
• 41:02
  Speaker 1: Utah has very much influenced us. There's that like mommy
• 41:05
  Speaker 1: blogger kind of culture here. So even like our affiliate base,
• 41:09
  Speaker 1: like they just like we just get it here. We
• 41:12
  Speaker 1: have bigger families, all these things. It's not that we
• 41:15
  Speaker 1: can't serve demographics outside of that. Our product just speaks
• 41:18
  Speaker 1: really well to that demographic. And we're still trying to
• 41:21
  Speaker 1: figure out how to message outside of that. But it
• 41:23
  Speaker 1: has shaped not only like our product and who we are,
• 41:26
  Speaker 1: but also how we internally run our business. We have
• 41:30
  Speaker 1: a lot of moms that work for us. I pride myself.
• 41:34
  Speaker 1: I mean, we go back to leadership. I pride myself
• 41:37
  Speaker 1: in being able to recognize people for their strengths and
• 41:41
  Speaker 1: then like building them up through the company. So like
• 41:43
  Speaker 1: my director of ops started with me almost six years
• 41:47
  Speaker 1: ago now. And she was a stay-at-home mom of four kids.
• 41:50
  Speaker 1: And she just needed something very part-time. So she would
• 41:52
  Speaker 1: come in from 8 p.m. to 11 p.m. after she
• 41:54
  Speaker 1: put her kids to bed. And she would print labels
• 41:58
  Speaker 1: that would go on the bags. the night before and
• 42:00
  Speaker 1: then she would help put together like the delivery routes
• 42:02
  Speaker 1: for the next day and she did that for like
• 42:04
  Speaker 1: a month or so and it's kind of like I
• 42:06
  Speaker 1: recognized in her that like she had a lot more
• 42:09
  Speaker 1: untapped talent that like we needed yeah and so I
• 42:12
  Speaker 1: ended up offering her a full-time role that helped her
• 42:16
  Speaker 1: her husband was actually able to he left his job
• 42:19
  Speaker 1: and was home with their kids because somebody needed to
• 42:23
  Speaker 1: be they had 18 month old twins at the time
• 42:26
  Speaker 1: and she came on full-time and she has just grown
• 42:29
  Speaker 1: with us So now she runs my entire operations. Same
• 42:32
  Speaker 1: thing with my director of business systems. He started as
• 42:34
  Speaker 1: a delivery driver. He's my brother-in-law. He started as a
• 42:37
  Speaker 1: delivery driver with us. He ended up growing through the company.
• 42:39
  Speaker 1: He ended up running all of the logistics side, but
• 42:42
  Speaker 1: now runs our business systems because he's able to tap
• 42:44
  Speaker 1: into the AI stuff and like build all this random
• 42:47
  Speaker 1: amazing software, even though he has no programming degree. I'm like,
• 42:50
  Speaker 1: oh my gosh. So we've been able to find people
• 42:55
  Speaker 1: who started at the bottom and And then figure out
• 42:58
  Speaker 1: like what their strengths were. And then it's so nice
• 43:00
  Speaker 1: when they already know other parts of the business to
• 43:03
  Speaker 1: be able to grow them because they just under, they're
• 43:06
  Speaker 1: able to like see the bigger picture.
• 43:08
  Speaker 2: Yeah. Better. And you're kind of meeting them where they
• 43:11
  Speaker 2: are too. Yeah.
• 43:12
  Speaker 1: In their life.
• 43:13
  Speaker 2: Yeah.
• 43:13
  Speaker 3: Yeah.
• 43:13
  Speaker 1: So it's like we have all these moms. I mean,
• 43:15
  Speaker 1: I've had two babies since having the company. We've had others.
• 43:19
  Speaker 1: I mean, we had one cute girl that had are
• 43:21
  Speaker 1: they called Irish twins? They're born in like a year.
• 43:23
  Speaker 1: So she was on maternity more than she was in
• 43:27
  Speaker 1: office for a year, but she's our inventory manager. We
• 43:29
  Speaker 1: had an, our procurement manager had a baby and like,
• 43:33
  Speaker 1: so we just have all these women and then we
• 43:35
  Speaker 1: get it right. And so as we've grown, it's like,
• 43:38
  Speaker 1: I really make sure that internally, like we want to
• 43:41
  Speaker 1: foster that culture of family and, So it's like, you know,
• 43:44
  Speaker 1: we offer the 12 week paid maternity and we offer
• 43:46
  Speaker 1: four weeks paid paternity. And it's like we try to
• 43:48
  Speaker 1: be like when these life events happen, like you should
• 43:51
  Speaker 1: be home, like you shouldn't be worried about work. It's
• 43:54
  Speaker 1: just been something.
• 43:54
  Speaker 2: And then you just opened your new facility.
• 43:56
  Speaker 1: We have to talk.
• 43:57
  Speaker 2: Yeah. For a second.
• 43:57
  Speaker 1: Oh, my God.
• 43:58
  Speaker 2: Because when we were trying to get a hold of you,
• 44:00
  Speaker 2: she's just not getting back to us.
• 44:02
  Speaker 1: Like, what's going on?
• 44:03
  Speaker 2: And then and then we saw what you were doing
• 44:05
  Speaker 2: and what you had built. Like, talk about that for
• 44:07
  Speaker 2: a second.
• 44:08
  Speaker 1: Yeah.
• 44:08
  Speaker 2: Oh. It's beautiful.
• 44:10
  Speaker 1: Thank you. So I mentioned, yeah, we grew out of
• 44:13
  Speaker 1: our first kitchen as 1,200 square feet. We moved into 3,500
• 44:16
  Speaker 1: square feet and then we grew out of that. And
• 44:17
  Speaker 1: then we like slowly started taking over all the flex spaces.
• 44:20
  Speaker 1: And then our landlord actually built a second building and
• 44:22
  Speaker 1: we took over that. So we ended up with 25,000
• 44:24
  Speaker 1: square feet as we like grew through that phase. So
• 44:27
  Speaker 1: this building is 60,000 square feet, but it's also just
• 44:32
  Speaker 1: much more strategic. Like I mentioned, we scaled a lot through.
• 44:36
  Speaker 1: I ended up with 35 8x10 freezers in my class space.
• 44:40
  Speaker 1: Now I have one freezer for our product before it
• 44:43
  Speaker 1: goes in the freezer mills and like a freezer after.
• 44:46
  Speaker 1: So it like went from 35 to two different ones.
• 44:48
  Speaker 1: So they're just massive and at like negative 15 degrees.
• 44:52
  Speaker 1: So they freeze things really fast. It's just, it's been
• 44:55
  Speaker 1: such a cool experience. One, we were able to purchase
• 44:58
  Speaker 1: the building. So just from like an investment standpoint for
• 45:01
  Speaker 1: my husband and I.
• 45:02
  Speaker 3: Yeah.
• 45:03
  Speaker 1: So we own the building and then Beehive Mills rents
• 45:05
  Speaker 1: it from us. So that's just like a long-term play
• 45:08
  Speaker 1: for us. And then we actually just purchased the land
• 45:10
  Speaker 1: next to us just in case. So we don't have
• 45:16
  Speaker 1: immediate plans to do anything with it. But I mean,
• 45:18
  Speaker 1: land is always... You can't go wrong with land. And
• 45:22
  Speaker 1: there's not more next to us other than that. So...
• 45:26
  Speaker 1: The space just will allow us, like we're only at
• 45:28
  Speaker 1: like 10, 15% capacity right now in this space. So
• 45:32
  Speaker 1: we just have the ability to continue to scale and
• 45:35
  Speaker 1: grow and get more efficient operationally. We have invested in
• 45:39
  Speaker 1: some semi-automatic equipment to help the job of our like
• 45:43
  Speaker 1: hourly team members on the production side, not be so manual.
• 45:46
  Speaker 1: It's been really cool. And I'm really excited about the space.
• 45:48
  Speaker 1: I'm excited for you too.
• 45:51
  Speaker 3: I guess my last question would be, how does it,
• 45:54
  Speaker 3: You've been recognized by EY, by Mountain West Capital Network
• 45:58
  Speaker 3: a number of times. What does that mean to you?
• 46:01
  Speaker 1: Yeah, I think anytime we're recognized, whether it's Mountain West Capital,
• 46:05
  Speaker 1: whether it's EY, whether it's any of, you know, these
• 46:08
  Speaker 1: awards that we receive, I think it's really just validation
• 46:13
  Speaker 1: that we're doing the right thing. I think I talked
• 46:15
  Speaker 1: about that like imposter syndrome a little bit and as
• 46:17
  Speaker 1: we've scaled and then to be like recognized again. in
• 46:21
  Speaker 1: this group of 100 companies here in Utah and being like, oh,
• 46:25
  Speaker 1: I do belong. And so I think it's just cool
• 46:28
  Speaker 1: for one, even like the own validity, but then from
• 46:30
  Speaker 1: like a customer standpoint. For them to see that we
• 46:35
  Speaker 1: are a real company, right, for the longest time, even
• 46:37
  Speaker 1: when we were like scaling and growing, it was always
• 46:39
  Speaker 1: I tell people what we did and it's like, oh,
• 46:41
  Speaker 1: that's a cute little business. And it's like, it is
• 46:43
  Speaker 1: a cute little business. It's bigger than yours. But it's like,
• 46:51
  Speaker 1: you know, it just shows that we're being recognized outside
• 46:55
  Speaker 1: of just like us telling you guys that we're a
• 46:57
  Speaker 1: real business. So it's really that validation, I think, for us.
• 47:00
  Speaker 1: That's great.
• 47:02
  Speaker 2: So looking ahead, I don't know, maybe you can talk
• 47:05
  Speaker 2: about it and maybe you can't. What is next for
• 47:09
  Speaker 2: Beehive Meals and how can our listeners, our community be
• 47:13
  Speaker 2: part of it?
• 47:14
  Speaker 1: Yeah. So something that, so we got this new building
• 47:18
  Speaker 1: and with the new building, we're getting, we're changing our packaging,
• 47:21
  Speaker 1: different things. We're getting new equipment. And so up until
• 47:24
  Speaker 1: this point, we've been solely D to C. And this
• 47:27
  Speaker 1: packaging and kind of our processes internally kind of open
• 47:30
  Speaker 1: up the conversations for potential wholesale retail. I wondered about that.
• 47:34
  Speaker 1: So we are, I literally just had a call yesterday
• 47:37
  Speaker 1: with a girl here in Utah and I'm really excited.
• 47:39
  Speaker 1: She seems like a really good contact. And so just
• 47:42
  Speaker 1: trying to kind of like figure out what that side
• 47:45
  Speaker 1: of things even look like because my husband's background is
• 47:48
  Speaker 1: in digital marketing and I've ran the operations. So it's
• 47:51
  Speaker 1: like retail is like, I don't know if we can
• 47:54
  Speaker 1: get the orders, I can produce it. So we'll figure
• 47:57
  Speaker 1: it out. So really just trying to see if that is,
• 48:00
  Speaker 1: if Beehive Mills has a fit in retail is kind
• 48:04
  Speaker 1: of where we're at right now.
• 48:05
  Speaker 2: Yeah, that's what I was thinking. Elise, thank you so
• 48:10
  Speaker 2: much for joining us today. It's just been so wonderful
• 48:13
  Speaker 2: to talk to you in person and hear your story,
• 48:15
  Speaker 2: your hard work and everything that's gone into it. It's
• 48:18
  Speaker 2: just encouraging. And so many listeners, we have a lot
• 48:20
  Speaker 2: of young people listening. I think they'll be so inspired
• 48:24
  Speaker 2: to hear what you've created just.
• 48:26
  Speaker 1: On your own.
• 48:27
  Speaker 2: And even the older listeners that we have, I think,
• 48:31
  Speaker 2: are just going to be just incredibly impressed. Anyone can
• 48:36
  Speaker 2: achieve great things if you're willing to do the work.
• 48:39
  Speaker 2: And that's what you've been doing. We're proud to highlight
• 48:42
  Speaker 2: your work here at Mountain West Capital Network.
• 48:44
  Speaker 1: Well, thank you for having me.
• 48:45
  Speaker 3: Yeah, and for our listeners who want to learn more
• 48:47
  Speaker 3: and connect with you, how do they do that?
• 48:50
  Speaker 1: Yeah, so LinkedIn, they can either follow Beehive Mills or myself,
• 48:54
  Speaker 1: Elyse Jackson. And then Instagram, best place would be Beehive Mills.
• 48:58
  Speaker 1: I'm not super active on Instagram, so don't follow me.
• 49:02
  Speaker 2: Oh, and to everyone listening, thank you for joining us.
• 49:04
  Speaker 2: A special thanks to the LaunchPod team, Johnny and Christine,
• 49:07
  Speaker 2: for producing our show. Zachary Reed for his vision and direction.
• 49:11
  Speaker 2: As producer, Katie Brown, operations specialist for keeping us in
• 49:14
  Speaker 2: line and on track. And Garrett Lawson and Kevin Jessup
• 49:17
  Speaker 2: for serving as our Mountain West Capital Network podcast chairs.
• 49:20
  Speaker 3: And don't forget to leave us a five-star review and
• 49:22
  Speaker 3: subscribe to stay updated on Utah's fastest growing companies and
• 49:26
  Speaker 3: leaders shaping our business future. There is nothing we appreciate
• 49:29
  Speaker 3: more than hearing from our listeners. Rate, review, and share.
• 49:33
  Speaker 1: Welcome to the Winner's Circle.
• 49:38
  Speaker 3: Thank you.