Best of B Team: From Homebrew Naivety to Brewery Reality
This week on The Best of B Team, we're throwing it back to our episode with Jeff, owner and founder of Bike Rack Brewing Co.
Imagine the sun on your shoulders, a cold pint in hand, and a reason to show up, this conversation lives where small batches meet big community energy. We crack open a limited summer release designed for poolside afternoons and talk about why keeping it scarce pushes people off the couch and out to the farm to taste it fresh. From the first sip, the strategy is clear: let the beer be a moment, not just a product, and pair it with simple, smart marketing that moves…
The skinny
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