Latest / Locked On Hurricanes - Daily Podcast On The Carolina Hurricanes

Marketing Hurricanes Hockey ft. Dan LaTorraca
It's a Thursday Edition of Locked On Hurricanes, as the former Carolina Hurricanes Vice President of Marketing & Brand Strategy Dan LaTorraca joins the show to talk about his transition from the Canes to being the Director of Marketing with Zoomph. We get his thoughts on the Hurricanes' brand and marketing for the 2024-25 season. Finally, he discussed the team as a fan instead of an employee.
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The skinny
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