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Things to Avoid When Using QR Codes for Marketing
In this episode of the Aspiration Marketing Podcast, I delve into the do's and don'ts of using QR codes in marketing. Originally designed for logistics, QR codes have become a staple in bridging traditional and digital marketing. However, their success isn't guaranteed. I discuss common pitfalls to avoid, such as using QR codes without purpose, neglecting a clear call to action, and making them too small or overly designed. I also emphasize the importance of ensuring QR codes lead to relevant, mobile-friendly pages and maintaining security and trust. Tune in to learn how to effectively…
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