Latest / Boardroom Conversations with Fexingo: CEOs, Strategy, and Corporate Leadership Explained
How the Salesforce Board Handled the Activist Challenge
In 2023, Salesforce faced a brutal activist campaign from Elliott Management and Starboard Value. The board, led by CEO Marc Benioff, had to cut costs, restructure leadership, and refocus on profitability — all while preserving the company's culture. This episode breaks down the specific moves the board made: the board expansion, the creation of a finance committee, the $10 billion share buyback, and the decision to let go of co-CEO Bret Taylor. We also look at how the board balanced short-term activist demands with long-term strategy, and what other companies can learn from the…
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