57. The Hidden Cost of Selling Too Fast: Slowing Down to Win Big
In today’s fast-paced sales environment, it’s easy to focus on speed — but what’s the cost of moving too quickly? Rich Sander, Commercial Vice President at Smurfit WestRock, joins Harry Kendlbacher for a conversation about why slowing down can actually help you close bigger, more strategic deals. From resisting pressure to pitch too soon to earning trust in highly commoditized markets, Rich shares a refreshingly grounded take on what it really means to lead a sales team that delivers long-term value. They talk about: - The importance of doing real discovery — even when clients think they’ve…
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