skinny.

Latest / Appetite for Construction

Scaling Operations Without Losing Your Identity

Send us Fan Mail

Tim and John chat with Westie Magnuson, Chief Culture Officer, HireAligned, Portland, Oregon. He’s also a Presenter at PHCC CONNECT 2026: “Recruiting in the Trades: Modern Tactics With Proven Results.” Magnuson specializes in helping plumbing, HVAC, and multi-trade contractors scale their operations without losing their company’s identity.

Heat pumps struggle in colder weather — but hybrid heat pump solutions powered by propane can deliver the comfort your customers desire. Understanding how to install these systems can help grow your business and set your services apart. Get…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.