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Should we bring back “the human touch” in stores?

A UK fast‑food chain is swapping its digital screens and bringing back what it calls “the human touch” to some of their stores.

It’s a bold move at a time when self‑service kiosks have become the norm, letting us dodge human interaction whether we’re doing the weekly shop or grabbing a Saturday night takeaway. All to chat about with Lorcan Nyhan, of the Communications Clinic.

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