GCMA Insights on GCTUK - Membership Insights
In this GCMA Insights episode of Golf Club Talk UK, Leighton Walker is joined by Darren Wood from the GCMA and Paul Shields, National Sales Manager at Premium Credit (Fairway Credit), for an in-depth discussion about golf club membership, member retention and how clubs can prepare for the future. Drawing on Premium Credit's 2025–26 membership survey, the conversation explores the positive trends in membership numbers, rising subscriptions and member loyalty, while considering the challenges of delivering value and managing increasing demand.
The discussion begins by examining why membership…
The skinny
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