Latest / Omni Talk Retail / Walmart Gas, Circle K & Why Target’s Floral Brand May Not Come Up Smelling Like Roses | Fast Five

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Walmart Gas, Circle K & Why Target’s Floral Brand May Not Come Up Smelling Like Roses | Fast Five · Omni Talk Retail

• 0:00
  The
• 0:00
  Omnich
• 0:01
  Fast
• 0:01
  5
• 0:01
  is
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  brought
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  to
• 0:02
  you
• 0:02
  by
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  the
• 0:02
  A
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  and
• 0:03
  M
• 0:03
  Consumer
• 0:03
  and
• 0:03
  Retail
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  Group.
• 0:04
  The
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  A
• 0:04
  and
• 0:05
  M
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  consumer
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  the
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• 0:25
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• 0:26
  are
• 0:26
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• 0:27
  opening
• 0:27
  new
• 0:27
  revenue
• 0:28
  streams
• 0:28
  with
• 0:28
  marketplaces,
• 0:29
  dropship
• 0:29
  and
• 0:30
  retail
• 0:30
  media
• 0:30
  and
• 0:31
  succeed.
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  With
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  you
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  unlock
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• 0:35
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  and
• 0:35
  more
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  profits
• 0:36
  without
• 0:36
  the
• 0:37
  heavy
• 0:37
  lifting.
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  What's
• 0:38
  holding
• 0:38
  you
• 0:38
  back?
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  Visit
• 0:39
  Miracle.com
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  learn
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  I
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  R
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  A
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  and
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  with
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  See
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  Albertsons,
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  and
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  win
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• 1:00
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• 1:02
  warehousing,
• 1:03
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• 1:03
  and
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• 1:04
  management
• 1:05
  into
• 1:05
  a
• 1:05
  seamless,
• 1:05
  adaptable
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• 1:07
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• 1:07
  helps
• 1:08
  you
• 1:08
  stay
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  from
• 1:09
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• 1:10
  to
• 1:10
  delivery
• 1:10
  and
• 1:11
  every
• 1:11
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• 1:11
  in
• 1:12
  between.
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• 1:27
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• 1:29
  happen.
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• 1:30
  more@cleardemand.com
• 1:33
  and
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  finally,
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  Ocampo
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  Capital.
• 1:35
  Ocampo
• 1:35
  Capital
• 1:35
  is
• 1:36
  a
• 1:36
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• 1:36
  capital
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  founded
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  by
• 1:37
  retail
• 1:38
  executives
• 1:38
  with
• 1:38
  the
• 1:38
  aim
• 1:39
  of
• 1:39
  helping
• 1:39
  early
• 1:40
  stage
• 1:40
  consumer
• 1:40
  businesses
• 1:41
  succeed
• 1:41
  through
• 1:42
  investment
• 1:42
  and
• 1:42
  operational
• 1:43
  support.
• 1:44
  Learn
• 1:44
  more@ocampo
• 1:45
  capital.com.
• 1:54
  Hello,
• 1:54
  you
• 1:55
  are
• 1:55
  listening
• 1:55
  to
• 1:55
  Omnitox
• 1:56
  Retail
• 1:56
  Fast
• 1:57
  Five
• 1:57
  ranked
• 1:57
  in
• 1:57
  the
• 1:58
  top
• 1:58
  10%
• 1:58
  of
• 1:58
  all
• 1:59
  podcasts
• 1:59
  globally
• 2:00
  and
• 2:00
  currently
• 2:00
  the
• 2:01
  only
• 2:01
  retail
• 2:01
  podcast
• 2:02
  ranked
• 2:02
  in
• 2:02
  the
• 2:02
  top
• 2:03
  100
• 2:03
  of
• 2:04
  all
• 2:04
  business
• 2:04
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• 2:05
  on
• 2:05
  Apple
• 2:05
  Podcasts.
• 2:06
  The
• 2:06
  Retail
• 2:06
  Fast
• 2:07
  Five
• 2:07
  is
• 2:07
  the
• 2:07
  podcast
• 2:07
  that
• 2:08
  we
• 2:08
  hope
• 2:08
  makes
• 2:08
  you
• 2:09
  feel
• 2:09
  a
• 2:09
  little
• 2:09
  smarter,
• 2:10
  but
• 2:10
  most
• 2:10
  importantly,
• 2:11
  a
• 2:11
  little
• 2:11
  happier
• 2:12
  each
• 2:12
  week
• 2:12
  too.
• 2:13
  And
• 2:13
  the
• 2:13
  Fast
• 2:13
  5
• 2:14
  is
• 2:14
  just
• 2:14
  one
• 2:14
  of
• 2:14
  the
• 2:14
  many
• 2:14
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• 2:15
  podcasts
• 2:15
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• 2:15
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• 2:15
  can
• 2:16
  find
• 2:16
  from
• 2:16
  Omnitalk
• 2:17
  Retail's
• 2:17
  podcast
• 2:18
  network
• 2:18
  alongside
• 2:19
  our
• 2:19
  Retail
• 2:19
  Daily
• 2:20
  Minute,
• 2:20
  which
• 2:20
  brings
• 2:20
  you
• 2:21
  a
• 2:21
  curated
• 2:21
  selection
• 2:21
  of
• 2:22
  the
• 2:22
  most
• 2:22
  important
• 2:22
  retail
• 2:23
  headlines
• 2:23
  every
• 2:24
  morning
• 2:24
  and
• 2:24
  our
• 2:25
  Retail
• 2:25
  Technology
• 2:25
  Spotlight
• 2:26
  series
• 2:26
  which
• 2:26
  goes
• 2:27
  deep
• 2:27
  each
• 2:27
  week
• 2:27
  on
• 2:28
  the
• 2:28
  latest
• 2:28
  retail
• 2:29
  technology
• 2:29
  trends.
• 2:30
  It's
• 2:30
  April
• 2:30
  22,
• 2:31
  2025.
• 2:32
  I'm
• 2:32
  one
• 2:32
  of
• 2:32
  your
• 2:33
  hosts,
• 2:33
  Ann
• 2:33
  Mazinga.
• 2:34
  And
• 2:34
  I'm
• 2:35
  Chris
• 2:35
  Walton
• 2:36
  and
• 2:36
  we
• 2:36
  are.
• 2:36
  Here
• 2:37
  once
• 2:37
  again
• 2:37
  to
• 2:37
  discuss
• 2:38
  all
• 2:38
  the
• 2:38
  top
• 2:38
  headlines
• 2:39
  from
• 2:39
  the
• 2:39
  past
• 2:39
  week.
• 2:40
  Making
• 2:40
  waves
• 2:40
  in
• 2:41
  the
• 2:41
  world
• 2:41
  of
• 2:41
  omnichannel
• 2:42
  retailing.
• 2:43
  Chris,
• 2:44
  I
• 2:44
  am
• 2:44
  out
• 2:44
  in
• 2:45
  New
• 2:45
  York
• 2:45
  right
• 2:46
  now
• 2:46
  doing
• 2:46
  a
• 2:46
  special
• 2:47
  event
• 2:47
  with
• 2:48
  Samsung
• 2:49
  but
• 2:50
  we
• 2:50
  are
• 2:50
  both
• 2:51
  going
• 2:51
  to
• 2:51
  be
• 2:51
  coming
• 2:51
  back
• 2:51
  to
• 2:52
  New
• 2:52
  York
• 2:52
  City.
• 2:53
  Chris,
• 2:53
  are
• 2:53
  you
• 2:53
  getting
• 2:53
  excited?
• 2:55
  I
• 2:55
  am,
• 2:56
  Ann,
• 2:56
  I
• 2:56
  am.
• 2:56
  I'm
• 2:57
  getting
• 2:57
  very
• 2:57
  excited.
• 2:58
  I
• 2:58
  always
• 2:58
  love
• 2:58
  going
• 2:59
  back
• 2:59
  to
• 2:59
  New
• 2:59
  York
• 2:59
  City,
• 2:59
  especially
• 3:00
  in
• 3:00
  this
• 3:00
  summertime
• 3:01
  because
• 3:01
  we're
• 3:01
  heading
• 3:02
  back
• 3:02
  to
• 3:02
  Commerce
• 3:03
  next
• 3:04
  in
• 3:04
  June.
• 3:05
  I'm
• 3:05
  pretty
• 3:05
  pumped
• 3:05
  about
• 3:05
  it.
• 3:05
  And
• 3:05
  you're
• 3:06
  the
• 3:06
  there
• 3:06
  now.
• 3:06
  You're
• 3:07
  also
• 3:07
  why
• 3:07
  we're
• 3:07
  recording
• 3:08
  this
• 3:08
  early.
• 3:08
  It's
• 3:08
  a
• 3:09
  Tuesday.
• 3:09
  For
• 3:09
  those
• 3:09
  that
• 3:10
  notice
• 3:10
  the
• 3:10
  date
• 3:10
  drop
• 3:11
  at
• 3:11
  the
• 3:11
  beginning
• 3:11
  April
• 3:12
  22nd.
• 3:12
  We're
• 3:12
  having
• 3:13
  to
• 3:13
  record
• 3:13
  this
• 3:13
  early
• 3:13
  because
• 3:14
  of
• 3:14
  Anne's
• 3:15
  tight
• 3:16
  travel
• 3:16
  schedule
• 3:17
  this
• 3:17
  week
• 3:17
  as
• 3:17
  she's
• 3:17
  hobnobbing
• 3:18
  with
• 3:18
  all
• 3:18
  the
• 3:18
  folks
• 3:19
  from
• 3:19
  Samsung
• 3:19
  and
• 3:19
  other
• 3:19
  retailers
• 3:20
  too.
• 3:20
  And
• 3:20
  what
• 3:21
  else
• 3:21
  are
• 3:21
  you
• 3:21
  doing
• 3:21
  out
• 3:21
  there?
• 3:21
  Like
• 3:22
  what's
• 3:22
  on
• 3:22
  the
• 3:22
  docket?
• 3:22
  What's
• 3:23
  on
• 3:23
  the
• 3:23
  agenda?
• 3:24
  Oh,
• 3:25
  we
• 3:25
  are
• 3:25
  doing
• 3:26
  a
• 3:26
  retail
• 3:27
  panorama
• 3:28
  which
• 3:28
  includes
• 3:28
  the
• 3:29
  likes.
• 3:30
  Big
• 3:30
  word.
• 3:31
  Oh
• 3:31
  yes.
• 3:31
  We
• 3:32
  went
• 3:32
  to
• 3:32
  Printhomme,
• 3:33
  the
• 3:33
  new
• 3:33
  department
• 3:34
  store,
• 3:34
  the
• 3:35
  French
• 3:35
  department
• 3:35
  store.
• 3:36
  And
• 3:36
  that
• 3:36
  is
• 3:36
  so
• 3:37
  impressive.
• 3:38
  Goodness.
• 3:38
  When
• 3:39
  you're
• 3:39
  here
• 3:39
  for
• 3:39
  Commerce
• 3:40
  next,
• 3:40
  you're
• 3:40
  here
• 3:41
  for
• 3:41
  anything
• 3:41
  in
• 3:42
  New
• 3:42
  York
• 3:42
  anytime
• 3:43
  soon.
• 3:44
  It
• 3:44
  is
• 3:44
  a
• 3:44
  must
• 3:45
  see.
• 3:45
  It's
• 3:45
  probably
• 3:46
  one
• 3:46
  of
• 3:46
  the
• 3:46
  most
• 3:47
  exciting
• 3:47
  retail
• 3:48
  experiences
• 3:48
  I've
• 3:49
  been
• 3:49
  in
• 3:50
  in
• 3:50
  a
• 3:50
  long
• 3:50
  time.
• 3:51
  And
• 3:51
  and
• 3:51
  then
• 3:51
  we
• 3:51
  have
• 3:51
  some
• 3:52
  other,
• 3:52
  other
• 3:53
  stores
• 3:53
  we're
• 3:53
  going
• 3:53
  to
• 3:53
  hit.
• 3:54
  Chris.
• 3:54
  We're
• 3:54
  going
• 3:55
  to
• 3:55
  go
• 3:55
  to
• 3:56
  a
• 3:56
  Uniqlo
• 3:57
  store
• 3:57
  to
• 3:58
  check
• 3:58
  out
• 3:58
  their
• 3:59
  electronic
• 3:59
  shelf
• 4:00
  labels
• 4:00
  and
• 4:01
  their
• 4:01
  RFID
• 4:02
  checkouts.
• 4:03
  We're
• 4:04
  gonna
• 4:04
  go
• 4:04
  to
• 4:06
  H
• 4:06
  M
• 4:06
  Soho
• 4:07
  store
• 4:07
  to
• 4:08
  check
• 4:08
  out
• 4:08
  the
• 4:08
  G
• 4:08
  store
• 4:09
  deployment
• 4:10
  there.
• 4:11
  So
• 4:11
  lot
• 4:11
  lots
• 4:12
  of
• 4:12
  good
• 4:12
  stuff
• 4:12
  and
• 4:13
  we're
• 4:13
  gonna
• 4:13
  be
• 4:13
  working
• 4:13
  with
• 4:14
  all
• 4:14
  kinds
• 4:14
  of.
• 4:15
  There's
• 4:15
  gonna
• 4:16
  BE
• 4:16
  I
• 4:16
  think
• 4:16
  14
• 4:17
  retailers
• 4:18
  that
• 4:18
  we
• 4:18
  get
• 4:18
  to
• 4:18
  hang
• 4:19
  out
• 4:19
  with
• 4:19
  this
• 4:19
  week.
• 4:20
  So
• 4:20
  really
• 4:20
  excited
• 4:21
  to
• 4:21
  be
• 4:21
  here
• 4:21
  and
• 4:21
  doing
• 4:21
  that.
• 4:22
  It's
• 4:22
  such
• 4:22
  a
• 4:22
  hobnobber.
• 4:23
  You
• 4:23
  look
• 4:24
  at
• 4:24
  you
• 4:24
  like
• 4:24
  I
• 4:25
  feel
• 4:26
  pushing
• 4:27
  the,
• 4:27
  pushing
• 4:27
  the
• 4:27
  recording
• 4:28
  schedule
• 4:28
  up
• 4:28
  a
• 4:28
  day.
• 4:29
  I
• 4:29
  love
• 4:29
  it.
• 4:29
  I
• 4:29
  know.
• 4:30
  Bring
• 4:30
  it
• 4:30
  on
• 4:30
  and
• 4:30
  I'm
• 4:31
  excited.
• 4:31
  But
• 4:32
  we
• 4:32
  mentioned
• 4:32
  Commerce
• 4:33
  next
• 4:33
  before.
• 4:33
  Yes,
• 4:34
  we're
• 4:34
  going
• 4:34
  to
• 4:34
  be
• 4:34
  there
• 4:34
  in
• 4:35
  June
• 4:35
  and
• 4:35
  you
• 4:35
  all
• 4:35
  can
• 4:36
  join
• 4:36
  Ann
• 4:36
  and
• 4:36
  me
• 4:36
  in
• 4:37
  the
• 4:37
  brightest
• 4:37
  minds
• 4:38
  in
• 4:38
  retail
• 4:38
  and
• 4:38
  E
• 4:39
  commerce
• 4:39
  provided
• 4:39
  Ann
• 4:40
  hasn't
• 4:40
  already
• 4:40
  talked
• 4:40
  to
• 4:41
  them
• 4:41
  where
• 4:41
  she
• 4:41
  is
• 4:41
  this
• 4:42
  week.
• 4:42
  But
• 4:42
  they'll
• 4:42
  all
• 4:43
  be
• 4:43
  at
• 4:43
  Commerce
• 4:43
  Next.
• 4:44
  It's
• 4:44
  happening
• 4:44
  June
• 4:44
  24th
• 4:45
  to
• 4:45
  26th
• 4:46
  at
• 4:46
  the
• 4:46
  New
• 4:47
  York
• 4:47
  Hilton
• 4:47
  Midtown.
• 4:48
  You'll
• 4:48
  be
• 4:48
  in
• 4:48
  great
• 4:49
  company
• 4:49
  with
• 4:49
  over
• 4:50
  2,
• 4:50
  700
• 4:51
  industry
• 4:51
  leaders,
• 4:52
  75
• 4:53
  plus
• 4:53
  insightful
• 4:54
  sessions
• 4:54
  and
• 4:55
  unbeatable
• 4:56
  networking
• 4:56
  to
• 4:56
  boot.
• 4:57
  You
• 4:57
  can
• 4:57
  visit
• 4:57
  commercenext.com
• 4:59
  and
• 4:59
  use
• 4:59
  code
• 5:00
  omnitalk
• 5:00
  that's
• 5:01
  all
• 5:01
  caps,
• 5:02
  that's
• 5:02
  in
• 5:02
  as
• 5:03
  in
• 5:03
  all
• 5:03
  capital
• 5:04
  letters
• 5:04
  and
• 5:04
  all
• 5:05
  one
• 5:05
  word
• 5:05
  Omni
• 5:06
  Talk
• 5:06
  for
• 5:06
  10%
• 5:07
  off
• 5:07
  general
• 5:07
  admission
• 5:08
  or
• 5:08
  if
• 5:09
  you're
• 5:09
  from
• 5:09
  a
• 5:09
  retail
• 5:10
  brand,
• 5:11
  claim
• 5:11
  your
• 5:11
  free
• 5:12
  ticket
• 5:12
  today
• 5:12
  and
• 5:13
  we
• 5:13
  will
• 5:13
  see
• 5:13
  you
• 5:14
  in
• 5:14
  New
• 5:14
  York
• 5:15
  City.
• 5:15
  And
• 5:15
  are
• 5:16
  you
• 5:16
  ready
• 5:16
  to
• 5:16
  get
• 5:16
  today's
• 5:17
  show
• 5:17
  started?
• 5:18
  More
• 5:18
  than
• 5:19
  ever.
• 5:19
  Let's
• 5:19
  get
• 5:19
  it
• 5:19
  going.
• 5:21
  Yes,
• 5:21
  we
• 5:21
  also
• 5:21
  did
• 5:22
  mention
• 5:22
  you're
• 5:22
  feeling
• 5:22
  a
• 5:22
  little
• 5:22
  bit
• 5:23
  under
• 5:23
  the
• 5:23
  weather
• 5:23
  today.
• 5:23
  But,
• 5:24
  but
• 5:24
  just,
• 5:24
  just
• 5:25
  a
• 5:25
  tad.
• 5:25
  But
• 5:25
  we're,
• 5:26
  we're,
• 5:26
  we're
• 5:26
  hanging
• 5:27
  in.
• 5:27
  Showed
• 5:28
  up
• 5:28
  for
• 5:28
  today's
• 5:28
  show
• 5:29
  ad.
• 5:29
  All
• 5:29
  right.
• 5:30
  At
• 5:30
  today's
• 5:30
  Fast5,
• 5:31
  we've
• 5:31
  got
• 5:31
  news
• 5:31
  on
• 5:32
  Corso
• 5:33
  bringing
• 5:33
  its
• 5:33
  intelligent
• 5:34
  store
• 5:34
  management
• 5:35
  solutions
• 5:35
  to
• 5:36
  Circle
• 5:36
  K
• 5:36
  in
• 5:36
  Europe,
• 5:37
  Target's
• 5:38
  new
• 5:38
  fresh
• 5:39
  floral
• 5:39
  play
• 5:40
  Trove's
• 5:41
  acquisition
• 5:41
  of
• 5:41
  Reverse
• 5:42
  Supply
• 5:42
  and
• 5:43
  Walmart's
• 5:43
  testing
• 5:43
  of
• 5:44
  beauty
• 5:44
  bars
• 5:44
  in
• 5:44
  40
• 5:45
  stores.
• 5:45
  But
• 5:46
  we
• 5:46
  begin
• 5:46
  today
• 5:47
  with
• 5:47
  news
• 5:47
  that
• 5:47
  is
• 5:48
  honestly,
• 5:48
  and
• 5:48
  honestly,
• 5:49
  I
• 5:49
  can't
• 5:49
  think
• 5:49
  of
• 5:49
  any
• 5:50
  other
• 5:50
  way
• 5:50
  to
• 5:50
  put
• 5:50
  this,
• 5:50
  but
• 5:51
  it's
• 5:51
  just
• 5:51
  the
• 5:51
  gas.
• 5:52
  It's
• 5:52
  just
• 5:52
  the
• 5:52
  gas.
• 5:53
  A
• 5:54
  gas
• 5:54
  or
• 5:54
  the
• 5:55
  gas?
• 5:56
  A
• 5:56
  gas.
• 5:56
  European
• 5:57
  gas.
• 5:57
  Such
• 5:57
  a
• 5:57
  gas.
• 5:58
  You're
• 5:58
  such
• 5:58
  a
• 5:58
  gas.
• 5:58
  You
• 5:58
  know
• 5:59
  you're
• 5:59
  such
• 5:59
  a
• 5:59
  gas.
• 6:00
  But
• 6:00
  anyway,
• 6:01
  you're,
• 6:01
  you're,
• 6:02
  you're
• 6:02
  much
• 6:02
  cooler
• 6:03
  than
• 6:03
  I
• 6:03
  am.
• 6:03
  I
• 6:03
  don't
• 6:04
  have
• 6:04
  that
• 6:04
  expression
• 6:05
  in
• 6:05
  my
• 6:05
  everyday
• 6:06
  vernacular,
• 6:06
  but
• 6:07
  it
• 6:07
  is
• 6:07
  a
• 6:07
  gas.
• 6:08
  Because
• 6:08
  Walmart
• 6:09
  plans
• 6:10
  to
• 6:10
  aggressively
• 6:11
  open
• 6:12
  more
• 6:12
  gas
• 6:13
  stations
• 6:13
  over
• 6:13
  the
• 6:13
  next
• 6:14
  five
• 6:14
  years.
• 6:14
  Chris
• 6:15
  According
• 6:15
  to
• 6:15
  Modern
• 6:16
  Retail,
• 6:16
  Walmart
• 6:17
  has
• 6:17
  begun
• 6:17
  a
• 6:17
  five
• 6:17
  year
• 6:18
  strategy
• 6:18
  to
• 6:18
  significantly
• 6:19
  grow
• 6:19
  the
• 6:20
  number
• 6:20
  of
• 6:20
  gas
• 6:20
  stations
• 6:21
  next
• 6:21
  to
• 6:22
  its
• 6:22
  new
• 6:22
  and
• 6:23
  existing
• 6:23
  stores.
• 6:24
  The
• 6:24
  company
• 6:25
  plans
• 6:25
  to
• 6:25
  add
• 6:25
  40
• 6:26
  to
• 6:26
  45
• 6:26
  fuel
• 6:27
  stations
• 6:27
  next
• 6:28
  to
• 6:28
  Walmart
• 6:28
  stores
• 6:29
  this
• 6:29
  year,
• 6:30
  double
• 6:30
  the
• 6:31
  20
• 6:31
  it
• 6:31
  opened
• 6:32
  last
• 6:32
  year
• 6:32
  and
• 6:33
  rapidly
• 6:33
  accelerate
• 6:34
  that
• 6:34
  growth
• 6:34
  over
• 6:34
  the
• 6:34
  next
• 6:35
  five
• 6:35
  years.
• 6:35
  Dave
• 6:36
  DeSario,
• 6:37
  Walmart's
• 6:37
  VP
• 6:37
  of
• 6:38
  fuel
• 6:38
  and
• 6:38
  convenience,
• 6:39
  told
• 6:39
  Modern
• 6:40
  Retail
• 6:40
  in
• 6:41
  an
• 6:41
  article.
• 6:42
  The
• 6:42
  total
• 6:42
  count
• 6:43
  of
• 6:43
  Walmart
• 6:43
  operated
• 6:44
  stations
• 6:45
  is
• 6:45
  currently
• 6:45
  about
• 6:46
  415.
• 6:47
  Desario,
• 6:48
  a
• 6:48
  longtime
• 6:49
  C
• 6:49
  store
• 6:50
  executive,
• 6:50
  joined
• 6:50
  the
• 6:50
  company
• 6:51
  at
• 6:51
  the
• 6:51
  beginning
• 6:51
  of
• 6:51
  2018
• 6:52
  after
• 6:52
  having
• 6:53
  served
• 6:53
  in
• 6:54
  a
• 6:54
  COO
• 6:55
  position
• 6:55
  at
• 6:55
  Tennessee
• 6:56
  chain
• 6:56
  Mapco
• 6:57
  Express
• 6:58
  and
• 6:58
  Spinx
• 6:59
  in
• 6:59
  South
• 7:00
  Carolina.
• 7:00
  I
• 7:00
  like
• 7:00
  that
• 7:01
  name,
• 7:01
  Spinx.
• 7:02
  I've
• 7:02
  never
• 7:02
  heard
• 7:03
  of
• 7:03
  that
• 7:03
  convenience
• 7:04
  store
• 7:04
  before.
• 7:05
  But
• 7:06
  before
• 7:06
  that
• 7:07
  he
• 7:07
  had
• 7:07
  been
• 7:07
  the
• 7:07
  director
• 7:07
  of
• 7:08
  store
• 7:08
  operations
• 7:08
  for
• 7:08
  Wawa
• 7:09
  and
• 7:10
  was
• 7:10
  with
• 7:11
  that
• 7:11
  company
• 7:11
  for
• 7:12
  almost
• 7:12
  two
• 7:12
  decades.
• 7:14
  Chris,
• 7:14
  this
• 7:15
  happens
• 7:15
  to
• 7:15
  be
• 7:16
  the
• 7:16
  A
• 7:16
  and
• 7:16
  M.
• 7:16
  Put
• 7:17
  you
• 7:17
  on
• 7:17
  the
• 7:17
  spot
• 7:17
  question.
• 7:18
  We're
• 7:19
  going
• 7:19
  to
• 7:19
  get
• 7:19
  to
• 7:19
  it
• 7:19
  right
• 7:19
  away.
• 7:20
  Started
• 7:20
  off
• 7:20
  yes,
• 7:21
  love
• 7:21
  that.
• 7:21
  When
• 7:21
  we
• 7:22
  do
• 7:22
  that,
• 7:22
  they
• 7:23
  fully
• 7:24
  expect
• 7:24
  Walmart
• 7:24
  to
• 7:25
  continue
• 7:25
  to
• 7:25
  take
• 7:25
  an
• 7:25
  aggressive
• 7:26
  low
• 7:26
  price
• 7:27
  market
• 7:27
  position
• 7:27
  on
• 7:28
  fuel.
• 7:29
  Question
• 7:29
  is
• 7:30
  with
• 7:30
  the
• 7:30
  size
• 7:30
  of
• 7:30
  their
• 7:31
  box
• 7:31
  in
• 7:31
  the
• 7:32
  back
• 7:32
  court
• 7:32
  Is
• 7:32
  Walmart
• 7:33
  trying
• 7:33
  to
• 7:33
  leverage
• 7:33
  their
• 7:34
  existing
• 7:34
  customer
• 7:35
  base
• 7:35
  to
• 7:35
  sell
• 7:35
  more
• 7:36
  fuel
• 7:36
  profitably
• 7:37
  or
• 7:38
  is
• 7:38
  it
• 7:38
  Walmart
• 7:39
  trying
• 7:39
  to
• 7:39
  use
• 7:39
  fuel
• 7:40
  fuel
• 7:41
  to
• 7:41
  drive
• 7:41
  more
• 7:42
  households
• 7:43
  and
• 7:43
  traffic
• 7:44
  to
• 7:44
  the
• 7:45
  store?
• 7:46
  More
• 7:46
  fuel.
• 7:48
  Not
• 7:48
  fuel,
• 7:49
  more
• 7:49
  fuel.
• 7:50
  Well,
• 7:50
  maybe
• 7:50
  this,
• 7:51
  this
• 7:51
  story
• 7:51
  gives
• 7:51
  me
• 7:52
  some
• 7:52
  feels
• 7:52
  and
• 7:53
  yes,
• 7:53
  yeah,
• 7:53
  I
• 7:53
  think
• 7:53
  it's,
• 7:54
  I
• 7:54
  think,
• 7:54
  I
• 7:54
  think
• 7:54
  it's
• 7:55
  decidedly
• 7:55
  the
• 7:56
  latter.
• 7:56
  You
• 7:56
  know,
• 7:56
  I
• 7:57
  think
• 7:57
  this
• 7:57
  is
• 7:57
  about
• 7:58
  getting
• 7:58
  more
• 7:59
  people
• 7:59
  into
• 7:59
  Walmart
• 8:00
  that
• 8:00
  otherwise
• 8:01
  wouldn't
• 8:01
  be
• 8:01
  there.
• 8:01
  And
• 8:01
  I
• 8:02
  say
• 8:02
  that
• 8:02
  because
• 8:02
  of
• 8:02
  really
• 8:03
  two
• 8:03
  words
• 8:03
  or,
• 8:04
  or
• 8:04
  maybe
• 8:05
  two
• 8:05
  words
• 8:05
  and,
• 8:06
  or
• 8:06
  maybe
• 8:07
  it's
• 8:07
  one
• 8:07
  word
• 8:07
  with
• 8:07
  a
• 8:07
  symbol
• 8:08
  but.
• 8:08
  And
• 8:08
  it's
• 8:08
  Walmart
• 8:09
  Plus.
• 8:09
  That's
• 8:09
  what
• 8:09
  this
• 8:10
  is
• 8:10
  all
• 8:10
  about.
• 8:10
  Because
• 8:11
  look,
• 8:11
  we
• 8:11
  already
• 8:11
  know
• 8:12
  that
• 8:12
  fuel
• 8:12
  works
• 8:13
  as
• 8:13
  a
• 8:13
  traffic
• 8:13
  driver
• 8:13
  for
• 8:14
  Costco.
• 8:14
  It's
• 8:14
  what
• 8:14
  keeps
• 8:15
  people
• 8:15
  in
• 8:15
  the
• 8:15
  brand
• 8:16
  and
• 8:16
  keeps
• 8:16
  people
• 8:16
  coming
• 8:17
  back
• 8:17
  into
• 8:17
  the
• 8:17
  Costco
• 8:18
  stores
• 8:18
  too.
• 8:19
  And
• 8:19
  now
• 8:19
  you
• 8:20
  have
• 8:20
  a
• 8:20
  significant
• 8:21
  Walmart
• 8:21
  plus
• 8:22
  being
• 8:22
  fuel
• 8:22
  discounts.
• 8:23
  They've
• 8:23
  talked
• 8:23
  about
• 8:23
  it
• 8:23
  a
• 8:23
  lot.
• 8:24
  And
• 8:24
  the
• 8:25
  other
• 8:25
  competitors,
• 8:25
  you
• 8:26
  know,
• 8:26
  in
• 8:26
  the
• 8:26
  mass
• 8:26
  merchant
• 8:27
  space,
• 8:27
  specifically
• 8:28
  Amazon,
• 8:28
  which
• 8:28
  doesn't
• 8:29
  have
• 8:29
  stores
• 8:29
  and
• 8:30
  Target,
• 8:30
  which
• 8:30
  doesn't
• 8:31
  have
• 8:31
  fuel
• 8:31
  and
• 8:31
  has
• 8:32
  probably
• 8:32
  no
• 8:32
  designs
• 8:33
  at
• 8:33
  all
• 8:33
  to
• 8:33
  get
• 8:33
  into
• 8:33
  it,
• 8:34
  they
• 8:34
  can't
• 8:34
  touch
• 8:35
  this
• 8:35
  idea.
• 8:35
  So
• 8:36
  at
• 8:36
  $98
• 8:37
  per
• 8:37
  year,
• 8:37
  you
• 8:37
  can
• 8:37
  subsidize
• 8:38
  a
• 8:38
  heck
• 8:38
  of
• 8:38
  a
• 8:38
  lot
• 8:39
  of
• 8:39
  gas
• 8:39
  discounts
• 8:40
  and
• 8:40
  keep
• 8:40
  your
• 8:41
  customers
• 8:41
  loyal
• 8:41
  at
• 8:42
  Walmart
• 8:42
  Plus.
• 8:42
  So
• 8:42
  for
• 8:42
  me
• 8:43
  it's,
• 8:43
  it
• 8:43
  comes
• 8:44
  down
• 8:44
  to
• 8:44
  one
• 8:44
  plus
• 8:44
  one
• 8:44
  equals
• 8:45
  three
• 8:45
  retailing.
• 8:45
  You
• 8:46
  got,
• 8:46
  you
• 8:46
  get
• 8:46
  them
• 8:46
  to
• 8:47
  pay
• 8:47
  for
• 8:47
  the
• 8:47
  subscription,
• 8:48
  you
• 8:48
  get
• 8:48
  them
• 8:48
  to
• 8:48
  buy
• 8:48
  heavily
• 8:49
  discounted
• 8:49
  gasoline.
• 8:50
  Oh,
• 8:50
  and
• 8:50
  then
• 8:51
  also
• 8:51
  some
• 8:51
  higher
• 8:51
  end
• 8:52
  apparel
• 8:52
  or
• 8:52
  other
• 8:52
  items
• 8:53
  while
• 8:53
  they're
• 8:53
  shopping
• 8:54
  via
• 8:54
  their
• 8:54
  Walmart
• 8:55
  plus
• 8:55
  subscription
• 8:55
  online
• 8:56
  or
• 8:56
  in
• 8:57
  your
• 8:57
  stores.
• 8:57
  That's
• 8:57
  the
• 8:58
  play
• 8:58
  here.
• 8:58
  I
• 8:58
  think
• 8:59
  it's
• 8:59
  super
• 8:59
  smart.
• 9:00
  And
• 9:00
  you
• 9:00
  can
• 9:00
  tell
• 9:00
  that
• 9:01
  they're
• 9:01
  seeing
• 9:01
  some
• 9:01
  success
• 9:02
  with
• 9:02
  it
• 9:02
  too
• 9:02
  because
• 9:02
  those
• 9:03
  are
• 9:03
  some
• 9:03
  pretty
• 9:03
  big
• 9:03
  growth
• 9:04
  plans.
• 9:04
  44,
• 9:05
  45
• 9:05
  stores
• 9:05
  a
• 9:05
  year
• 9:05
  when
• 9:06
  you
• 9:06
  only
• 9:06
  have
• 9:06
  450,
• 9:07
  I
• 9:07
  think
• 9:07
  you
• 9:08
  said
• 9:08
  in
• 9:08
  the
• 9:08
  store
• 9:09
  base
• 9:09
  roughly.
• 9:09
  So,
• 9:10
  so
• 9:10
  this
• 9:10
  is,
• 9:10
  this
• 9:10
  is
• 9:11
  smart
• 9:11
  and
• 9:11
  it's
• 9:11
  a,
• 9:12
  it's
• 9:12
  a
• 9:12
  big
• 9:12
  move
• 9:13
  too.
• 9:13
  Yeah,
• 9:14
  I,
• 9:15
  you
• 9:15
  kind
• 9:15
  of
• 9:15
  hit
• 9:15
  on
• 9:15
  all
• 9:16
  the
• 9:16
  points
• 9:16
  that
• 9:16
  I
• 9:17
  had
• 9:17
  down,
• 9:17
  Chris.
• 9:17
  I
• 9:17
  think
• 9:18
  the
• 9:18
  thing
• 9:18
  that
• 9:19
  I
• 9:19
  would
• 9:19
  add
• 9:20
  is,
• 9:20
  I
• 9:20
  think
• 9:21
  that's
• 9:21
  still
• 9:21
  a
• 9:21
  missing
• 9:22
  pie
• 9:22
  of
• 9:22
  the
• 9:22
  Walmart
• 9:23
  plus
• 9:23
  membership
• 9:24
  is
• 9:25
  the
• 9:25
  convenience
• 9:26
  of
• 9:26
  the
• 9:26
  fuel
• 9:26
  discounts.
• 9:27
  Because
• 9:27
  there
• 9:27
  are
• 9:28
  like,
• 9:28
  especially
• 9:29
  for
• 9:29
  us,
• 9:29
  like
• 9:29
  I
• 9:29
  think
• 9:30
  in
• 9:30
  Minneapolis,
• 9:31
  like
• 9:31
  I
• 9:31
  love
• 9:31
  Walmart
• 9:32
  Plus.
• 9:32
  I,
• 9:33
  I
• 9:33
  thought
• 9:34
  that
• 9:34
  I
• 9:34
  would
• 9:34
  be
• 9:34
  using
• 9:34
  the
• 9:34
  fuel
• 9:35
  discounts
• 9:35
  but
• 9:35
  I
• 9:35
  think
• 9:36
  the
• 9:36
  closest
• 9:36
  one
• 9:36
  to
• 9:37
  us
• 9:37
  is
• 9:37
  like,
• 9:37
  you
• 9:38
  know,
• 9:38
  10
• 9:38
  miles
• 9:39
  away.
• 9:39
  Like
• 9:39
  that's
• 9:40
  too
• 9:40
  far
• 9:40
  for
• 9:41
  me
• 9:41
  to
• 9:41
  go
• 9:42
  to
• 9:42
  really
• 9:42
  get
• 9:43
  the
• 9:43
  advantage
• 9:43
  of
• 9:44
  the
• 9:44
  Walmart
• 9:44
  plus
• 9:45
  fuel
• 9:45
  discount.
• 9:45
  So
• 9:45
  I
• 9:46
  think
• 9:46
  as
• 9:46
  they
• 9:47
  start
• 9:47
  to
• 9:47
  position
• 9:47
  these
• 9:48
  in
• 9:48
  more
• 9:48
  convenient
• 9:49
  locations
• 9:50
  in
• 9:50
  the
• 9:50
  parking
• 9:51
  lots
• 9:51
  of
• 9:51
  their
• 9:51
  stores,
• 9:52
  just
• 9:52
  like
• 9:52
  the
• 9:52
  Costco
• 9:53
  example
• 9:53
  that
• 9:53
  you
• 9:54
  g
• 9:54
  like
• 9:55
  they're
• 9:55
  gonna
• 9:55
  beat
• 9:56
  everybody
• 9:56
  else
• 9:56
  on
• 9:56
  price
• 9:57
  being
• 9:57
  Walmart,
• 9:57
  Walmart
• 9:58
  will
• 9:58
  beat
• 9:58
  everyone
• 9:59
  else
• 9:59
  on
• 9:59
  price.
• 9:59
  And
• 10:00
  if
• 10:00
  you
• 10:00
  look
• 10:00
  at
• 10:00
  the
• 10:00
  lines
• 10:00
  outside
• 10:01
  Costco,
• 10:01
  it's
• 10:01
  an
• 10:02
  exact
• 10:02
  proof
• 10:03
  point
• 10:03
  of
• 10:03
  what
• 10:03
  people
• 10:04
  will
• 10:04
  be
• 10:04
  willing
• 10:05
  to
• 10:05
  do,
• 10:05
  where
• 10:05
  people
• 10:06
  will
• 10:06
  be
• 10:06
  willing
• 10:06
  to
• 10:07
  go
• 10:07
  to
• 10:07
  change
• 10:07
  their
• 10:08
  behaviors
• 10:09
  to,
• 10:09
  to
• 10:10
  shop
• 10:10
  at
• 10:10
  so
• 10:10
  that
• 10:11
  they
• 10:11
  can
• 10:11
  get
• 10:11
  these
• 10:11
  fuel
• 10:12
  discounts.
• 10:12
  So
• 10:13
  I
• 10:13
  think
• 10:13
  that
• 10:14
  this
• 10:14
  is
• 10:14
  a
• 10:15
  tremendously
• 10:15
  smart
• 10:16
  move
• 10:16
  and
• 10:16
  will
• 10:17
  only
• 10:17
  continue
• 10:17
  to
• 10:18
  kind
• 10:18
  of
• 10:18
  catapult
• 10:19
  this
• 10:19
  Walmart
• 10:20
  plus
• 10:20
  membership
• 10:21
  like
• 10:21
  you
• 10:21
  said.
• 10:21
  So
• 10:21
  just,
• 10:22
  just
• 10:22
  feeding
• 10:22
  the
• 10:22
  flywheel
• 10:23
  with
• 10:23
  those
• 10:23
  key
• 10:24
  areas
• 10:25
  of
• 10:25
  different
• 10:26
  and
• 10:26
  discounts.
• 10:27
  Yeah,
• 10:28
  that's
• 10:28
  a
• 10:28
  great
• 10:28
  point
• 10:28
  because
• 10:29
  when
• 10:29
  you
• 10:29
  put
• 10:29
  it
• 10:29
  in
• 10:29
  that,
• 10:29
  in
• 10:30
  those
• 10:30
  terms
• 10:30
  like
• 10:30
  you
• 10:30
  just
• 10:31
  did.
• 10:31
  Yeah,
• 10:31
  if
• 10:31
  there's
• 10:31
  only
• 10:32
  four,
• 10:32
  I
• 10:32
  think
• 10:32
  I
• 10:32
  look
• 10:32
  back
• 10:32
  at
• 10:33
  the
• 10:33
  exact
• 10:33
  number
• 10:33
  you
• 10:33
  quoted.
• 10:34
  415
• 10:34
  stores
• 10:35
  currently
• 10:35
  have,
• 10:36
  you
• 10:36
  know,
• 10:36
  gas
• 10:36
  stations
• 10:37
  out
• 10:38
  front
• 10:38
  of
• 10:38
  them
• 10:38
  and
• 10:38
  you
• 10:38
  know,
• 10:39
  the
• 10:39
  Walmart
• 10:39
  store
• 10:39
  base
• 10:40
  is
• 10:40
  4,
• 10:40
  600
• 10:41
  plus
• 10:41
  stores.
• 10:41
  So
• 10:41
  that's
• 10:42
  like
• 10:42
  less
• 10:42
  than
• 10:43
  10%
• 10:43
  of
• 10:43
  the
• 10:43
  store
• 10:44
  base
• 10:44
  where
• 10:44
  the
• 10:44
  actual
• 10:45
  fuel
• 10:45
  discount
• 10:45
  through
• 10:46
  the
• 10:46
  Walmart
• 10:46
  plus
• 10:46
  membership
• 10:47
  is
• 10:47
  actually
• 10:47
  available.
• 10:47
  So
• 10:48
  tremendous
• 10:48
  opportunity
• 10:49
  here.
• 10:49
  And
• 10:49
  then
• 10:49
  the
• 10:49
  last
• 10:50
  point
• 10:50
  in
• 10:50
  as
• 10:50
  we
• 10:51
  learned
• 10:51
  last
• 10:51
  week,
• 10:51
  Vanessa
• 10:52
  Yates,
• 10:52
  formerly
• 10:53
  the
• 10:53
  head
• 10:53
  of
• 10:53
  Walmart
• 10:54
  plus
• 10:54
  is
• 10:54
  now
• 10:54
  the
• 10:54
  CEO
• 10:55
  of
• 10:55
  Walmart
• 10:56
  Canada.
• 10:56
  So
• 10:56
  my
• 10:57
  hunch
• 10:57
  is
• 10:57
  Walmart
• 10:57
  plus
• 10:58
  is
• 10:58
  doing
• 10:58
  very,
• 10:59
  very
• 10:59
  well
• 11:00
  and
• 11:00
  they
• 11:00
  are
• 11:00
  let
• 11:00
  all
• 11:01
  systems
• 11:01
  go
• 11:02
  on
• 11:02
  this
• 11:02
  idea.
• 11:03
  Wouldn't
• 11:03
  you
• 11:03
  think
• 11:03
  so,
• 11:03
  Anne?
• 11:04
  Yeah,
• 11:05
  I
• 11:05
  mean
• 11:05
  I
• 11:05
  totally
• 11:06
  agree.
• 11:06
  I
• 11:06
  think
• 11:07
  the
• 11:07
  benefits
• 11:07
  like
• 11:08
  they,
• 11:08
  they
• 11:08
  just
• 11:08
  continue
• 11:09
  to
• 11:09
  get
• 11:09
  better
• 11:10
  and
• 11:10
  they
• 11:10
  will
• 11:11
  continue
• 11:11
  to
• 11:11
  bring
• 11:11
  in
• 11:12
  more
• 11:12
  and
• 11:12
  more
• 11:12
  members
• 11:13
  because
• 11:13
  it's,
• 11:13
  it's
• 11:13
  an
• 11:14
  undeniable
• 11:14
  value
• 11:15
  for
• 11:15
  that
• 11:16
  98
• 11:16
  a
• 11:16
  year.
• 11:17
  Yep.
• 11:18
  All
• 11:18
  right,
• 11:18
  headline
• 11:18
  number
• 11:19
  two.
• 11:19
  Corso
• 11:20
  is
• 11:20
  partnering
• 11:21
  with
• 11:21
  Circle
• 11:21
  K
• 11:21
  to
• 11:22
  implement
• 11:22
  its
• 11:22
  intelligent
• 11:23
  management
• 11:23
  solution
• 11:24
  in
• 11:24
  Circles
• 11:25
  K
• 11:25
  stores
• 11:26
  across
• 11:26
  Europe.
• 11:27
  According
• 11:27
  to
• 11:27
  a
• 11:28
  Corso
• 11:28
  press
• 11:28
  release,
• 11:29
  the
• 11:29
  partnership
• 11:29
  will
• 11:30
  see
• 11:30
  Corso's
• 11:30
  technology
• 11:31
  deployed
• 11:31
  across
• 11:32
  12
• 11:32
  countries
• 11:33
  in
• 11:33
  11
• 11:34
  different
• 11:34
  languages
• 11:35
  and
• 11:35
  across
• 11:36
  Circle
• 11:36
  K's
• 11:37
  approximately
• 11:38
  5,000
• 11:39
  locations
• 11:40
  throughout
• 11:40
  Europe.
• 11:41
  By
• 11:41
  combining
• 11:42
  advanced
• 11:42
  technology
• 11:43
  with
• 11:43
  human
• 11:43
  centric
• 11:44
  workflows,
• 11:45
  Corso's
• 11:45
  platform
• 11:46
  consolidates
• 11:46
  siloed
• 11:47
  solutions
• 11:47
  like
• 11:48
  tasks,
• 11:48
  surveys,
• 11:49
  performance
• 11:49
  analytics
• 11:50
  and
• 11:50
  exception
• 11:51
  reporting
• 11:51
  into
• 11:52
  a
• 11:52
  comprehensive,
• 11:52
  action
• 11:53
  focused
• 11:53
  and
• 11:53
  enhanced
• 11:54
  platform
• 11:54
  that
• 11:55
  drives
• 11:55
  store
• 11:56
  performance
• 11:56
  at
• 11:56
  every
• 11:57
  level,
• 11:57
  said
• 11:58
  Finn
• 11:58
  Lagarde
• 11:59
  Copart.
• 12:00
  A
• 12:00
  new.
• 12:00
  Another
• 12:01
  one
• 12:01
  of
• 12:01
  my
• 12:01
  favorite
• 12:01
  names
• 12:02
  to
• 12:02
  say
• 12:02
  on
• 12:02
  this
• 12:02
  show
• 12:03
  put
• 12:03
  that
• 12:03
  on
• 12:03
  the
• 12:03
  list.
• 12:03
  Dan.
• 12:04
  He's
• 12:04
  head
• 12:04
  of
• 12:04
  Operations
• 12:05
  Excellence
• 12:06
  at
• 12:06
  Euro
• 12:07
  Head
• 12:07
  of
• 12:07
  Operations
• 12:08
  Excellence
• 12:08
  Europe
• 12:09
  For
• 12:09
  Circle
• 12:09
  K.
• 12:10
  Corso
• 12:11
  will
• 12:11
  enable
• 12:11
  our
• 12:11
  fast,
• 12:12
  friendly
• 12:12
  and
• 12:13
  customer
• 12:13
  Ready
• 12:13
  strategy
• 12:14
  by
• 12:14
  allowing
• 12:15
  our
• 12:15
  store
• 12:15
  teams
• 12:15
  to
• 12:15
  spend
• 12:16
  more
• 12:16
  time
• 12:16
  with
• 12:17
  customers
• 12:17
  and
• 12:18
  on
• 12:18
  the
• 12:18
  sales
• 12:18
  floor,
• 12:19
  knowing
• 12:19
  they
• 12:19
  are
• 12:19
  focusing
• 12:20
  on
• 12:20
  actions
• 12:20
  that
• 12:21
  will
• 12:21
  drive
• 12:21
  the
• 12:21
  most
• 12:21
  value.
• 12:22
  End
• 12:22
  quote.
• 12:22
  And
• 12:23
  loyal
• 12:23
  Omnitock
• 12:24
  fans
• 12:24
  are
• 12:24
  no
• 12:24
  doubt
• 12:24
  familiar
• 12:25
  with
• 12:25
  Corso,
• 12:25
  but
• 12:26
  for
• 12:26
  those
• 12:26
  maybe
• 12:26
  new
• 12:26
  to
• 12:27
  the
• 12:27
  show,
• 12:27
  why
• 12:28
  do
• 12:28
  you
• 12:28
  think
• 12:28
  Corso's
• 12:29
  Circle
• 12:29
  K
• 12:29
  Europe
• 12:30
  partnership
• 12:31
  is
• 12:31
  a
• 12:31
  bellwether
• 12:32
  event?
• 12:33
  Well,
• 12:33
  do
• 12:34
  you
• 12:34
  even
• 12:34
  think
• 12:34
  it's
• 12:34
  a
• 12:34
  bellwether
• 12:34
  event?
• 12:35
  I
• 12:35
  do,
• 12:35
  I
• 12:36
  do.
• 12:36
  And
• 12:36
  I
• 12:36
  think
• 12:36
  it's
• 12:37
  pretty
• 12:37
  simple
• 12:37
  and
• 12:37
  straightforward.
• 12:38
  I
• 12:38
  just,
• 12:38
  I
• 12:38
  think
• 12:39
  this
• 12:39
  shows
• 12:40
  the
• 12:40
  true
• 12:40
  size
• 12:40
  and
• 12:41
  scale
• 12:41
  of
• 12:42
  this
• 12:42
  technology
• 12:43
  and
• 12:43
  how
• 12:44
  important
• 12:44
  important
• 12:44
  it
• 12:44
  is
• 12:45
  that
• 12:45
  you
• 12:46
  know,
• 12:46
  now
• 12:46
  you
• 12:46
  have
• 12:47
  Circle
• 12:47
  K's
• 12:47
  and
• 12:48
  that,
• 12:48
  you
• 12:48
  know,
• 12:49
  are
• 12:49
  in
• 12:49
  different
• 12:49
  countries
• 12:50
  and
• 12:50
  they
• 12:51
  use
• 12:51
  different
• 12:51
  languages
• 12:52
  and
• 12:52
  like
• 12:52
  the,
• 12:53
  the
• 12:53
  fact
• 12:53
  that
• 12:53
  this
• 12:54
  technology
• 12:54
  is
• 12:55
  able
• 12:55
  to
• 12:56
  adapt
• 12:56
  to
• 12:57
  all
• 12:57
  of
• 12:57
  those
• 12:57
  scenarios
• 12:58
  I
• 12:58
  think
• 12:58
  really
• 12:59
  shows
• 12:59
  that
• 13:00
  the
• 13:00
  time
• 13:00
  is
• 13:00
  now
• 13:01
  to
• 13:01
  really
• 13:01
  start
• 13:02
  investing
• 13:02
  in
• 13:02
  this.
• 13:03
  And
• 13:03
  the
• 13:03
  other
• 13:04
  thing
• 13:04
  that
• 13:04
  I'd
• 13:04
  point
• 13:04
  out
• 13:05
  too,
• 13:05
  I
• 13:05
  don't
• 13:05
  think
• 13:05
  it's
• 13:06
  just
• 13:06
  about
• 13:06
  like
• 13:07
  we
• 13:07
  hear,
• 13:07
  we
• 13:07
  heard
• 13:08
  about
• 13:08
  Corso's
• 13:08
  technology
• 13:09
  in
• 13:09
  places
• 13:09
  like
• 13:10
  Tractor
• 13:10
  Supply
• 13:11
  or
• 13:11
  Dollar
• 13:11
  General
• 13:12
  or
• 13:12
  in
• 13:12
  a
• 13:12
  grocery
• 13:13
  environment
• 13:13
  and
• 13:14
  like
• 13:14
  those
• 13:14
  make
• 13:14
  sense,
• 13:15
  but
• 13:15
  I
• 13:15
  don'
• 13:16
  as
• 13:16
  many
• 13:16
  people
• 13:17
  are
• 13:17
  rushing
• 13:17
  in
• 13:18
  the
• 13:18
  convenience
• 13:18
  vertical
• 13:19
  to
• 13:19
  like
• 13:20
  think
• 13:20
  about
• 13:20
  customer
• 13:21
  service
• 13:22
  in
• 13:22
  this
• 13:22
  angle,
• 13:23
  you
• 13:23
  know,
• 13:23
  like
• 13:23
  I
• 13:24
  just,
• 13:24
  I
• 13:24
  don't
• 13:24
  think
• 13:25
  convenience,
• 13:25
  I
• 13:25
  think
• 13:25
  self
• 13:26
  serve,
• 13:26
  so
• 13:26
  much
• 13:27
  inconvenience.
• 13:27
  So
• 13:27
  I
• 13:28
  think
• 13:28
  what's
• 13:28
  really
• 13:28
  cool
• 13:28
  about
• 13:28
  this
• 13:29
  is
• 13:29
  that,
• 13:29
  you
• 13:30
  know
• 13:30
  what,
• 13:30
  what
• 13:31
  can
• 13:31
  you
• 13:31
  do
• 13:31
  now
• 13:32
  in
• 13:32
  a
• 13:32
  convenience
• 13:33
  store
• 13:33
  when
• 13:34
  you've
• 13:34
  invested
• 13:34
  in
• 13:35
  Corso's
• 13:36
  technology
• 13:36
  like
• 13:36
  Circle
• 13:37
  K
• 13:37
  has
• 13:37
  and
• 13:37
  what
• 13:38
  does
• 13:38
  that
• 13:38
  allow
• 13:38
  you
• 13:39
  to
• 13:39
  gather
• 13:39
  other
• 13:40
  efficiencies
• 13:41
  from
• 13:41
  too?
• 13:42
  So
• 13:42
  I
• 13:42
  think
• 13:43
  this
• 13:43
  is
• 13:43
  an
• 13:44
  incredibly
• 13:44
  important
• 13:45
  move.
• 13:45
  One
• 13:46
  for
• 13:46
  the
• 13:46
  flexibility
• 13:47
  of
• 13:47
  the
• 13:47
  technology
• 13:47
  and
• 13:48
  two,
• 13:48
  just
• 13:48
  for
• 13:49
  the,
• 13:49
  the
• 13:50
  multitude
• 13:50
  of
• 13:50
  industries
• 13:51
  that
• 13:51
  this
• 13:52
  has
• 13:52
  an
• 13:52
  impact
• 13:53
  in.
• 13:53
  But,
• 13:54
  but
• 13:55
  I
• 13:55
  mean,
• 13:55
  what
• 13:56
  did
• 13:56
  you
• 13:56
  think
• 13:56
  when
• 13:56
  you
• 13:56
  first
• 13:57
  heard
• 13:57
  this,
• 13:57
  Chris?
• 13:58
  Were
• 13:58
  you
• 13:58
  surprised?
• 13:59
  Like,
• 13:59
  does
• 13:59
  the
• 14:00
  convenience
• 14:00
  angle,
• 14:01
  like,
• 14:02
  did
• 14:02
  that
• 14:02
  come
• 14:02
  as
• 14:03
  a
• 14:03
  surprise
• 14:03
  to
• 14:03
  you
• 14:03
  at
• 14:04
  all?
• 14:04
  No,
• 14:05
  I
• 14:05
  mean
• 14:05
  knowing
• 14:05
  that,
• 14:06
  knowing
• 14:06
  the
• 14:06
  Corsair
• 14:06
  team
• 14:06
  like
• 14:07
  we
• 14:07
  do,
• 14:07
  it
• 14:07
  doesn't
• 14:07
  come
• 14:07
  to
• 14:07
  surprise
• 14:08
  to
• 14:08
  me
• 14:08
  at
• 14:08
  all.
• 14:09
  You
• 14:09
  know,
• 14:09
  I
• 14:09
  would,
• 14:09
  I
• 14:10
  would,
• 14:10
  I
• 14:10
  would
• 14:10
  highlight
• 14:11
  similar
• 14:11
  points
• 14:11
  to
• 14:11
  you,
• 14:12
  but
• 14:12
  I
• 14:12
  think
• 14:12
  I
• 14:12
  would
• 14:12
  maybe
• 14:13
  add
• 14:13
  a
• 14:13
  little
• 14:13
  bit
• 14:13
  too
• 14:13
  on
• 14:14
  the
• 14:14
  second
• 14:14
  point
• 14:14
  you
• 14:14
  made.
• 14:14
  But
• 14:15
  the
• 14:15
  first
• 14:15
  one
• 14:15
  is
• 14:15
  definitely
• 14:16
  scalability.
• 14:16
  I
• 14:16
  mean
• 14:17
  12
• 14:17
  countries,
• 14:17
  11
• 14:18
  languages,
• 14:18
  that
• 14:18
  means
• 14:19
  Corso
• 14:19
  isn't
• 14:19
  just
• 14:19
  a
• 14:19
  startup
• 14:20
  anymore.
• 14:20
  That
• 14:20
  means
• 14:20
  the
• 14:21
  solution
• 14:21
  is
• 14:21
  ready
• 14:21
  for
• 14:22
  scale.
• 14:22
  That's
• 14:22
  the
• 14:22
  best
• 14:23
  way
• 14:23
  to
• 14:23
  put
• 14:23
  that.
• 14:24
  And
• 14:24
  then
• 14:24
  the
• 14:24
  other
• 14:25
  point
• 14:25
  I'd
• 14:25
  make
• 14:25
  on
• 14:25
  what
• 14:26
  you
• 14:26
  said
• 14:26
  is,
• 14:26
  you
• 14:26
  know,
• 14:27
  I
• 14:27
  think
• 14:27
  the
• 14:28
  customer
• 14:28
  service
• 14:28
  is
• 14:28
  part
• 14:29
  of
• 14:29
  it,
• 14:29
  but
• 14:29
  really
• 14:30
  what
• 14:30
  the
• 14:30
  Technology
• 14:30
  is
• 14:31
  about
• 14:31
  is
• 14:31
  optimizing
• 14:32
  the
• 14:32
  deployment
• 14:33
  of
• 14:33
  your
• 14:33
  workforce.
• 14:34
  That
• 14:34
  could
• 14:34
  be
• 14:34
  for
• 14:34
  customer
• 14:35
  service,
• 14:35
  it
• 14:35
  could
• 14:35
  be
• 14:36
  for
• 14:36
  in
• 14:36
  store
• 14:36
  execution,
• 14:37
  it
• 14:37
  could
• 14:37
  be
• 14:37
  for
• 14:38
  operations.
• 14:39
  And
• 14:39
  when
• 14:39
  you
• 14:39
  look
• 14:39
  at
• 14:39
  the
• 14:40
  convenience
• 14:40
  stores,
• 14:41
  convenience
• 14:42
  store
• 14:42
  channel
• 14:42
  itself,
• 14:43
  that
• 14:44
  workforce
• 14:44
  is
• 14:44
  about
• 14:45
  as
• 14:45
  disparate
• 14:46
  as
• 14:46
  it
• 14:46
  comes.
• 14:46
  So
• 14:46
  that
• 14:47
  right
• 14:47
  for
• 14:47
  that
• 14:47
  means
• 14:48
  to
• 14:48
  me,
• 14:48
  for
• 14:48
  the
• 14:48
  solution
• 14:48
  to
• 14:49
  work,
• 14:49
  it
• 14:50
  has
• 14:50
  to
• 14:50
  be
• 14:50
  pressure
• 14:50
  tested
• 14:51
  against
• 14:51
  all
• 14:51
  levels
• 14:52
  of
• 14:52
  competence
• 14:53
  and
• 14:53
  training
• 14:54
  and
• 14:54
  then
• 14:54
  still
• 14:54
  show
• 14:55
  an
• 14:55
  roi.
• 14:56
  So
• 14:56
  therefore,
• 14:56
  if
• 14:57
  Circle
• 14:57
  K
• 14:57
  is
• 14:57
  finding
• 14:58
  value
• 14:58
  in
• 14:58
  this,
• 14:59
  I
• 14:59
  think
• 14:59
  other
• 14:59
  C
• 15:00
  stores
• 15:00
  should
• 15:00
  too.
• 15:01
  But
• 15:01
  more
• 15:01
  importantly,
• 15:02
  all
• 15:02
  other
• 15:02
  verticals
• 15:03
  of
• 15:03
  retail
• 15:03
  then
• 15:04
  probably
• 15:04
  should
• 15:04
  be
• 15:04
  able
• 15:04
  to
• 15:04
  find
• 15:05
  value
• 15:05
  in
• 15:05
  optimizing
• 15:06
  their
• 15:06
  workforce
• 15:07
  deployment.
• 15:08
  So,
• 15:08
  so
• 15:09
  it
• 15:09
  should
• 15:09
  be
• 15:09
  relatively,
• 15:10
  and
• 15:10
  it
• 15:10
  should
• 15:10
  be
• 15:10
  relatively
• 15:11
  easier
• 15:11
  for
• 15:11
  the
• 15:12
  other
• 15:12
  verticals
• 15:12
  to
• 15:12
  find
• 15:13
  value
• 15:13
  in
• 15:13
  a
• 15:13
  solution
• 15:13
  like
• 15:14
  Corso
• 15:14
  as
• 15:14
  well.
• 15:14
  That's
• 15:15
  the
• 15:15
  other
• 15:15
  point
• 15:15
  I
• 15:15
  would
• 15:15
  make
• 15:16
  here.
• 15:16
  So
• 15:17
  this
• 15:17
  is,
• 15:17
  I
• 15:17
  think
• 15:17
  this
• 15:17
  is
• 15:17
  a
• 15:17
  really
• 15:18
  big
• 15:18
  announcement
• 15:18
  for,
• 15:19
  for
• 15:19
  all
• 15:19
  those
• 15:19
  reasons
• 15:19
  that
• 15:20
  you
• 15:20
  and
• 15:20
  I
• 15:20
  just
• 15:20
  discussed.
• 15:21
  Yeah,
• 15:22
  that's
• 15:22
  a
• 15:22
  really
• 15:22
  great
• 15:22
  point.
• 15:23
  And
• 15:23
  the
• 15:23
  other
• 15:23
  thing
• 15:24
  I
• 15:24
  was
• 15:24
  thinking
• 15:24
  of,
• 15:24
  like
• 15:25
  especially
• 15:26
  you
• 15:26
  made
• 15:26
  me
• 15:26
  think
• 15:26
  of
• 15:27
  is,
• 15:27
  you
• 15:27
  know,
• 15:27
  when
• 15:28
  you
• 15:28
  have
• 15:28
  one
• 15:28
  person
• 15:29
  working
• 15:29
  a
• 15:30
  convenience
• 15:30
  store
• 15:30
  late
• 15:31
  at
• 15:31
  night,
• 15:31
  like
• 15:32
  to,
• 15:32
  to
• 15:32
  again
• 15:33
  have
• 15:33
  that
• 15:33
  list
• 15:33
  of
• 15:34
  things
• 15:34
  like
• 15:35
  should
• 15:35
  the
• 15:35
  hot
• 15:36
  dog
• 15:36
  roller
• 15:36
  cleaning
• 15:37
  go
• 15:37
  first
• 15:37
  or
• 15:38
  should
• 15:38
  it
• 15:38
  be
• 15:38
  like
• 15:39
  restocking
• 15:40
  shelves
• 15:40
  because
• 15:40
  you
• 15:40
  know,
• 15:41
  at
• 15:41
  this
• 15:41
  time
• 15:41
  of
• 15:42
  day
• 15:42
  you
• 15:42
  get
• 15:42
  a
• 15:42
  huge
• 15:43
  influx
• 15:43
  of
• 15:43
  people
• 15:43
  looking
• 15:44
  for
• 15:44
  energy
• 15:45
  drinks
• 15:45
  or
• 15:46
  what,
• 15:46
  whatever
• 15:46
  it
• 15:46
  might
• 15:47
  be
• 15:47
  like.
• 15:47
  I
• 15:47
  just,
• 15:48
  I
• 15:48
  didn't
• 15:48
  really
• 15:48
  consider
• 15:49
  that
• 15:49
  the
• 15:50
  customer
• 15:50
  service
• 15:50
  angle
• 15:51
  might
• 15:51
  just
• 15:51
  be
• 15:51
  like
• 15:52
  making
• 15:52
  sure
• 15:52
  that
• 15:52
  products
• 15:53
  are
• 15:53
  ready
• 15:53
  and
• 15:53
  available
• 15:54
  for
• 15:54
  the
• 15:55
  customers
• 15:55
  and,
• 15:56
  and
• 15:56
  how
• 15:56
  you
• 15:56
  maximize
• 15:57
  the
• 15:57
  staffing
• 15:58
  of
• 15:58
  that
• 15:58
  one
• 15:58
  individual.
• 15:59
  So
• 15:59
  I,
• 15:59
  I
• 15:59
  think
• 16:00
  those
• 16:00
  are
• 16:00
  great
• 16:00
  points.
• 16:01
  Right?
• 16:01
  And
• 16:02
  that,
• 16:02
  and
• 16:02
  that
• 16:02
  person
• 16:02
  that
• 16:02
  you're
• 16:03
  mentioning
• 16:03
  may
• 16:03
  or
• 16:03
  may
• 16:03
  not
• 16:03
  have
• 16:04
  worked
• 16:04
  there
• 16:04
  the
• 16:04
  week
• 16:04
  before
• 16:05
  even,
• 16:05
  you
• 16:05
  know,
• 16:05
  that's
• 16:05
  the
• 16:06
  crazy
• 16:06
  thing.
• 16:06
  And
• 16:06
  they're
• 16:06
  finding
• 16:07
  value
• 16:07
  in
• 16:07
  this.
• 16:07
  So
• 16:07
  that's
• 16:08
  pretty
• 16:08
  telling
• 16:08
  to
• 16:08
  me.
• 16:09
  Right?
• 16:09
  Oh,
• 16:10
  all
• 16:10
  right,
• 16:10
  let's
• 16:10
  go
• 16:10
  into
• 16:11
  headline
• 16:11
  number
• 16:11
  three.
• 16:12
  Target
• 16:13
  has
• 16:13
  launched
• 16:13
  a
• 16:14
  fresh
• 16:14
  new
• 16:15
  floral
• 16:15
  brand.
• 16:16
  Chris.
• 16:16
  According
• 16:17
  to
• 16:17
  a
• 16:17
  Target
• 16:17
  press
• 16:18
  release,
• 16:18
  Target
• 16:18
  announced
• 16:19
  that
• 16:19
  it
• 16:19
  is
• 16:19
  expanding
• 16:20
  its
• 16:20
  floral
• 16:20
  offerings
• 16:21
  with
• 16:21
  the
• 16:21
  launch
• 16:21
  of
• 16:22
  Good
• 16:22
  Little
• 16:22
  Garden,
• 16:23
  the
• 16:23
  retailer's
• 16:24
  first
• 16:24
  standalone
• 16:25
  floral
• 16:26
  owned
• 16:26
  brand.
• 16:27
  Whether
• 16:27
  shopping
• 16:28
  for
• 16:28
  special
• 16:28
  occasions
• 16:29
  like
• 16:29
  Mother's
• 16:29
  Day
• 16:29
  or
• 16:30
  to
• 16:30
  simply
• 16:30
  brighten
• 16:30
  their
• 16:31
  own
• 16:31
  day,
• 16:31
  consumers
• 16:32
  now
• 16:33
  have
• 16:33
  more
• 16:33
  fresh
• 16:33
  flowers
• 16:34
  and
• 16:34
  potted
• 16:34
  plants
• 16:34
  to
• 16:35
  choose
• 16:35
  from
• 16:35
  on
• 16:35
  their
• 16:35
  Target
• 16:36
  run
• 16:36
  all
• 16:37
  year
• 16:37
  long.
• 16:38
  Starting
• 16:38
  at
• 16:39
  just
• 16:39
  $6,
• 16:40
  Good
• 16:41
  Little
• 16:41
  Garden
• 16:41
  includes
• 16:42
  more
• 16:42
  than
• 16:42
  60
• 16:42
  options
• 16:43
  across
• 16:43
  seasonal
• 16:43
  and
• 16:44
  everyday
• 16:44
  assortments
• 16:44
  of
• 16:44
  fresh
• 16:45
  colorful
• 16:45
  blooms
• 16:46
  and
• 16:46
  plants,
• 16:46
  including
• 16:47
  bouquets
• 16:48
  of
• 16:48
  fresh
• 16:48
  cut
• 16:49
  roses,
• 16:49
  tulips,
• 16:50
  carnations
• 16:50
  and
• 16:50
  mixed
• 16:51
  flowers.
• 16:51
  Starting
• 16:52
  at
• 16:52
  $6,
• 16:53
  potted
• 16:53
  plants
• 16:54
  and
• 16:54
  Florals
• 16:54
  including
• 16:55
  succulents
• 16:55
  and
• 16:55
  orchids
• 16:56
  starting
• 16:56
  at
• 16:56
  $15
• 16:58
  and
• 16:58
  special
• 16:59
  occasion
• 16:59
  plants
• 16:59
  and
• 16:59
  flowers
• 17:00
  for
• 17:00
  Mother's
• 17:00
  Day,
• 17:00
  Father's
• 17:01
  Day,
• 17:01
  graduations
• 17:02
  and
• 17:02
  beyond
• 17:03
  starting
• 17:03
  at
• 17:04
  $10.
• 17:05
  Chris,
• 17:05
  do
• 17:06
  you
• 17:06
  like
• 17:06
  the
• 17:06
  smell
• 17:07
  of
• 17:07
  Target's
• 17:08
  new
• 17:08
  floral
• 17:09
  owned
• 17:09
  brand?
• 17:11
  Oh
• 17:11
  man,
• 17:12
  great
• 17:12
  question,
• 17:12
  Ed.
• 17:13
  In
• 17:14
  a
• 17:14
  word,
• 17:14
  no,
• 17:15
  I
• 17:15
  don't.
• 17:16
  And
• 17:16
  the
• 17:16
  reason
• 17:16
  I
• 17:16
  say
• 17:17
  that
• 17:17
  is
• 17:17
  I
• 17:17
  don't
• 17:17
  remember
• 17:18
  exactly
• 17:18
  when,
• 17:19
  but
• 17:19
  Target
• 17:19
  was
• 17:20
  in
• 17:20
  the
• 17:20
  potted
• 17:20
  plant
• 17:21
  business
• 17:21
  years
• 17:21
  ago
• 17:22
  and
• 17:22
  for
• 17:23
  memory
• 17:23
  serves,
• 17:23
  they
• 17:24
  got
• 17:24
  out
• 17:24
  of
• 17:24
  it
• 17:24
  because
• 17:24
  there
• 17:24
  just
• 17:24
  wasn't
• 17:25
  that
• 17:25
  much
• 17:25
  money
• 17:25
  to
• 17:25
  be
• 17:26
  made,
• 17:26
  especially
• 17:26
  against
• 17:27
  the
• 17:27
  operational
• 17:27
  cost
• 17:28
  of
• 17:28
  running
• 17:28
  it.
• 17:29
  It's
• 17:29
  a
• 17:29
  hard
• 17:30
  business
• 17:30
  to
• 17:30
  do
• 17:30
  well
• 17:31
  and
• 17:31
  it
• 17:32
  also
• 17:32
  comes
• 17:32
  with
• 17:32
  one
• 17:32
  other
• 17:32
  aspect,
• 17:33
  if
• 17:33
  I
• 17:33
  remember
• 17:33
  correctly.
• 17:34
  And
• 17:34
  I,
• 17:34
  and
• 17:34
  I
• 17:34
  pinged
• 17:35
  the
• 17:35
  guy
• 17:35
  who
• 17:35
  I
• 17:35
  think
• 17:35
  was
• 17:36
  responsible
• 17:36
  for
• 17:36
  for
• 17:37
  removing
• 17:37
  the
• 17:37
  business
• 17:38
  from
• 17:38
  Target,
• 17:38
  but
• 17:38
  unfortunately
• 17:38
  he
• 17:39
  hasn't
• 17:39
  gotten
• 17:39
  back
• 17:39
  to
• 17:39
  me
• 17:39
  yet.
• 17:39
  I
• 17:40
  can't
• 17:40
  wait
• 17:40
  to
• 17:40
  hear
• 17:40
  what
• 17:40
  he
• 17:40
  has
• 17:41
  to
• 17:41
  say.
• 17:41
  But
• 17:41
  it
• 17:41
  comes
• 17:42
  down
• 17:42
  to
• 17:42
  me
• 17:42
  to
• 17:42
  one
• 17:42
  word.
• 17:43
  Vermin.
• 17:43
  You
• 17:43
  start
• 17:44
  introducing
• 17:44
  live
• 17:45
  plants
• 17:45
  into
• 17:45
  your
• 17:45
  stores
• 17:46
  and
• 17:46
  you
• 17:46
  get
• 17:46
  all
• 17:46
  kinds
• 17:46
  of
• 17:47
  crazy
• 17:47
  vermin
• 17:47
  that
• 17:47
  come
• 17:48
  in
• 17:48
  there
• 17:48
  too.
• 17:48
  So,
• 17:49
  so
• 17:49
  it's
• 17:49
  kind
• 17:49
  of
• 17:49
  a
• 17:49
  Pandora's
• 17:50
  box
• 17:50
  of
• 17:50
  operational
• 17:51
  issues
• 17:52
  once
• 17:52
  you
• 17:52
  start
• 17:52
  getting
• 17:52
  into
• 17:53
  this
• 17:53
  business.
• 17:53
  And
• 17:54
  at
• 17:54
  the
• 17:54
  end
• 17:54
  of
• 17:54
  the
• 17:54
  day
• 17:55
  it's
• 17:55
  marginal
• 17:56
  added
• 17:56
  value
• 17:56
  at
• 17:57
  best.
• 17:57
  This
• 17:57
  is
• 17:57
  never
• 17:57
  going
• 17:58
  to
• 17:58
  be
• 17:58
  an
• 17:59
  one
• 17:59
  of
• 17:59
  Target's
• 17:59
  vaunted
• 18:00
  billion
• 18:01
  dollar
• 18:01
  brands
• 18:02
  like
• 18:02
  Cornell
• 18:02
  likes
• 18:02
  to
• 18:03
  harp
• 18:03
  on
• 18:03
  about
• 18:03
  because
• 18:04
  this
• 18:04
  is
• 18:04
  a
• 18:05
  true
• 18:05
  introduction
• 18:05
  of
• 18:05
  a
• 18:06
  new
• 18:06
  owned
• 18:06
  brand
• 18:07
  into
• 18:07
  what
• 18:07
  is
• 18:08
  probably
• 18:08
  a
• 18:08
  very
• 18:08
  small,
• 18:09
  you
• 18:09
  know,
• 18:10
  annual
• 18:10
  sales
• 18:10
  volume
• 18:11
  category
• 18:11
  as
• 18:12
  opposed
• 18:12
  to
• 18:12
  a
• 18:12
  brand
• 18:13
  reskin
• 18:13
  of
• 18:13
  a
• 18:13
  category
• 18:14
  that
• 18:14
  was
• 18:14
  already
• 18:15
  doing
• 18:15
  $100
• 18:15
  billion
• 18:16
  to
• 18:16
  before
• 18:17
  slapping
• 18:17
  a
• 18:17
  new
• 18:18
  Target
• 18:18
  owned
• 18:18
  brand
• 18:19
  on
• 18:19
  it
• 18:19
  like,
• 18:20
  or
• 18:20
  brand
• 18:20
  label
• 18:20
  on
• 18:21
  it
• 18:21
  which
• 18:21
  is
• 18:21
  what
• 18:21
  Target
• 18:22
  generally
• 18:22
  likes
• 18:22
  to
• 18:23
  do.
• 18:23
  So,
• 18:23
  so
• 18:23
  I
• 18:23
  don't
• 18:24
  think,
• 18:24
  I
• 18:24
  don't,
• 18:24
  I
• 18:24
  think
• 18:25
  this
• 18:25
  story
• 18:25
  is
• 18:26
  silly.
• 18:26
  I
• 18:26
  think
• 18:26
  it's
• 18:27
  fine
• 18:28
  like
• 18:28
  you
• 18:28
  know,
• 18:28
  go
• 18:28
  ahead,
• 18:29
  introduce
• 18:29
  it
• 18:29
  but
• 18:30
  you
• 18:30
  know,
• 18:30
  careful
• 18:30
  what
• 18:31
  you
• 18:31
  wish
• 18:31
  for
• 18:31
  because
• 18:31
  it
• 18:31
  could
• 18:31
  have
• 18:31
  a
• 18:32
  lot
• 18:32
  of
• 18:32
  operational
• 18:33
  dynamics
• 18:33
  down
• 18:33
  the
• 18:33
  roads
• 18:34
  and
• 18:34
  you
• 18:34
  might
• 18:34
  be
• 18:34
  having
• 18:34
  to
• 18:34
  pull
• 18:35
  this
• 18:35
  out,
• 18:35
  you
• 18:36
  know,
• 18:36
  as
• 18:36
  well
• 18:36
  because
• 18:37
  you
• 18:37
  know,
• 18:37
  lots
• 18:37
  of
• 18:37
  people
• 18:38
  have
• 18:38
  come
• 18:38
  before
• 18:38
  you
• 18:39
  have
• 18:39
  tried
• 18:39
  it
• 18:39
  and
• 18:39
  they
• 18:39
  haven't.
• 18:40
  There
• 18:40
  are
• 18:40
  all
• 18:40
  these
• 18:40
  Categories
• 18:41
  like
• 18:41
  this
• 18:41
  2:00am
• 18:41
  Back
• 18:42
  when
• 18:42
  I
• 18:42
  was
• 18:42
  merchandising,
• 18:42
  like
• 18:43
  some
• 18:43
  people
• 18:43
  want
• 18:43
  to
• 18:43
  bring
• 18:44
  paint
• 18:44
  in
• 18:44
  the
• 18:44
  store
• 18:45
  and
• 18:45
  it
• 18:45
  brings
• 18:45
  all
• 18:45
  those
• 18:46
  dimensions.
• 18:46
  Florals
• 18:47
  were
• 18:47
  always
• 18:47
  coming
• 18:47
  up.
• 18:48
  It's,
• 18:48
  you
• 18:48
  know,
• 18:49
  I
• 18:49
  don't
• 18:49
  know,
• 18:49
  it's
• 18:49
  again
• 18:49
  it's
• 18:50
  just
• 18:50
  like
• 18:50
  kind
• 18:50
  of
• 18:50
  those,
• 18:50
  like,
• 18:51
  it's
• 18:51
  kind
• 18:51
  of
• 18:51
  that
• 18:51
  whole
• 18:51
  thing
• 18:52
  about
• 18:52
  like
• 18:52
  man,
• 18:53
  Target,
• 18:53
  just
• 18:53
  stick
• 18:53
  to
• 18:53
  your
• 18:53
  guns
• 18:54
  and
• 18:54
  do
• 18:54
  what
• 18:54
  you
• 18:55
  do
• 18:55
  and
• 18:55
  do
• 18:55
  it
• 18:55
  the
• 18:55
  right
• 18:56
  way
• 18:56
  and
• 18:56
  do
• 18:56
  it.
• 18:56
  Well,
• 18:56
  I
• 18:57
  don't
• 18:57
  know.
• 18:57
  Yeah,
• 18:58
  I,
• 18:58
  I
• 18:58
  was
• 18:59
  really
• 18:59
  puzzled
• 19:00
  when
• 19:00
  I
• 19:00
  heard
• 19:00
  this.
• 19:00
  Like,
• 19:01
  it.
• 19:01
  I,
• 19:01
  I
• 19:01
  had
• 19:02
  to
• 19:02
  really
• 19:02
  dig
• 19:02
  in.
• 19:03
  Like,
• 19:03
  this
• 19:03
  is
• 19:03
  one
• 19:03
  of
• 19:03
  those
• 19:03
  articles
• 19:04
  where
• 19:04
  you
• 19:04
  see
• 19:04
  the
• 19:05
  headline
• 19:05
  come
• 19:05
  up
• 19:05
  and
• 19:05
  I
• 19:05
  was
• 19:06
  like,
• 19:06
  I
• 19:06
  have
• 19:06
  to
• 19:06
  find
• 19:07
  out
• 19:07
  more
• 19:07
  about
• 19:07
  this
• 19:08
  immediately.
• 19:09
  Because
• 19:09
  you're
• 19:09
  right.
• 19:10
  Like,
• 19:10
  it
• 19:10
  does
• 19:10
  seem
• 19:10
  like
• 19:11
  a
• 19:11
  highly
• 19:11
  volatile
• 19:12
  category
• 19:12
  to
• 19:13
  bring
• 19:13
  in
• 19:14
  as
• 19:14
  a
• 19:14
  growth
• 19:15
  vehicle
• 19:15
  when
• 19:15
  you
• 19:15
  think
• 19:16
  about,
• 19:16
  like
• 19:16
  all
• 19:16
  the
• 19:16
  stuff
• 19:16
  that
• 19:17
  you're
• 19:17
  talking
• 19:17
  about.
• 19:18
  I
• 19:18
  know
• 19:18
  you
• 19:18
  have
• 19:18
  a
• 19:18
  special,
• 19:19
  like,
• 19:20
  spot
• 19:20
  in
• 19:20
  your
• 19:20
  heart
• 19:20
  for
• 19:20
  the
• 19:21
  vermin
• 19:21
  argument,
• 19:22
  but
• 19:22
  I.
• 19:23
  You
• 19:23
  also
• 19:23
  sell
• 19:24
  food,
• 19:24
  so
• 19:24
  you're
• 19:24
  also
• 19:24
  dealing
• 19:25
  with
• 19:25
  vermin
• 19:25
  because
• 19:26
  you
• 19:26
  have
• 19:26
  it
• 19:26
  somewhere
• 19:26
  there
• 19:27
  too.
• 19:27
  But
• 19:27
  it's
• 19:27
  a
• 19:27
  little
• 19:27
  bit
• 19:27
  different.
• 19:28
  Yeah,
• 19:28
  but
• 19:28
  just
• 19:29
  the.
• 19:29
  I
• 19:29
  mean,
• 19:29
  these
• 19:30
  things
• 19:30
  are
• 19:30
  alive.
• 19:31
  Like,
• 19:31
  that's
• 19:32
  the
• 19:32
  number
• 19:32
  one
• 19:32
  thing,
• 19:32
  like
• 19:33
  temperature
• 19:33
  control
• 19:33
  and
• 19:34
  all
• 19:34
  these
• 19:34
  things.
• 19:34
  But
• 19:35
  then
• 19:35
  I
• 19:35
  thought
• 19:36
  about
• 19:36
  this
• 19:36
  some
• 19:36
  more
• 19:37
  last
• 19:37
  night
• 19:37
  and
• 19:37
  maybe
• 19:38
  it
• 19:38
  was
• 19:38
  part
• 19:38
  of
• 19:38
  a
• 19:38
  fever
• 19:39
  dream.
• 19:39
  But
• 19:40
  I,
• 19:40
  when
• 19:41
  I
• 19:41
  was
• 19:41
  reading
• 19:41
  through
• 19:41
  the
• 19:41
  article.
• 19:42
  Okay,
• 19:42
  so
• 19:43
  they
• 19:43
  increased
• 19:43
  their
• 19:43
  floral
• 19:44
  business
• 19:44
  that
• 19:44
  they
• 19:45
  started
• 19:45
  with
• 19:46
  their,
• 19:46
  their.
• 19:48
  Oh
• 19:48
  my
• 19:48
  gosh.
• 19:48
  What
• 19:49
  is
• 19:49
  it?
• 19:49
  The
• 19:50
  Sparks
• 19:51
  line.
• 19:51
  What's
• 19:51
  the.
• 19:52
  What's
• 19:52
  the
• 19:52
  line?
• 19:53
  I'm
• 19:53
  totally
• 19:53
  forgetting
• 19:54
  it.
• 19:55
  Oh,
• 19:55
  yeah,
• 19:55
  yeah,
• 19:56
  Spritz.
• 19:57
  Spritz.
• 19:57
  Yeah,
• 19:57
  Spritz.
• 19:58
  Okay.
• 19:58
  So
• 19:58
  they
• 19:59
  started,
• 19:59
  they
• 20:00
  started.
• 20:00
  Oh
• 20:01
  my
• 20:01
  gosh,
• 20:01
  they
• 20:01
  started
• 20:01
  this
• 20:02
  with
• 20:02
  their
• 20:02
  Spritz
• 20:02
  line
• 20:03
  back
• 20:03
  in
• 20:03
  2020
• 20:04
  and
• 20:04
  they,
• 20:04
  they
• 20:05
  seen
• 20:05
  the,
• 20:05
  the
• 20:05
  business
• 20:06
  increase
• 20:06
  three
• 20:07
  times.
• 20:07
  And
• 20:08
  at
• 20:08
  first
• 20:08
  I
• 20:08
  was
• 20:08
  like,
• 20:09
  like,
• 20:09
  yeah,
• 20:09
  I
• 20:10
  like,
• 20:10
  it's
• 20:11
  just
• 20:11
  not
• 20:11
  that
• 20:11
  appealing
• 20:11
  to
• 20:11
  me.
• 20:12
  And
• 20:12
  I
• 20:12
  don't
• 20:13
  think
• 20:13
  of
• 20:13
  Target
• 20:13
  as
• 20:14
  a
• 20:14
  destination
• 20:14
  where
• 20:15
  I
• 20:15
  would
• 20:15
  go
• 20:15
  for
• 20:15
  these
• 20:16
  types
• 20:16
  of
• 20:16
  flowers.
• 20:17
  But
• 20:17
  you
• 20:18
  know
• 20:18
  where
• 20:18
  I
• 20:18
  do
• 20:18
  like
• 20:19
  to
• 20:19
  go
• 20:19
  to
• 20:19
  buy
• 20:19
  plants.
• 20:20
  And
• 20:20
  I
• 20:20
  always
• 20:21
  buy
• 20:21
  plants,
• 20:22
  especially
• 20:23
  around
• 20:23
  that
• 20:24
  six
• 20:24
  dollar
• 20:24
  price
• 20:24
  point,
• 20:25
  Trader
• 20:25
  Joe's.
• 20:26
  Like,
• 20:26
  yeah,
• 20:27
  I
• 20:27
  am
• 20:27
  always
• 20:27
  buying.
• 20:28
  And
• 20:28
  like,
• 20:28
  you
• 20:29
  see
• 20:29
  they're
• 20:29
  doing
• 20:30
  a
• 20:30
  booming
• 20:30
  business
• 20:31
  with
• 20:31
  floral.
• 20:32
  They.
• 20:32
  I
• 20:32
  tried
• 20:32
  to
• 20:33
  pull
• 20:33
  and
• 20:33
  see
• 20:33
  if
• 20:33
  I
• 20:33
  could
• 20:34
  find
• 20:34
  the
• 20:34
  exact
• 20:34
  sales
• 20:35
  stats
• 20:35
  for
• 20:35
  that
• 20:35
  specific
• 20:36
  category
• 20:36
  and
• 20:36
  I
• 20:36
  wasn't
• 20:37
  able
• 20:37
  to
• 20:37
  in
• 20:37
  time
• 20:37
  for
• 20:38
  the
• 20:38
  show.
• 20:38
  But
• 20:38
  I'm
• 20:38
  something
• 20:39
  I'm
• 20:39
  still
• 20:39
  going
• 20:39
  to
• 20:39
  dig
• 20:39
  into.
• 20:40
  And
• 20:40
  I
• 20:41
  think
• 20:41
  that
• 20:41
  as
• 20:41
  a
• 20:42
  traffic
• 20:42
  driver,
• 20:43
  like
• 20:44
  $6
• 20:44
  for
• 20:45
  some
• 20:45
  flowers,
• 20:46
  like,
• 20:46
  that's
• 20:46
  going
• 20:47
  directly
• 20:47
  in
• 20:47
  the
• 20:48
  face
• 20:48
  of
• 20:48
  Trader
• 20:48
  Joe's.
• 20:49
  And
• 20:49
  perhaps
• 20:50
  if
• 20:51
  you're
• 20:51
  banking
• 20:52
  on
• 20:52
  the
• 20:52
  fact
• 20:52
  that
• 20:52
  like,
• 20:53
  okay,
• 20:54
  this
• 20:54
  is
• 20:54
  a
• 20:54
  way
• 20:54
  that
• 20:54
  we
• 20:55
  can
• 20:55
  get
• 20:55
  in.
• 20:55
  We
• 20:55
  already
• 20:56
  know
• 20:56
  people
• 20:56
  are
• 20:56
  coming
• 20:56
  in
• 20:56
  here
• 20:57
  to
• 20:57
  grab
• 20:57
  a
• 20:57
  card
• 20:58
  or
• 20:58
  to
• 20:58
  grab
• 20:58
  something
• 20:58
  else
• 20:59
  or
• 20:59
  to
• 20:59
  just,
• 20:59
  you
• 21:00
  know,
• 21:00
  complete
• 21:00
  their
• 21:00
  weekly
• 21:01
  shopping
• 21:01
  trip.
• 21:01
  And
• 21:02
  if
• 21:02
  these
• 21:02
  flowers
• 21:03
  are,
• 21:03
  you
• 21:03
  know,
• 21:04
  in
• 21:04
  an
• 21:05
  even
• 21:05
  more
• 21:05
  impressive
• 21:06
  display
• 21:06
  right
• 21:06
  when
• 21:07
  you
• 21:07
  walk
• 21:07
  in
• 21:08
  and
• 21:08
  they,
• 21:08
  they
• 21:08
  are
• 21:09
  really
• 21:09
  investing
• 21:10
  in
• 21:10
  like,
• 21:10
  Putting
• 21:10
  the
• 21:11
  Target
• 21:11
  Wink
• 21:12
  into
• 21:13
  this
• 21:13
  product
• 21:13
  assortment.
• 21:14
  I.
• 21:15
  I
• 21:15
  don't
• 21:15
  know.
• 21:16
  I
• 21:16
  think
• 21:17
  that
• 21:17
  they
• 21:17
  could
• 21:18
  be
• 21:19
  like,
• 21:19
  in
• 21:19
  a
• 21:19
  good
• 21:19
  spot
• 21:20
  here.
• 21:20
  I
• 21:20
  might
• 21:20
  be
• 21:21
  crazy,
• 21:21
  but
• 21:22
  I've.
• 21:22
  I've
• 21:22
  completely
• 21:23
  turned
• 21:23
  around
• 21:24
  given
• 21:24
  the
• 21:25
  Trader
• 21:25
  Joe's
• 21:25
  experience.
• 21:27
  Yeah,
• 21:27
  you.
• 21:27
  That
• 21:28
  was
• 21:28
  one
• 21:28
  hell
• 21:28
  of
• 21:28
  a
• 21:28
  fever
• 21:29
  tree,
• 21:29
  man.
• 21:29
  Yeah,
• 21:30
  I
• 21:30
  mean,
• 21:30
  I
• 21:30
  would,
• 21:30
  I
• 21:30
  would,
• 21:31
  I
• 21:31
  would
• 21:31
  come
• 21:31
  back
• 21:31
  with
• 21:31
  three
• 21:32
  things,
• 21:32
  I
• 21:32
  think.
• 21:32
  You
• 21:33
  know,
• 21:33
  number
• 21:33
  one,
• 21:34
  I
• 21:34
  don't
• 21:34
  think
• 21:34
  flowers
• 21:35
  are
• 21:35
  a
• 21:35
  traffic
• 21:35
  driver.
• 21:35
  I
• 21:36
  think
• 21:36
  if
• 21:36
  anything,
• 21:36
  they're
• 21:36
  a
• 21:36
  basket
• 21:37
  builder.
• 21:37
  Once
• 21:38
  you've
• 21:38
  made
• 21:38
  the
• 21:38
  trip
• 21:38
  to
• 21:39
  the.
• 21:39
  That,
• 21:40
  that,
• 21:40
  that
• 21:40
  is
• 21:41
  my
• 21:41
  hunch.
• 21:41
  Number
• 21:42
  two,
• 21:42
  Trader
• 21:42
  Joe's
• 21:43
  very
• 21:43
  different
• 21:43
  operation
• 21:44
  than,
• 21:45
  than
• 21:45
  Target.
• 21:46
  You
• 21:46
  know,
• 21:46
  there's
• 21:46
  very
• 21:47
  fewer
• 21:47
  locations.
• 21:47
  The
• 21:48
  quality
• 21:48
  of
• 21:48
  the
• 21:48
  staff
• 21:48
  is
• 21:49
  generally
• 21:49
  much
• 21:50
  improved
• 21:50
  and
• 21:50
  much
• 21:50
  better.
• 21:51
  And
• 21:51
  the
• 21:51
  store
• 21:52
  is
• 21:52
  not
• 21:52
  as
• 21:52
  big.
• 21:52
  There
• 21:52
  aren't
• 21:53
  as
• 21:53
  many
• 21:53
  things
• 21:53
  to
• 21:53
  focus
• 21:54
  on
• 21:54
  and
• 21:54
  distract
• 21:55
  so
• 21:55
  that
• 21:55
  it
• 21:55
  enables
• 21:56
  them,
• 21:56
  and
• 21:56
  they
• 21:56
  put
• 21:56
  it
• 21:56
  up
• 21:56
  at
• 21:57
  the
• 21:57
  front
• 21:57
  of
• 21:57
  the
• 21:57
  store,
• 21:57
  enables
• 21:57
  them
• 21:58
  to,
• 21:58
  to
• 21:59
  execute
• 21:59
  this
• 21:59
  and
• 22:00
  operationalize
• 22:01
  it
• 22:01
  a
• 22:01
  little
• 22:01
  bit
• 22:01
  better.
• 22:02
  And
• 22:02
  the
• 22:02
  last
• 22:02
  point,
• 22:02
  I'd
• 22:03
  make
• 22:03
  the
• 22:03
  spritz
• 22:04
  Callback
• 22:04
  like
• 22:05
  300.
• 22:05
  What
• 22:06
  they
• 22:06
  say
• 22:06
  300%
• 22:07
  or
• 22:07
  whatever.
• 22:07
  Like
• 22:07
  three
• 22:08
  times
• 22:08
  as
• 22:08
  much
• 22:08
  sales
• 22:09
  that
• 22:09
  they
• 22:09
  saw
• 22:09
  in
• 22:10
  the
• 22:10
  growth
• 22:10
  that
• 22:10
  number.
• 22:11
  Like
• 22:11
  when
• 22:11
  you
• 22:12
  go
• 22:12
  from
• 22:12
  zero
• 22:12
  to
• 22:13
  something,
• 22:13
  your
• 22:14
  numbers
• 22:14
  should
• 22:14
  be
• 22:14
  like
• 22:15
  exponentially
• 22:16
  more
• 22:17
  than
• 22:17
  that.
• 22:17
  So
• 22:17
  that
• 22:17
  actually
• 22:18
  makes
• 22:18
  me
• 22:18
  go,
• 22:18
  wow,
• 22:19
  what
• 22:19
  are
• 22:19
  you
• 22:19
  guys
• 22:19
  grabbing
• 22:20
  here?
• 22:20
  When
• 22:20
  you're,
• 22:21
  you're
• 22:21
  quoting
• 22:21
  a
• 22:21
  number
• 22:22
  that's
• 22:22
  as
• 22:22
  low
• 22:22
  as
• 22:22
  300%
• 22:23
  growth,
• 22:23
  like,
• 22:24
  when
• 22:24
  you're
• 22:24
  not
• 22:24
  in
• 22:24
  the
• 22:24
  category
• 22:25
  and
• 22:25
  you're
• 22:25
  getting
• 22:25
  into
• 22:26
  it,
• 22:26
  you
• 22:26
  should
• 22:26
  be
• 22:26
  at
• 22:26
  like
• 22:26
  factors
• 22:27
  of
• 22:27
  10,
• 22:28
  20,
• 22:28
  20
• 22:29
  times
• 22:29
  that.
• 22:29
  So
• 22:30
  like,
• 22:30
  I
• 22:30
  don't
• 22:30
  know,
• 22:30
  this
• 22:31
  doesn't
• 22:31
  make
• 22:31
  sense
• 22:31
  to
• 22:31
  me.
• 22:31
  But
• 22:32
  I
• 22:32
  don't
• 22:32
  know,
• 22:32
  did
• 22:32
  I
• 22:32
  convince
• 22:32
  you
• 22:33
  or
• 22:33
  like
• 22:33
  you
• 22:33
  still,
• 22:34
  I
• 22:34
  don't
• 22:34
  know,
• 22:35
  clutching
• 22:36
  to
• 22:36
  the
• 22:36
  sweaty
• 22:36
  sheets
• 22:37
  of
• 22:37
  the
• 22:37
  fever
• 22:37
  tree.
• 22:38
  Man,
• 22:38
  I
• 22:39
  thought
• 22:39
  I
• 22:39
  actually
• 22:40
  was
• 22:40
  thinking
• 22:41
  the
• 22:41
  opposite.
• 22:42
  I
• 22:42
  was
• 22:42
  like,
• 22:42
  if
• 22:42
  Trader
• 22:43
  Joe's
• 22:43
  can
• 22:43
  pull
• 22:44
  this
• 22:44
  off
• 22:44
  from
• 22:44
  like
• 22:44
  a
• 22:45
  logistical
• 22:45
  standpoint,
• 22:46
  when
• 22:46
  you
• 22:46
  have
• 22:46
  things
• 22:47
  that
• 22:47
  are
• 22:47
  living
• 22:47
  that
• 22:47
  you
• 22:47
  need
• 22:48
  to
• 22:48
  keep
• 22:48
  alive
• 22:48
  and
• 22:48
  fresh.
• 22:49
  Like,
• 22:49
  I
• 22:49
  actually
• 22:50
  was
• 22:50
  thinking
• 22:50
  that
• 22:50
  if
• 22:51
  Trader
• 22:51
  Joe's
• 22:51
  can
• 22:51
  do
• 22:51
  it
• 22:51
  in
• 22:52
  an
• 22:52
  8,000square
• 22:52
  foot
• 22:53
  box,
• 22:53
  Target
• 22:53
  certainly
• 22:54
  should
• 22:54
  be
• 22:54
  able
• 22:54
  to
• 22:54
  find
• 22:55
  the
• 22:55
  room
• 22:55
  to
• 22:55
  do
• 22:55
  this
• 22:55
  in
• 22:56
  a
• 22:56
  hundred
• 22:56
  thousand
• 22:57
  plus
• 22:57
  square
• 22:57
  foot
• 22:57
  box.
• 22:59
  And
• 22:59
  then
• 22:59
  the
• 22:59
  other
• 23:00
  part
• 23:00
  is
• 23:00
  like,
• 23:01
  I
• 23:01
  think
• 23:02
  the
• 23:02
  Spritz
• 23:02
  thing
• 23:03
  was
• 23:03
  a
• 23:03
  test.
• 23:04
  Like,
• 23:05
  early
• 23:05
  on.
• 23:05
  I
• 23:05
  don't
• 23:06
  think
• 23:06
  they
• 23:06
  were
• 23:06
  putting
• 23:06
  the
• 23:07
  full,
• 23:07
  like
• 23:07
  Target
• 23:08
  mojo
• 23:09
  into
• 23:09
  that
• 23:10
  line.
• 23:10
  I
• 23:10
  think
• 23:10
  it
• 23:10
  was
• 23:11
  somebody
• 23:11
  else
• 23:12
  owned
• 23:12
  it.
• 23:12
  They
• 23:13
  were
• 23:13
  bringing
• 23:13
  the
• 23:13
  flowers
• 23:14
  in.
• 23:14
  Like,
• 23:14
  this
• 23:14
  is
• 23:15
  Target's
• 23:15
  own
• 23:15
  brand.
• 23:16
  So
• 23:17
  I
• 23:17
  do
• 23:17
  think
• 23:18
  that
• 23:18
  that's
• 23:18
  enough
• 23:19
  volume
• 23:19
  or
• 23:19
  Enough
• 23:20
  of
• 23:20
  an
• 23:20
  interest
• 23:21
  spike
• 23:21
  for
• 23:21
  me
• 23:22
  to
• 23:22
  like
• 23:22
  actually
• 23:23
  go
• 23:23
  in
• 23:23
  and
• 23:23
  test
• 23:24
  this
• 23:24
  as
• 23:24
  a
• 23:24
  concept.
• 23:25
  And
• 23:25
  my
• 23:25
  fingers
• 23:26
  are
• 23:26
  crossed.
• 23:26
  I
• 23:27
  hope
• 23:27
  that
• 23:28
  Target
• 23:28
  has
• 23:29
  made
• 23:29
  this
• 23:29
  into
• 23:29
  like
• 23:30
  a
• 23:30
  more
• 23:30
  fun
• 23:30
  and
• 23:31
  funky.
• 23:31
  Like
• 23:31
  if
• 23:32
  you
• 23:32
  look
• 23:32
  at
• 23:32
  Trader
• 23:32
  Joe's,
• 23:33
  like
• 23:33
  they
• 23:33
  do
• 23:33
  cool
• 23:33
  seasonal
• 23:34
  potting
• 23:35
  and
• 23:35
  other
• 23:35
  things
• 23:35
  like
• 23:36
  make
• 23:36
  these
• 23:36
  giftable
• 23:37
  and
• 23:37
  fun.
• 23:38
  So
• 23:38
  I
• 23:38
  think
• 23:38
  if
• 23:38
  that's
• 23:39
  a
• 23:39
  possibility,
• 23:39
  then
• 23:41
  I
• 23:41
  want
• 23:42
  to
• 23:42
  see
• 23:42
  that
• 23:42
  through.
• 23:43
  But
• 23:43
  you,
• 23:44
  I
• 23:44
  mean,
• 23:44
  I'm
• 23:44
  probably
• 23:45
  wrong
• 23:45
  for
• 23:46
  all
• 23:46
  the
• 23:46
  reason.
• 23:46
  So
• 23:46
  if
• 23:47
  you're,
• 23:47
  if
• 23:47
  you're
• 23:47
  a
• 23:47
  bet
• 23:48
  on,
• 23:48
  on
• 23:48
  which
• 23:48
  side
• 23:49
  of
• 23:49
  the
• 23:49
  ledger
• 23:49
  are
• 23:49
  you
• 23:49
  like
• 23:50
  60%
• 23:50
  liking
• 23:51
  this
• 23:51
  idea?
• 23:51
  90%
• 23:52
  liking
• 23:52
  this
• 23:53
  idea.
• 23:53
  It
• 23:53
  feels
• 23:53
  like
• 23:53
  you're
• 23:53
  like
• 23:54
  55,
• 23:54
  60
• 23:55
  range.
• 23:55
  It
• 23:56
  just,
• 23:56
  I
• 23:56
  don't
• 23:56
  like
• 23:57
  betting.
• 23:57
  I
• 23:57
  don't
• 23:58
  like
• 23:58
  the
• 23:58
  bets
• 23:58
  that
• 23:59
  you're
• 23:59
  making
• 23:59
  me
• 23:59
  make
• 23:59
  on
• 24:00
  this
• 24:00
  show
• 24:00
  because
• 24:00
  I
• 24:00
  just,
• 24:01
  I'm,
• 24:01
  I
• 24:01
  want,
• 24:02
  I
• 24:02
  just
• 24:02
  want
• 24:02
  to
• 24:02
  like
• 24:03
  see
• 24:03
  it
• 24:03
  through
• 24:04
  without
• 24:04
  there
• 24:04
  being
• 24:04
  any
• 24:05
  monetary
• 24:06
  engagement.
• 24:06
  No,
• 24:07
  no
• 24:07
  monetary.
• 24:07
  Just
• 24:08
  like,
• 24:08
  how
• 24:08
  confident
• 24:08
  are
• 24:09
  you
• 24:09
  in
• 24:09
  your
• 24:09
  call?
• 24:09
  That's
• 24:10
  all
• 24:10
  I'm
• 24:10
  asking.
• 24:10
  No
• 24:11
  monetary
• 24:11
  that,
• 24:11
  like,
• 24:12
  just
• 24:12
  so
• 24:12
  the
• 24:12
  audience
• 24:12
  knows,
• 24:13
  like,
• 24:13
  how
• 24:13
  confident
• 24:13
  are
• 24:14
  you
• 24:14
  in
• 24:14
  your
• 24:14
  car?
• 24:14
  I'm
• 24:15
  over
• 24:15
  50.
• 24:15
  I'll
• 24:16
  do
• 24:16
  the
• 24:16
  over.
• 24:16
  I'm
• 24:17
  over
• 24:17
  50.
• 24:17
  Yeah.
• 24:18
  Over
• 24:18
  50.
• 24:18
  All
• 24:18
  right.
• 24:19
  Well,
• 24:19
  I'd
• 24:19
  assume
• 24:20
  so
• 24:20
  if
• 24:20
  you're
• 24:20
  confident
• 24:21
  in
• 24:21
  the
• 24:21
  call,
• 24:21
  you're
• 24:21
  over
• 24:21
  50.
• 24:22
  But
• 24:22
  anyway.
• 24:22
  All
• 24:23
  right.
• 24:23
  You
• 24:23
  don't
• 24:23
  want
• 24:23
  to
• 24:23
  put
• 24:23
  a
• 24:23
  number
• 24:24
  on
• 24:24
  it.
• 24:25
  60,
• 24:25
  maybe,
• 24:26
  I
• 24:26
  don't
• 24:26
  know.
• 24:27
  All
• 24:27
  right,
• 24:27
  right.
• 24:28
  I'm
• 24:28
  just
• 24:28
  looking
• 24:28
  for
• 24:28
  a
• 24:28
  relative
• 24:29
  number
• 24:29
  because,
• 24:29
  like,
• 24:30
  if
• 24:30
  you're
• 24:30
  90,
• 24:31
  that's
• 24:31
  a
• 24:31
  big
• 24:31
  difference
• 24:31
  in
• 24:31
  being.
• 24:32
  No,
• 24:32
  no,
• 24:33
  I'm
• 24:33
  not
• 24:33
  90
• 24:33
  because
• 24:34
  of
• 24:34
  the
• 24:34
  reasons
• 24:34
  that
• 24:35
  you
• 24:35
  stated.
• 24:35
  Like,
• 24:36
  because
• 24:36
  of
• 24:36
  all
• 24:36
  the
• 24:36
  things
• 24:37
  that,
• 24:37
  and
• 24:37
  you
• 24:38
  are
• 24:38
  a
• 24:38
  merchant,
• 24:39
  you
• 24:39
  know
• 24:39
  better
• 24:39
  than
• 24:40
  I
• 24:40
  would.
• 24:40
  I
• 24:40
  just
• 24:41
  think
• 24:41
  that
• 24:42
  it's
• 24:42
  definitely
• 24:43
  something
• 24:43
  I
• 24:43
  would
• 24:43
  have,
• 24:44
  I
• 24:44
  would
• 24:44
  have
• 24:45
  tested
• 24:45
  if
• 24:46
  I
• 24:46
  was
• 24:46
  still
• 24:46
  at
• 24:46
  Target
• 24:46
  right
• 24:47
  now.
• 24:47
  Like,
• 24:47
  I,
• 24:48
  I
• 24:48
  went
• 24:48
  from
• 24:48
  what
• 24:49
  the
• 24:49
  hell
• 24:49
  are
• 24:49
  they
• 24:49
  doing
• 24:50
  to
• 24:50
  all
• 24:51
  right,
• 24:51
  let's
• 24:51
  try
• 24:52
  it
• 24:52
  out
• 24:52
  and
• 24:52
  see.
• 24:53
  See
• 24:53
  if
• 24:53
  this
• 24:53
  is
• 24:53
  something
• 24:53
  that
• 24:54
  we
• 24:54
  can,
• 24:54
  we
• 24:55
  can
• 24:55
  own
• 24:55
  or
• 24:55
  take,
• 24:56
  take
• 24:56
  share
• 24:56
  from
• 24:57
  a
• 24:57
  Trader
• 24:57
  Joe's.
• 24:58
  But
• 24:58
  not
• 24:58
  only
• 24:59
  was
• 24:59
  that,
• 24:59
  not
• 24:59
  only
• 24:59
  was
• 24:59
  I
• 24:59
  a
• 24:59
  merchant,
• 25:00
  but
• 25:00
  I
• 25:00
  was
• 25:00
  also
• 25:00
  a
• 25:00
  store
• 25:01
  field
• 25:01
  leader
• 25:01
  too.
• 25:01
  And
• 25:01
  I
• 25:02
  could
• 25:02
  tell
• 25:02
  you,
• 25:02
  like,
• 25:02
  my
• 25:03
  store
• 25:03
  in
• 25:03
  Scottsbluff,
• 25:04
  Nebraska
• 25:04
  probably
• 25:04
  had
• 25:05
  less
• 25:05
  people
• 25:05
  working
• 25:05
  in
• 25:06
  it
• 25:06
  on
• 25:06
  an
• 25:06
  average
• 25:06
  day
• 25:07
  than
• 25:07
  a
• 25:07
  Trader
• 25:07
  Joe's
• 25:07
  does
• 25:08
  too,
• 25:08
  in,
• 25:08
  you
• 25:08
  know,
• 25:09
  three
• 25:09
  times
• 25:09
  the
• 25:09
  size
• 25:10
  of
• 25:10
  the
• 25:10
  box.
• 25:10
  So
• 25:11
  there's
• 25:11
  dynamics
• 25:12
  here
• 25:12
  at
• 25:12
  play.
• 25:12
  But
• 25:12
  anyway,
• 25:13
  let's
• 25:13
  keep
• 25:13
  moving.
• 25:14
  Headline
• 25:15
  number
• 25:15
  four,
• 25:16
  Trove
• 25:17
  has
• 25:17
  acquired
• 25:17
  Reverse
• 25:18
  Supply,
• 25:18
  a
• 25:18
  German
• 25:19
  based
• 25:19
  leader
• 25:19
  in
• 25:19
  the
• 25:20
  European
• 25:20
  branded
• 25:21
  resale
• 25:21
  market.
• 25:22
  According
• 25:22
  to
• 25:22
  A
• 25:23
  Trove
• 25:23
  Press
• 25:23
  Release.
• 25:24
  The
• 25:24
  acquisition
• 25:24
  marks
• 25:24
  a
• 25:25
  major
• 25:25
  milestone
• 25:25
  in
• 25:25
  Trove's
• 25:26
  international
• 25:27
  platform
• 25:27
  rollout,
• 25:28
  making
• 25:28
  branded
• 25:29
  resale
• 25:29
  even
• 25:30
  more
• 25:30
  accessible,
• 25:30
  scalable
• 25:31
  and
• 25:31
  operationally
• 25:32
  seamless
• 25:32
  for
• 25:32
  brands
• 25:33
  across
• 25:33
  30
• 25:33
  countries.
• 25:34
  By
• 25:34
  combining
• 25:34
  Trove's
• 25:35
  established
• 25:35
  technology
• 25:36
  platform
• 25:36
  with
• 25:36
  Reverse
• 25:37
  supplies
• 25:37
  deep
• 25:38
  European
• 25:38
  expertise,
• 25:39
  Trove
• 25:40
  now
• 25:40
  offers
• 25:40
  a
• 25:40
  comprehensive
• 25:41
  and
• 25:41
  scalable
• 25:42
  set
• 25:42
  of
• 25:42
  technology
• 25:43
  components
• 25:43
  for
• 25:44
  brands
• 25:44
  seeking
• 25:44
  to
• 25:44
  implement
• 25:45
  circular
• 25:45
  solutions
• 25:46
  in
• 25:47
  North
• 25:47
  America,
• 25:47
  Europe
• 25:48
  and
• 25:48
  the
• 25:48
  uk.
• 25:49
  Core
• 25:49
  solutions
• 25:50
  include
• 25:50
  things
• 25:50
  like
• 25:50
  omnichannel,
• 25:51
  trade
• 25:51
  ins,
• 25:52
  return
• 25:52
  processing,
• 25:53
  peer
• 25:53
  to
• 25:53
  peer
• 25:53
  commerce,
• 25:54
  customer
• 25:54
  facing
• 25:55
  resale
• 25:55
  solutions,
• 25:56
  marketplace
• 25:56
  integrations
• 25:57
  and
• 25:58
  repair
• 25:58
  services.
• 25:59
  And
• 25:59
  what
• 26:00
  makes
• 26:00
  Trove's
• 26:00
  acquisition
• 26:01
  of
• 26:01
  Reverse
• 26:02
  Supply
• 26:03
  so
• 26:03
  special
• 26:03
  to
• 26:04
  you?
• 26:05
  I,
• 26:05
  I
• 26:06
  really
• 26:06
  enjoy
• 26:06
  this
• 26:07
  because,
• 26:07
  you
• 26:07
  know,
• 26:08
  when
• 26:08
  we
• 26:08
  spoke
• 26:09
  to
• 26:09
  Terry
• 26:09
  Boyle,
• 26:10
  the
• 26:10
  CEO
• 26:10
  of
• 26:10
  Trove,
• 26:11
  he
• 26:11
  was
• 26:11
  one
• 26:11
  of
• 26:11
  our
• 26:12
  favorite
• 26:12
  interviews
• 26:12
  at
• 26:12
  Shop
• 26:13
  Talk.
• 26:13
  You'll
• 26:13
  remember
• 26:13
  Chris,
• 26:14
  I
• 26:14
  mean
• 26:14
  you
• 26:14
  and
• 26:15
  I
• 26:15
  were
• 26:15
  both
• 26:15
  talking
• 26:16
  about
• 26:16
  it
• 26:16
  after,
• 26:17
  after
• 26:17
  we
• 26:17
  were
• 26:17
  done
• 26:18
  speaking
• 26:18
  with
• 26:18
  him
• 26:19
  and
• 26:19
  he
• 26:19
  basically
• 26:19
  explained
• 26:20
  that,
• 26:20
  you
• 26:20
  know,
• 26:21
  the
• 26:21
  risk
• 26:21
  is,
• 26:22
  is
• 26:22
  so
• 26:23
  minimal
• 26:23
  here
• 26:24
  and
• 26:24
  the
• 26:24
  potential
• 26:25
  for
• 26:25
  the,
• 26:26
  that
• 26:26
  a
• 26:26
  brand
• 26:26
  can
• 26:27
  see
• 26:27
  for
• 26:27
  an
• 26:27
  increase
• 26:28
  in
• 26:28
  revenue
• 26:29
  who
• 26:29
  deploy
• 26:29
  something
• 26:30
  like
• 26:30
  this
• 26:30
  is
• 26:31
  so
• 26:31
  significant.
• 26:31
  So
• 26:32
  I
• 26:32
  think
• 26:32
  this
• 26:32
  just
• 26:32
  makes
• 26:33
  sense.
• 26:33
  And
• 26:34
  Reverse
• 26:34
  Supply,
• 26:35
  it
• 26:35
  runs
• 26:36
  similarly
• 26:36
  to
• 26:37
  recurate
• 26:38
  in
• 26:38
  the
• 26:38
  US
• 26:38
  who
• 26:39
  Trove
• 26:39
  also
• 26:40
  acquired
• 26:40
  and
• 26:40
  who
• 26:40
  we
• 26:41
  had
• 26:41
  on
• 26:41
  the
• 26:41
  show.
• 26:42
  And
• 26:42
  what
• 26:43
  that
• 26:43
  does
• 26:43
  is
• 26:43
  it
• 26:44
  makes
• 26:44
  it
• 26:44
  so
• 26:44
  that
• 26:44
  the
• 26:45
  brand
• 26:45
  gets
• 26:46
  all
• 26:46
  of
• 26:46
  the
• 26:46
  upside
• 26:47
  here
• 26:47
  and
• 26:47
  the
• 26:48
  brand
• 26:48
  and
• 26:48
  the
• 26:48
  customers
• 26:49
  get
• 26:49
  all
• 26:49
  the
• 26:49
  upside
• 26:50
  here.
• 26:50
  There's
• 26:50
  now
• 26:51
  more
• 26:51
  products
• 26:51
  to
• 26:51
  choose
• 26:52
  from
• 26:52
  for
• 26:52
  customers.
• 26:53
  When
• 26:53
  the
• 26:53
  resale
• 26:54
  market
• 26:54
  has
• 26:54
  now
• 26:54
  expanded
• 26:55
  into
• 26:55
  other
• 26:55
  countries.
• 26:57
  There's,
• 26:58
  there's
• 26:58
  revenue
• 26:59
  for
• 26:59
  brands
• 26:59
  and
• 27:00
  likely
• 27:00
  savings
• 27:01
  for
• 27:01
  customers
• 27:01
  with
• 27:01
  all
• 27:02
  the
• 27:02
  tariffs
• 27:02
  flowing
• 27:02
  around
• 27:03
  right
• 27:03
  now
• 27:03
  that
• 27:03
  are
• 27:03
  impacting
• 27:04
  the
• 27:04
  tarot,
• 27:05
  the
• 27:05
  apparel
• 27:06
  industry.
• 27:07
  And
• 27:07
  I,
• 27:08
  I
• 27:08
  am
• 27:08
  predicting
• 27:09
  that
• 27:10
  we
• 27:10
  see
• 27:10
  a
• 27:11
  significant
• 27:11
  increase
• 27:12
  in
• 27:12
  peer
• 27:13
  to
• 27:13
  peer
• 27:13
  resale
• 27:14
  even
• 27:15
  bigger
• 27:15
  than
• 27:15
  the
• 27:15
  $65
• 27:16
  billion
• 27:17
  that
• 27:17
  it
• 27:17
  was
• 27:17
  predicted
• 27:18
  that
• 27:18
  it
• 27:18
  would
• 27:18
  be
• 27:18
  at
• 27:19
  within
• 27:20
  the
• 27:20
  next
• 27:20
  five
• 27:21
  years
• 27:21
  here.
• 27:21
  Because
• 27:22
  the
• 27:22
  product
• 27:23
  purchased
• 27:24
  from
• 27:24
  these
• 27:24
  peer
• 27:24
  to
• 27:25
  peer
• 27:25
  resale
• 27:25
  sites
• 27:26
  is
• 27:26
  not
• 27:26
  taxed
• 27:27
  in
• 27:27
  many
• 27:27
  places
• 27:28
  and
• 27:28
  I
• 27:28
  don't
• 27:28
  think
• 27:28
  most
• 27:29
  people
• 27:29
  realize
• 27:29
  that.
• 27:30
  So
• 27:30
  when
• 27:30
  I
• 27:30
  buy,
• 27:31
  you
• 27:31
  know,
• 27:31
  a
• 27:32
  Gucci
• 27:32
  bag
• 27:32
  from
• 27:33
  somebody
• 27:33
  in
• 27:34
  Europe
• 27:35
  and
• 27:35
  it's,
• 27:36
  it's
• 27:36
  gently
• 27:37
  used,
• 27:37
  do
• 27:38
  I
• 27:38
  care
• 27:39
  about
• 27:39
  that
• 27:39
  as
• 27:39
  much
• 27:40
  as
• 27:40
  like
• 27:40
  paying
• 27:41
  in
• 27:41
  some
• 27:41
  cases
• 27:42
  thousands
• 27:42
  of
• 27:43
  dollars
• 27:43
  on
• 27:43
  top
• 27:43
  of
• 27:44
  that
• 27:44
  because
• 27:44
  of
• 27:44
  taxes
• 27:45
  to
• 27:45
  have
• 27:45
  that
• 27:45
  bag
• 27:45
  imported,
• 27:46
  like
• 27:46
  I,
• 27:47
  I
• 27:47
  think
• 27:47
  I'm
• 27:47
  going
• 27:48
  to
• 27:48
  go
• 27:48
  for
• 27:48
  the
• 27:48
  resale
• 27:49
  bag
• 27:49
  instead
• 27:49
  of
• 27:50
  buying
• 27:50
  new
• 27:50
  and
• 27:51
  dealing
• 27:51
  with
• 27:51
  all
• 27:51
  these
• 27:51
  tariffs
• 27:52
  and
• 27:52
  I
• 27:52
  think,
• 27:52
  think
• 27:53
  that
• 27:53
  stands
• 27:54
  to
• 27:54
  benefit
• 27:55
  again
• 27:55
  the
• 27:55
  customer,
• 27:56
  it
• 27:56
  gets,
• 27:56
  you
• 27:57
  know,
• 27:57
  new
• 27:57
  customers
• 27:58
  in
• 27:58
  for
• 27:58
  the
• 27:58
  brands
• 27:59
  at
• 27:59
  a
• 27:59
  lower
• 27:59
  price
• 28:00
  point
• 28:00
  and
• 28:00
  keeps
• 28:01
  them
• 28:01
  like
• 28:01
  in
• 28:02
  the
• 28:02
  brands,
• 28:04
  the
• 28:04
  brand's
• 28:05
  world.
• 28:05
  And
• 28:05
  I
• 28:06
  think
• 28:06
  this
• 28:06
  is
• 28:07
  going
• 28:07
  to
• 28:07
  be
• 28:08
  a
• 28:08
  significant
• 28:09
  change
• 28:09
  to
• 28:10
  how
• 28:10
  people
• 28:11
  shop
• 28:11
  for
• 28:11
  apparel
• 28:12
  and
• 28:12
  accessories
• 28:13
  and
• 28:13
  other
• 28:13
  resale
• 28:13
  products
• 28:14
  because
• 28:15
  of
• 28:15
  things
• 28:16
  like
• 28:16
  what
• 28:16
  Trove
• 28:16
  did
• 28:17
  here
• 28:17
  with,
• 28:17
  with
• 28:18
  this
• 28:18
  recent
• 28:18
  acquisition.
• 28:19
  But,
• 28:19
  but
• 28:20
  what
• 28:20
  are
• 28:21
  your
• 28:21
  thoughts,
• 28:21
  Chris?
• 28:22
  Yeah,
• 28:22
  I
• 28:22
  mean
• 28:22
  I,
• 28:22
  I,
• 28:23
  I
• 28:23
  mean
• 28:23
  you're,
• 28:23
  you're
• 28:24
  generally
• 28:24
  speaking
• 28:24
  the,
• 28:25
  far
• 28:25
  more
• 28:25
  the
• 28:25
  resale
• 28:26
  expert
• 28:26
  than
• 28:26
  I
• 28:26
  am.
• 28:27
  You
• 28:27
  know,
• 28:27
  being
• 28:27
  that
• 28:27
  this
• 28:28
  is,
• 28:28
  I
• 28:28
  mean
• 28:28
  resale's
• 28:29
  like
• 28:29
  an
• 28:29
  honest
• 28:29
  to
• 28:29
  God
• 28:30
  part
• 28:30
  of
• 28:30
  your
• 28:30
  everyday
• 28:31
  life
• 28:31
  from,
• 28:31
  from
• 28:31
  my
• 28:31
  understanding.
• 28:32
  And
• 28:32
  so,
• 28:33
  you
• 28:33
  know,
• 28:33
  I
• 28:33
  think
• 28:33
  I,
• 28:33
  I
• 28:34
  think
• 28:34
  I
• 28:34
  would
• 28:34
  just
• 28:34
  echo
• 28:34
  what
• 28:35
  you
• 28:35
  said.
• 28:35
  I
• 28:35
  mean
• 28:35
  I
• 28:35
  think
• 28:36
  that
• 28:36
  the
• 28:36
  point
• 28:36
  for
• 28:36
  me,
• 28:37
  if
• 28:37
  I
• 28:37
  remember
• 28:37
  right,
• 28:38
  an
• 28:38
  didn't
• 28:38
  I
• 28:38
  sing
• 28:39
  single
• 28:39
  out
• 28:40
  Terry
• 28:40
  Boyle's
• 28:41
  statement
• 28:41
  as
• 28:41
  my
• 28:42
  like
• 28:42
  quote
• 28:42
  of
• 28:42
  the
• 28:42
  show
• 28:42
  or
• 28:43
  the
• 28:43
  thing
• 28:43
  I
• 28:43
  heard
• 28:43
  offstage,
• 28:44
  which
• 28:44
  was,
• 28:44
  you
• 28:45
  know,
• 28:45
  Terry,
• 28:45
  for
• 28:45
  those
• 28:45
  listening,
• 28:46
  said,
• 28:46
  said
• 28:46
  that
• 28:47
  you
• 28:47
  know,
• 28:47
  he
• 28:47
  thinks,
• 28:47
  you
• 28:48
  know,
• 28:48
  resale
• 28:48
  is
• 28:48
  an
• 28:48
  immediate
• 28:49
  3
• 28:49
  to,
• 28:49
  I
• 28:49
  think
• 28:50
  3
• 28:50
  to
• 28:50
  5
• 28:50
  or
• 28:50
  4
• 28:51
  to
• 28:51
  5%
• 28:52
  comp
• 28:52
  store
• 28:53
  opera
• 28:54
  comp
• 28:54
  sales
• 28:54
  growth
• 28:55
  opportunity
• 28:55
  for
• 28:55
  any
• 28:56
  retailer
• 28:56
  that
• 28:56
  does
• 28:56
  it.
• 28:56
  And
• 28:57
  I
• 28:57
  asked
• 28:57
  him
• 28:57
  then
• 28:57
  after
• 28:57
  I
• 28:57
  said
• 28:58
  like,
• 28:58
  well,
• 28:58
  what
• 28:58
  keeps
• 28:58
  people
• 28:59
  from
• 28:59
  doing
• 28:59
  it?
• 28:59
  And
• 28:59
  he's
• 28:59
  like,
• 29:00
  education.
• 29:00
  People
• 29:01
  just
• 29:01
  don't
• 29:01
  get
• 29:01
  it
• 29:02
  or
• 29:02
  understand
• 29:03
  how
• 29:03
  easy
• 29:03
  this
• 29:04
  is.
• 29:04
  And
• 29:04
  you
• 29:05
  know,
• 29:05
  that's
• 29:05
  the
• 29:05
  credit,
• 29:05
  the
• 29:06
  credit
• 29:06
  here
• 29:06
  is
• 29:06
  that
• 29:06
  they
• 29:07
  are
• 29:07
  slowly
• 29:08
  and
• 29:08
  slowly
• 29:08
  but
• 29:09
  surely
• 29:09
  assembling
• 29:10
  the
• 29:10
  pieces
• 29:10
  need
• 29:11
  to
• 29:11
  create
• 29:11
  a
• 29:11
  scalable
• 29:12
  solution
• 29:12
  for
• 29:13
  any
• 29:13
  retailer
• 29:13
  or
• 29:14
  brand
• 29:14
  to
• 29:14
  take
• 29:14
  advantage
• 29:15
  of
• 29:15
  resale.
• 29:15
  And
• 29:15
  so
• 29:16
  that's,
• 29:16
  that's
• 29:16
  what's
• 29:16
  really
• 29:16
  smart
• 29:17
  about
• 29:17
  this.
• 29:17
  And
• 29:18
  you
• 29:18
  know,
• 29:18
  I
• 29:18
  hope
• 29:18
  more,
• 29:19
  more
• 29:19
  people
• 29:20
  start
• 29:20
  getting
• 29:20
  on
• 29:20
  this
• 29:21
  train
• 29:21
  because,
• 29:22
  you
• 29:22
  know,
• 29:22
  growth's
• 29:22
  hard
• 29:22
  to
• 29:22
  come
• 29:23
  by.
• 29:23
  We've
• 29:23
  talked
• 29:23
  about
• 29:23
  it
• 29:24
  a
• 29:24
  lot
• 29:25
  and
• 29:25
  you
• 29:25
  know,
• 29:25
  this
• 29:25
  is
• 29:25
  a
• 29:26
  pretty
• 29:26
  easy
• 29:26
  way
• 29:27
  to
• 29:27
  get
• 29:27
  growth
• 29:27
  and
• 29:28
  to
• 29:28
  your
• 29:28
  point,
• 29:29
  keep
• 29:29
  people
• 29:29
  in
• 29:30
  your
• 29:30
  brand.
• 29:30
  That's
• 29:30
  the
• 29:31
  other
• 29:31
  part
• 29:31
  about
• 29:31
  this.
• 29:31
  It
• 29:32
  keeps,
• 29:32
  it
• 29:32
  makes
• 29:32
  the,
• 29:33
  makes
• 29:33
  the
• 29:33
  whole
• 29:33
  brand
• 29:33
  experience
• 29:34
  that
• 29:34
  much
• 29:34
  more
• 29:35
  sticky
• 29:35
  as
• 29:35
  well,
• 29:35
  which
• 29:35
  I
• 29:36
  think
• 29:36
  is
• 29:36
  something
• 29:36
  a
• 29:36
  lot
• 29:36
  of
• 29:37
  people
• 29:37
  could
• 29:37
  start
• 29:37
  to
• 29:37
  think
• 29:37
  more
• 29:37
  about.
• 29:38
  Yeah.
• 29:39
  And
• 29:39
  when
• 29:39
  it's
• 29:39
  peer
• 29:40
  to
• 29:40
  peer
• 29:40
  like
• 29:40
  this,
• 29:41
  like
• 29:41
  there's,
• 29:41
  there's
• 29:42
  even
• 29:42
  less
• 29:43
  risk.
• 29:43
  Like
• 29:44
  you
• 29:44
  don't
• 29:44
  have
• 29:44
  to
• 29:44
  worry
• 29:45
  about
• 29:45
  getting
• 29:45
  products
• 29:46
  from
• 29:46
  one
• 29:46
  partner
• 29:47
  to,
• 29:47
  or
• 29:47
  one,
• 29:47
  from
• 29:48
  one,
• 29:48
  you
• 29:48
  know,
• 29:48
  customer
• 29:49
  to
• 29:49
  the
• 29:49
  other.
• 29:49
  All
• 29:50
  you're
• 29:50
  doing
• 29:50
  is
• 29:50
  being
• 29:51
  the
• 29:51
  place
• 29:51
  that
• 29:51
  facilitates
• 29:52
  the
• 29:52
  transaction.
• 29:53
  Right.
• 29:54
  And
• 29:54
  being
• 29:54
  another
• 29:55
  reason
• 29:55
  for
• 29:55
  somebody
• 29:55
  to
• 29:56
  come
• 29:56
  directly
• 29:56
  to
• 29:57
  your
• 29:57
  website
• 29:58
  versus,
• 29:58
  you
• 29:58
  know,
• 29:59
  a
• 29:59
  third
• 30:00
  party
• 30:00
  and
• 30:00
  you
• 30:01
  get
• 30:01
  to
• 30:01
  maintain
• 30:01
  all
• 30:01
  of
• 30:02
  those
• 30:02
  brand
• 30:03
  relationship,
• 30:03
  one
• 30:03
  to
• 30:04
  one
• 30:04
  brand
• 30:04
  relationships
• 30:05
  too.
• 30:05
  So
• 30:06
  super
• 30:06
  smart
• 30:07
  move.
• 30:07
  I
• 30:07
  love
• 30:07
  it.
• 30:08
  All
• 30:09
  right,
• 30:09
  let's
• 30:09
  go
• 30:09
  to
• 30:09
  headline
• 30:10
  number
• 30:10
  five.
• 30:11
  Walmart
• 30:12
  is
• 30:12
  testing
• 30:13
  beauty
• 30:13
  bars
• 30:14
  at
• 30:15
  40
• 30:15
  stores
• 30:16
  in
• 30:16
  tandem
• 30:16
  with
• 30:17
  its
• 30:17
  spring
• 30:17
  sale
• 30:18
  event.
• 30:18
  According
• 30:19
  to
• 30:19
  retail
• 30:19
  dive.
• 30:20
  Walmart
• 30:20
  will
• 30:20
  be
• 30:20
  offering
• 30:21
  1800
• 30:22
  deals
• 30:23
  during
• 30:23
  this
• 30:23
  spring
• 30:24
  beauty
• 30:24
  event,
• 30:24
  which
• 30:25
  started
• 30:25
  Friday
• 30:25
  and
• 30:26
  goes
• 30:26
  through
• 30:26
  May
• 30:27
  31.
• 30:28
  Walmart
• 30:28
  is
• 30:29
  offering
• 30:29
  savings
• 30:29
  on
• 30:30
  skincare,
• 30:30
  cosmetics,
• 30:31
  hair
• 30:31
  and
• 30:31
  accessories,
• 30:32
  and
• 30:32
  also
• 30:32
  piloting
• 30:34
  beauty
• 30:34
  bars
• 30:35
  at
• 30:35
  40
• 30:35
  select
• 30:36
  locations
• 30:36
  where
• 30:36
  shoppers
• 30:37
  can
• 30:37
  now
• 30:37
  browse
• 30:37
  new
• 30:38
  products,
• 30:38
  talk
• 30:39
  to
• 30:39
  beauty
• 30:39
  experts,
• 30:40
  and
• 30:40
  test
• 30:41
  samples.
• 30:41
  Chris,
• 30:42
  do
• 30:42
  you
• 30:42
  like
• 30:43
  Walmart's
• 30:43
  beauty
• 30:44
  bar
• 30:44
  test
• 30:44
  or
• 30:44
  do
• 30:44
  you
• 30:45
  think
• 30:45
  this
• 30:45
  is
• 30:45
  one
• 30:45
  case
• 30:46
  where
• 30:46
  beauty
• 30:46
  is
• 30:47
  clearly
• 30:47
  in
• 30:47
  the
• 30:48
  eye
• 30:48
  of
• 30:48
  the
• 30:48
  beholder?
• 30:50
  Wow.
• 30:50
  Nicely
• 30:51
  done.
• 30:51
  And
• 30:51
  you're
• 30:51
  doing
• 30:51
  some
• 30:52
  really
• 30:52
  awesome
• 30:52
  questions
• 30:53
  today,
• 30:53
  you
• 30:54
  know,
• 30:54
  for
• 30:54
  I,
• 30:55
  I'd
• 30:55
  say
• 30:55
  100.
• 30:55
  I
• 30:56
  think
• 30:56
  it's
• 30:56
  a
• 30:56
  smart
• 30:56
  test.
• 30:56
  That's
• 30:57
  where
• 30:57
  I'd
• 30:57
  answer
• 30:58
  that
• 30:58
  question,
• 30:59
  you.
• 30:59
  Know,
• 30:59
  so
• 31:00
  unlike
• 31:00
  the
• 31:00
  flowers.
• 31:02
  Yeah,
• 31:03
  well,
• 31:03
  this
• 31:03
  is,
• 31:04
  this
• 31:04
  is
• 31:04
  a
• 31:04
  test
• 31:05
  versus
• 31:05
  a
• 31:05
  rollout
• 31:06
  too.
• 31:06
  The
• 31:06
  big
• 31:06
  difference
• 31:07
  there,
• 31:07
  you
• 31:08
  know,
• 31:08
  so.
• 31:09
  And
• 31:09
  I
• 31:09
  think
• 31:09
  this
• 31:10
  is
• 31:10
  the
• 31:10
  other
• 31:10
  important
• 31:11
  point
• 31:11
  about
• 31:11
  this.
• 31:11
  This
• 31:12
  is
• 31:12
  a
• 31:12
  test
• 31:12
  informed
• 31:13
  by
• 31:13
  previous
• 31:13
  testing.
• 31:14
  So
• 31:14
  we
• 31:14
  saw
• 31:14
  that.
• 31:15
  One
• 31:15
  of
• 31:15
  the
• 31:15
  first
• 31:15
  iterations
• 31:16
  of
• 31:16
  a
• 31:16
  beauty
• 31:16
  bar
• 31:16
  concept
• 31:17
  at
• 31:17
  Walmart
• 31:17
  store
• 31:18
  of
• 31:18
  the
• 31:18
  future
• 31:19
  just
• 31:19
  outside
• 31:19
  of
• 31:19
  Toronto
• 31:20
  last
• 31:20
  week
• 31:20
  on
• 31:20
  our
• 31:21
  travels,
• 31:21
  which.
• 31:22
  Stay
• 31:22
  tuned,
• 31:22
  folks.
• 31:23
  We're
• 31:23
  gonna
• 31:23
  have
• 31:23
  a
• 31:23
  video
• 31:23
  coming
• 31:24
  of
• 31:24
  our
• 31:24
  experience
• 31:25
  of
• 31:25
  Walmart
• 31:25
  store
• 31:25
  of
• 31:26
  the
• 31:26
  future
• 31:26
  just
• 31:26
  outside
• 31:26
  of
• 31:26
  Toronto
• 31:27
  here.
• 31:27
  Hopefully
• 31:27
  dropping
• 31:28
  very
• 31:28
  soon,
• 31:29
  probably
• 31:29
  even
• 31:29
  in
• 31:29
  the
• 31:29
  next
• 31:30
  week
• 31:30
  if
• 31:31
  everything
• 31:31
  turns
• 31:31
  out
• 31:31
  right
• 31:31
  for
• 31:32
  us.
• 31:32
  So.
• 31:32
  So
• 31:33
  I
• 31:33
  just
• 31:33
  think
• 31:33
  this
• 31:33
  is
• 31:33
  a
• 31:34
  natural
• 31:34
  extension
• 31:35
  of
• 31:35
  that
• 31:35
  test.
• 31:36
  And
• 31:36
  what
• 31:37
  I
• 31:37
  like
• 31:37
  about
• 31:37
  it
• 31:37
  even
• 31:38
  more,
• 31:38
  though,
• 31:38
  Anne,
• 31:39
  is
• 31:39
  that
• 31:39
  unlike,
• 31:40
  you
• 31:40
  know,
• 31:41
  Target
• 31:41
  or
• 31:41
  even
• 31:42
  Kohl's
• 31:42
  with
• 31:42
  Sephora,
• 31:43
  you
• 31:44
  know,
• 31:44
  Target's
• 31:44
  beholden
• 31:45
  to
• 31:45
  Ulta
• 31:46
  for
• 31:46
  its
• 31:46
  beauty
• 31:47
  experience.
• 31:47
  Good
• 31:47
  and
• 31:48
  bad,
• 31:48
  the
• 31:48
  good
• 31:48
  and
• 31:48
  bad
• 31:49
  that
• 31:49
  comes
• 31:49
  with
• 31:49
  you
• 31:49
  being
• 31:50
  beholden
• 31:50
  to
• 31:50
  saying,
• 31:50
  you
• 31:50
  know
• 31:51
  what,
• 31:51
  this
• 31:51
  brand
• 31:52
  come
• 31:52
  into
• 31:52
  my
• 31:52
  space
• 31:53
  and
• 31:53
  put
• 31:53
  up
• 31:53
  shops.
• 31:54
  Walmart,
• 31:55
  however,
• 31:55
  can
• 31:55
  control
• 31:56
  its
• 31:56
  own
• 31:56
  destiny
• 31:57
  and
• 31:57
  still
• 31:58
  work
• 31:58
  with
• 31:58
  the
• 31:58
  beauty
• 31:58
  brands
• 31:59
  to
• 31:59
  upscale
• 31:59
  the
• 32:00
  experience
• 32:00
  as
• 32:00
  much
• 32:00
  as
• 32:01
  necessary
• 32:01
  to
• 32:01
  drive
• 32:02
  comp,
• 32:03
  similar
• 32:03
  to
• 32:03
  how
• 32:03
  they've
• 32:04
  done
• 32:04
  with
• 32:04
  apparel,
• 32:05
  both
• 32:05
  online
• 32:05
  and
• 32:06
  in
• 32:06
  stores.
• 32:06
  So,
• 32:07
  I
• 32:07
  mean,
• 32:07
  and
• 32:07
  you're
• 32:08
  a
• 32:08
  vaunted.
• 32:08
  You're
• 32:08
  a
• 32:08
  vaunted
• 32:09
  Walmart
• 32:10
  plus
• 32:10
  convert
• 32:11
  at
• 32:11
  this
• 32:11
  point
• 32:11
  in
• 32:12
  time,
• 32:12
  especially
• 32:13
  over
• 32:13
  the
• 32:13
  last
• 32:13
  year
• 32:14
  since
• 32:14
  you
• 32:14
  signed
• 32:14
  up.
• 32:14
  So
• 32:15
  my
• 32:15
  question
• 32:15
  for
• 32:15
  you
• 32:15
  is,
• 32:16
  like,
• 32:16
  how
• 32:16
  many
• 32:16
  beauty
• 32:17
  products
• 32:17
  have
• 32:17
  you
• 32:18
  procured
• 32:18
  since
• 32:19
  joining
• 32:19
  Walmart
• 32:19
  Plus,
• 32:20
  I'm
• 32:20
  actually
• 32:20
  interested
• 32:21
  to
• 32:21
  know
• 32:21
  that.
• 32:21
  I
• 32:21
  bet
• 32:21
  you
• 32:22
  it's
• 32:22
  at
• 32:23
  least
• 32:23
  more
• 32:23
  than
• 32:23
  10,
• 32:24
  if
• 32:24
  not
• 32:24
  far
• 32:25
  more
• 32:25
  than
• 32:25
  10,
• 32:26
  but
• 32:26
  I
• 32:26
  don't
• 32:26
  know.
• 32:27
  So
• 32:27
  that
• 32:27
  makes
• 32:27
  me
• 32:27
  think
• 32:28
  like,
• 32:28
  this
• 32:28
  is
• 32:28
  a
• 32:28
  smart
• 32:29
  way
• 32:29
  to
• 32:29
  upscale
• 32:30
  your
• 32:30
  beauty
• 32:31
  without
• 32:31
  having
• 32:31
  to
• 32:32
  pay
• 32:33
  or
• 32:33
  be
• 32:33
  beholden
• 32:34
  to
• 32:34
  another
• 32:34
  brand
• 32:35
  for
• 32:35
  the
• 32:35
  long
• 32:36
  run.
• 32:36
  For
• 32:37
  sure.
• 32:37
  I'm
• 32:38
  surprised
• 32:38
  you
• 32:38
  don't
• 32:38
  know
• 32:39
  because
• 32:39
  I
• 32:39
  feel
• 32:39
  like
• 32:39
  all
• 32:39
  my
• 32:40
  Notifications
• 32:40
  go
• 32:40
  to
• 32:41
  you.
• 32:41
  Every
• 32:41
  time
• 32:41
  that
• 32:41
  I
• 32:41
  purchase,
• 32:42
  I
• 32:42
  had.
• 32:42
  To
• 32:42
  turn
• 32:42
  them
• 32:42
  off
• 32:42
  because
• 32:43
  I
• 32:43
  was
• 32:43
  getting
• 32:43
  so
• 32:43
  damn
• 32:44
  many
• 32:44
  of
• 32:44
  them.
• 32:44
  And
• 32:45
  I
• 32:45
  was
• 32:45
  like,
• 32:45
  that's
• 32:45
  why
• 32:45
  I'm
• 32:45
  like,
• 32:46
  it's
• 32:46
  got
• 32:46
  to
• 32:46
  be
• 32:46
  at
• 32:46
  least
• 32:47
  10.
• 32:47
  Yeah,
• 32:48
  I
• 32:48
  mean,
• 32:48
  I,
• 32:48
  I
• 32:49
  shifted
• 32:49
  almost
• 32:50
  all
• 32:50
  of
• 32:50
  my
• 32:51
  drugstore
• 32:51
  beauty
• 32:51
  purchases
• 32:52
  to
• 32:53
  Walmart
• 32:54
  when
• 32:54
  I
• 32:54
  joined
• 32:55
  Walmart.
• 32:55
  Plus
• 32:56
  I
• 32:56
  think
• 32:56
  the
• 32:56
  other,
• 32:56
  like,
• 32:57
  key
• 32:57
  thing
• 32:58
  is,
• 32:58
  you
• 32:59
  know,
• 32:59
  Target.
• 32:59
  I
• 33:00
  used
• 33:00
  to
• 33:00
  work
• 33:00
  on
• 33:00
  the
• 33:00
  beauty
• 33:01
  concierge
• 33:01
  program
• 33:01
  at
• 33:02
  Target,
• 33:02
  which
• 33:02
  put
• 33:03
  those,
• 33:03
  those
• 33:04
  concierge
• 33:05
  and
• 33:05
  beauty
• 33:06
  bars
• 33:07
  inside
• 33:08
  the
• 33:08
  drug
• 33:09
  area
• 33:09
  to
• 33:10
  like
• 33:10
  the
• 33:10
  drugstore
• 33:11
  makeup
• 33:11
  area.
• 33:12
  And
• 33:12
  you're
• 33:13
  100,
• 33:13
  right.
• 33:13
  Like
• 33:14
  there
• 33:14
  are
• 33:14
  people
• 33:14
  in
• 33:15
  the
• 33:15
  ulta
• 33:15
  aisles,
• 33:15
  but
• 33:16
  those
• 33:16
  people
• 33:16
  are
• 33:16
  specific
• 33:17
  to
• 33:17
  the
• 33:17
  ultra
• 33:18
  brands
• 33:18
  that
• 33:18
  are
• 33:18
  within
• 33:19
  Target.
• 33:19
  You
• 33:19
  don't,
• 33:20
  you
• 33:20
  lock
• 33:20
  cost
• 33:21
  that,
• 33:21
  that
• 33:21
  guidance.
• 33:22
  And
• 33:22
  really
• 33:22
  the
• 33:23
  people
• 33:23
  that
• 33:23
  would
• 33:23
  sit
• 33:23
  there
• 33:23
  and
• 33:24
  help
• 33:24
  you
• 33:24
  at
• 33:24
  Target
• 33:25
  figure
• 33:25
  out
• 33:25
  like,
• 33:26
  okay,
• 33:26
  I
• 33:26
  want
• 33:26
  to
• 33:27
  dupe
• 33:27
  for
• 33:28
  Dior
• 33:28
  lip
• 33:29
  oil,
• 33:29
  which
• 33:29
  one
• 33:29
  is
• 33:30
  the
• 33:30
  best
• 33:30
  one
• 33:30
  here?
• 33:30
  Like,
• 33:30
  you
• 33:31
  could
• 33:31
  go
• 33:31
  into
• 33:31
  a
• 33:31
  beauty
• 33:32
  advisor
• 33:32
  Target
• 33:32
  in
• 33:33
  the
• 33:33
  past
• 33:33
  and
• 33:33
  you,
• 33:33
  they
• 33:34
  would
• 33:34
  help
• 33:34
  you
• 33:34
  find
• 33:34
  that.
• 33:35
  And
• 33:35
  I
• 33:35
  think
• 33:35
  that's
• 33:36
  where
• 33:36
  Walmart's
• 33:36
  gonna
• 33:37
  steal
• 33:37
  away
• 33:38
  these
• 33:38
  people.
• 33:39
  Where
• 33:39
  you're
• 33:39
  gonna
• 33:39
  go,
• 33:40
  like,
• 33:40
  you're
• 33:41
  going
• 33:41
  in
• 33:41
  there,
• 33:41
  you're
• 33:42
  in
• 33:42
  this
• 33:42
  like,
• 33:43
  sectioned
• 33:43
  off
• 33:43
  area
• 33:44
  of
• 33:44
  beauty,
• 33:44
  which
• 33:45
  is
• 33:45
  another
• 33:45
  interesting
• 33:46
  thing
• 33:46
  that
• 33:46
  I'll
• 33:46
  touch
• 33:46
  on
• 33:47
  here
• 33:47
  in
• 33:47
  a
• 33:47
  second.
• 33:47
  But
• 33:48
  you
• 33:48
  get
• 33:48
  to
• 33:48
  have
• 33:49
  these
• 33:49
  rich
• 33:49
  brand
• 33:50
  experiences.
• 33:51
  You
• 33:51
  were
• 33:51
  even
• 33:52
  walking
• 33:52
  through
• 33:52
  the
• 33:52
  Toronto
• 33:53
  one.
• 33:53
  Like,
• 33:53
  brands
• 33:53
  will
• 33:54
  pay
• 33:54
  to
• 33:55
  show
• 33:56
  up
• 33:56
  in
• 33:56
  these
• 33:56
  spaces
• 33:57
  in
• 33:57
  a
• 33:57
  different
• 33:58
  way
• 33:58
  to
• 33:58
  educate
• 33:59
  the,
• 33:59
  the
• 34:00
  beauty
• 34:00
  bar
• 34:01
  consultants
• 34:02
  so
• 34:02
  that
• 34:02
  they
• 34:02
  will
• 34:02
  be
• 34:03
  able
• 34:03
  to
• 34:03
  start
• 34:04
  to
• 34:04
  answer
• 34:04
  and
• 34:04
  enrich
• 34:05
  those
• 34:05
  experiences
• 34:06
  both
• 34:06
  in
• 34:07
  the
• 34:07
  store
• 34:07
  and
• 34:08
  online
• 34:08
  when
• 34:08
  I'm
• 34:08
  ordering
• 34:09
  from
• 34:09
  Walmart.
• 34:10
  Plus
• 34:10
  if
• 34:11
  I'm
• 34:11
  not,
• 34:11
  you
• 34:11
  know,
• 34:12
  going
• 34:12
  in
• 34:12
  a
• 34:12
  store
• 34:13
  to
• 34:13
  experience
• 34:13
  these
• 34:13
  beauty
• 34:14
  bars.
• 34:14
  And
• 34:14
  I,
• 34:14
  I
• 34:15
  absolutely
• 34:15
  love
• 34:15
  that.
• 34:17
  The,
• 34:17
  the
• 34:17
  last
• 34:18
  part
• 34:18
  is,
• 34:18
  is,
• 34:19
  you
• 34:19
  know,
• 34:19
  the
• 34:19
  biggest
• 34:20
  change
• 34:20
  that
• 34:21
  I
• 34:21
  noticed,
• 34:21
  whether
• 34:22
  it
• 34:22
  was
• 34:22
  in
• 34:22
  the
• 34:22
  Palm
• 34:22
  Springs
• 34:23
  Target
• 34:23
  or,
• 34:23
  sorry,
• 34:23
  the
• 34:24
  Palm
• 34:24
  Springs
• 34:24
  Walmart
• 34:24
  that
• 34:25
  I
• 34:25
  went
• 34:25
  to
• 34:25
  or
• 34:25
  the,
• 34:25
  the
• 34:26
  Walmart
• 34:27
  Toronto
• 34:27
  store
• 34:28
  that
• 34:28
  we
• 34:28
  were
• 34:28
  in
• 34:28
  last
• 34:28
  week.
• 34:29
  Is
• 34:29
  that
• 34:29
  Mississauga
• 34:30
  technically.
• 34:31
  And
• 34:31
  Mississauga.
• 34:31
  Mississauga
• 34:32
  just
• 34:32
  outside
• 34:32
  of
• 34:33
  Toronto.
• 34:33
  That's
• 34:34
  big
• 34:34
  difference
• 34:34
  from
• 34:34
  those
• 34:35
  Canadian
• 34:36
  Omni
• 34:36
  Talk
• 34:36
  fans
• 34:36
  out
• 34:37
  there.
• 34:37
  Yes,
• 34:37
  that's
• 34:38
  true.
• 34:38
  The
• 34:38
  Mississauga
• 34:39
  store.
• 34:40
  So
• 34:40
  anyway,
• 34:41
  they're,
• 34:41
  they're
• 34:41
  quarantined
• 34:42
  off.
• 34:42
  Right.
• 34:42
  Beauty
• 34:43
  is
• 34:43
  also
• 34:43
  a
• 34:43
  very
• 34:44
  high
• 34:44
  theft
• 34:44
  area.
• 34:45
  And
• 34:45
  so
• 34:45
  what
• 34:46
  I
• 34:46
  love
• 34:46
  about
• 34:46
  this
• 34:46
  is
• 34:47
  it
• 34:47
  takes,
• 34:47
  they
• 34:48
  like
• 34:48
  are
• 34:48
  making
• 34:49
  lemonade
• 34:49
  out
• 34:49
  of
• 34:49
  lemons.
• 34:50
  Instead
• 34:51
  of
• 34:51
  making
• 34:51
  this
• 34:52
  like
• 34:52
  a
• 34:52
  crappy
• 34:53
  experience
• 34:53
  where,
• 34:54
  you
• 34:54
  know,
• 34:54
  you
• 34:55
  gotta
• 34:55
  wait
• 34:55
  for
• 34:55
  somebody
• 34:56
  to
• 34:56
  come
• 34:56
  in,
• 34:56
  they're
• 34:56
  like
• 34:57
  using
• 34:57
  this
• 34:57
  to
• 34:57
  their
• 34:57
  Advantage
• 34:58
  at
• 34:58
  Walmart,
• 34:58
  which
• 34:59
  I
• 34:59
  think
• 34:59
  is
• 34:59
  another
• 35:00
  just
• 35:00
  such
• 35:00
  a
• 35:00
  smart
• 35:01
  thing
• 35:01
  to
• 35:01
  do,
• 35:01
  make
• 35:02
  this
• 35:02
  a
• 35:02
  special
• 35:03
  area,
• 35:03
  make
• 35:03
  it
• 35:03
  a
• 35:04
  beauty
• 35:04
  bar.
• 35:04
  Not,
• 35:05
  not
• 35:05
  an
• 35:05
  area
• 35:06
  where
• 35:06
  you
• 35:06
  have
• 35:07
  a
• 35:07
  separate
• 35:07
  register
• 35:08
  and
• 35:08
  the
• 35:08
  brands
• 35:08
  are
• 35:08
  showing
• 35:09
  up.
• 35:09
  It's
• 35:09
  like,
• 35:09
  no,
• 35:09
  let's
• 35:10
  make
• 35:10
  an
• 35:10
  experience
• 35:10
  out
• 35:11
  of
• 35:11
  this
• 35:11
  instead
• 35:11
  of
• 35:12
  making
• 35:12
  it
• 35:12
  this
• 35:12
  just
• 35:13
  like
• 35:14
  extra
• 35:14
  area
• 35:15
  that
• 35:15
  I
• 35:15
  have
• 35:15
  to
• 35:15
  shop
• 35:16
  in
• 35:16
  or
• 35:16
  like
• 35:16
  making
• 35:17
  me
• 35:17
  feel
• 35:17
  weird
• 35:18
  because
• 35:18
  I,
• 35:18
  I'm
• 35:19
  going
• 35:19
  into
• 35:20
  this
• 35:20
  other
• 35:20
  area.
• 35:20
  It's
• 35:21
  like,
• 35:21
  let's
• 35:21
  department
• 35:22
  stories
• 35:23
  this
• 35:23
  where
• 35:23
  it's
• 35:23
  like,
• 35:23
  this
• 35:24
  is
• 35:24
  cool.
• 35:24
  This
• 35:24
  is
• 35:24
  a
• 35:25
  boutique.
• 35:25
  You
• 35:25
  get
• 35:25
  to
• 35:25
  have
• 35:25
  the
• 35:26
  knowledge
• 35:26
  and
• 35:26
  you
• 35:26
  get,
• 35:27
  they're
• 35:27
  bringing
• 35:27
  all
• 35:27
  the
• 35:27
  expertise
• 35:28
  in
• 35:28
  this
• 35:28
  space
• 35:28
  with
• 35:29
  you
• 35:29
  so
• 35:29
  that
• 35:29
  you
• 35:29
  have
• 35:30
  this
• 35:30
  amazing
• 35:30
  beauty
• 35:31
  experience
• 35:31
  at
• 35:31
  Walmart.
• 35:32
  And
• 35:32
  I,
• 35:33
  I,
• 35:33
  I'm
• 35:33
  thrilled.
• 35:34
  I
• 35:34
  think
• 35:34
  it's
• 35:34
  such
• 35:34
  a
• 35:35
  great
• 35:35
  move.
• 35:36
  Yeah,
• 35:36
  it's
• 35:36
  a
• 35:36
  great
• 35:37
  point.
• 35:37
  Like,
• 35:37
  it's
• 35:37
  a
• 35:38
  new
• 35:38
  wrinkle
• 35:38
  on
• 35:38
  the
• 35:38
  controlled
• 35:39
  entry
• 35:39
  and
• 35:40
  exit
• 35:40
  concept
• 35:40
  that
• 35:40
  we've
• 35:41
  talked
• 35:41
  about
• 35:41
  before.
• 35:42
  I
• 35:42
  don't
• 35:42
  know
• 35:42
  if
• 35:42
  they're
• 35:42
  going
• 35:42
  to
• 35:42
  be
• 35:42
  doing
• 35:42
  that
• 35:43
  in
• 35:43
  the
• 35:43
  beauty
• 35:43
  bar
• 35:44
  test
• 35:44
  that,
• 35:44
  that
• 35:44
  they're
• 35:45
  talking
• 35:45
  about
• 35:45
  here,
• 35:45
  but
• 35:45
  we've
• 35:46
  definitely
• 35:46
  seen,
• 35:46
  you
• 35:47
  know,
• 35:47
  iterations
• 35:47
  of
• 35:47
  that
• 35:48
  through
• 35:48
  our
• 35:48
  travels
• 35:49
  recently.
• 35:49
  So,
• 35:49
  yeah,
• 35:49
  it's
• 35:50
  an,
• 35:50
  it's
• 35:50
  an
• 35:50
  interesting
• 35:50
  new
• 35:51
  rickle.
• 35:51
  It's,
• 35:51
  it's
• 35:51
  a
• 35:52
  smart
• 35:52
  thing
• 35:52
  you
• 35:52
  brought
• 35:53
  up.
• 35:53
  All
• 35:53
  right,
• 35:53
  should
• 35:53
  we
• 35:53
  go
• 35:53
  to
• 35:53
  the
• 35:54
  lighting
• 35:54
  round,
• 35:54
  close
• 35:54
  out
• 35:54
  the
• 35:54
  show?
• 35:55
  Yes,
• 35:56
  let's
• 35:56
  do
• 35:56
  it.
• 35:57
  Chris
• 35:57
  OpenAI
• 35:58
  is
• 35:58
  reporting
• 35:59
  that
• 35:59
  they
• 35:59
  are
• 36:00
  spending
• 36:00
  significant
• 36:01
  money
• 36:01
  in
• 36:02
  electricity
• 36:02
  bills
• 36:03
  or
• 36:04
  the
• 36:04
  amount
• 36:04
  of
• 36:05
  electricity
• 36:05
  that's
• 36:06
  being
• 36:06
  used
• 36:06
  because
• 36:07
  of
• 36:07
  people
• 36:07
  saying
• 36:08
  please
• 36:08
  and
• 36:09
  thank
• 36:09
  you
• 36:10
  to
• 36:10
  their
• 36:11
  AI
• 36:12
  bots.
• 36:13
  Do
• 36:13
  you
• 36:13
  use
• 36:14
  manners
• 36:14
  when
• 36:15
  you
• 36:15
  are
• 36:15
  asking
• 36:15
  Chat
• 36:16
  GPT
• 36:16
  to
• 36:16
  do
• 36:17
  something
• 36:17
  for
• 36:17
  you
• 36:17
  or
• 36:17
  he's
• 36:17
  saying,
• 36:18
  saying,
• 36:18
  hey,
• 36:18
  will
• 36:19
  you
• 36:19
  please
• 36:19
  help
• 36:20
  me
• 36:20
  with
• 36:20
  this?
• 36:20
  Thank
• 36:21
  you,
• 36:21
  Siri.
• 36:24
  You
• 36:24
  know,
• 36:24
  it's
• 36:24
  funny,
• 36:25
  I'd
• 36:25
  actually
• 36:25
  look
• 36:25
  back
• 36:26
  at
• 36:26
  my,
• 36:26
  my
• 36:26
  prompts
• 36:27
  in
• 36:27
  Chat
• 36:27
  GPT
• 36:28
  and
• 36:28
  everywhere
• 36:29
  else
• 36:29
  and
• 36:29
  I
• 36:30
  almost
• 36:30
  100
• 36:31
  of
• 36:31
  the
• 36:31
  time
• 36:32
  say
• 36:32
  please.
• 36:32
  I
• 36:32
  have
• 36:33
  no
• 36:33
  idea
• 36:33
  why,
• 36:33
  but
• 36:34
  I
• 36:34
  do.
• 36:34
  So
• 36:34
  I
• 36:34
  guess
• 36:35
  I'm
• 36:35
  causing
• 36:35
  more
• 36:36
  energy
• 36:36
  usage
• 36:36
  with
• 36:37
  every,
• 36:37
  with
• 36:37
  every
• 36:38
  command
• 36:38
  that
• 36:38
  I,
• 36:39
  that
• 36:39
  I
• 36:39
  ask
• 36:39
  of
• 36:40
  Chat
• 36:40
  gbt.
• 36:40
  But
• 36:40
  I
• 36:40
  guess
• 36:41
  old,
• 36:41
  old
• 36:41
  Ma
• 36:42
  Walton
• 36:42
  raised
• 36:42
  me
• 36:43
  right,
• 36:43
  I
• 36:43
  guess
• 36:43
  and
• 36:43
  taught
• 36:43
  me
• 36:43
  manners.
• 36:44
  So,
• 36:44
  yeah,
• 36:44
  I
• 36:44
  say
• 36:44
  please
• 36:45
  all
• 36:45
  the
• 36:45
  time.
• 36:45
  Gu.
• 36:45
  Oh
• 36:46
  my
• 36:46
  gosh,
• 36:46
  please.
• 36:47
  No,
• 36:47
  it's
• 36:47
  a
• 36:47
  robot.
• 36:48
  They
• 36:48
  don't
• 36:48
  have
• 36:49
  feelings.
• 36:49
  I'm
• 36:50
  just
• 36:50
  like,
• 36:50
  I'm
• 36:50
  putting
• 36:51
  in
• 36:51
  a
• 36:51
  command.
• 36:52
  It
• 36:52
  feels
• 36:52
  like
• 36:52
  adding
• 36:53
  niceties
• 36:54
  like
• 36:54
  please
• 36:55
  and
• 36:55
  thank
• 36:55
  you
• 36:55
  is
• 36:56
  like
• 36:56
  a
• 36:56
  ridiculous
• 36:57
  thing
• 36:58
  that
• 36:58
  I,
• 36:58
  it's
• 36:59
  just
• 36:59
  going
• 36:59
  to
• 37:00
  mess
• 37:00
  up
• 37:00
  the
• 37:01
  system.
• 37:01
  I
• 37:01
  just
• 37:02
  like,
• 37:02
  I
• 37:02
  feel
• 37:02
  like
• 37:02
  I
• 37:03
  have
• 37:03
  to
• 37:03
  be
• 37:03
  as
• 37:03
  explicit
• 37:04
  as
• 37:04
  possible
• 37:04
  when
• 37:05
  I'M
• 37:05
  writing
• 37:05
  those
• 37:05
  things.
• 37:06
  Wow.
• 37:06
  Fascinating.
• 37:07
  Fascinating.
• 37:07
  All
• 37:07
  the
• 37:08
  dynamics
• 37:08
  of
• 37:08
  how
• 37:08
  people
• 37:08
  use
• 37:09
  things.
• 37:09
  All
• 37:09
  right,
• 37:09
  Pope
• 37:09
  Francis
• 37:10
  died
• 37:10
  this
• 37:10
  week.
• 37:11
  My
• 37:11
  question
• 37:11
  for
• 37:12
  you
• 37:12
  is,
• 37:12
  if
• 37:12
  someone
• 37:12
  were
• 37:13
  to
• 37:13
  elect
• 37:13
  me
• 37:13
  pope,
• 37:14
  what
• 37:15
  name
• 37:15
  would
• 37:15
  you
• 37:15
  recommend
• 37:16
  that
• 37:16
  I
• 37:16
  take?
• 37:17
  I
• 37:17
  would
• 37:17
  say
• 37:18
  you
• 37:19
  should
• 37:19
  be
• 37:19
  Pope
• 37:20
  Thomas,
• 37:21
  because
• 37:21
  Pope
• 37:21
  Thomas
• 37:22
  is
• 37:22
  the
• 37:23
  patron
• 37:23
  saint
• 37:24
  of,
• 37:25
  or
• 37:25
  actually
• 37:25
  is
• 37:26
  also
• 37:26
  depicted
• 37:27
  as
• 37:27
  a
• 37:27
  doubter,
• 37:28
  but
• 37:29
  a
• 37:29
  believer.
• 37:30
  So
• 37:30
  I
• 37:30
  think
• 37:30
  this
• 37:30
  would
• 37:30
  be
• 37:31
  good.
• 37:31
  Like,
• 37:31
  you'd,
• 37:31
  you'd
• 37:32
  be
• 37:32
  able
• 37:32
  to
• 37:32
  ask
• 37:33
  questions,
• 37:34
  you'd
• 37:35
  be
• 37:35
  able
• 37:35
  to
• 37:35
  like,
• 37:36
  you
• 37:36
  know,
• 37:37
  use
• 37:37
  that
• 37:37
  as
• 37:37
  the
• 37:38
  premise
• 37:38
  for
• 37:38
  your
• 37:38
  popedom.
• 37:39
  What
• 37:39
  do
• 37:39
  you
• 37:40
  call
• 37:40
  it?
• 37:40
  Pope
• 37:41
  Hood?
• 37:41
  My
• 37:41
  papacy.
• 37:42
  Yes,
• 37:42
  your
• 37:43
  papacy.
• 37:43
  Your
• 37:44
  papacy.
• 37:44
  Wow.
• 37:44
  Yes.
• 37:45
  Wow.
• 37:45
  That's
• 37:46
  a
• 37:46
  good
• 37:46
  one.
• 37:46
  And
• 37:46
  I
• 37:46
  like
• 37:46
  the
• 37:47
  thought
• 37:47
  you
• 37:47
  put
• 37:47
  into
• 37:47
  that.
• 37:47
  That
• 37:48
  was
• 37:48
  really
• 37:48
  good.
• 37:49
  All
• 37:50
  right,
• 37:50
  let's
• 37:50
  go
• 37:50
  to
• 37:50
  question
• 37:51
  number
• 37:51
  three.
• 37:52
  London
• 37:52
  marathoners
• 37:53
  can
• 37:53
  carbo
• 37:54
  load
• 37:54
  for
• 37:54
  free
• 37:54
  this
• 37:55
  weekend
• 37:55
  at
• 37:56
  top
• 37:56
  Soho
• 37:57
  pasta
• 37:58
  spot,
• 37:58
  Pastiao
• 37:59
  Soho.
• 38:00
  Hopefully
• 38:01
  I
• 38:01
  said
• 38:01
  that
• 38:01
  right,
• 38:01
  but
• 38:02
  definitely
• 38:03
  did
• 38:03
  not
• 38:03
  as
• 38:04
  part
• 38:04
  of
• 38:04
  a
• 38:04
  pop
• 38:05
  up
• 38:05
  marketing
• 38:05
  campaign
• 38:06
  for
• 38:06
  the
• 38:06
  marathon.
• 38:07
  Chris,
• 38:07
  what
• 38:08
  is
• 38:08
  the
• 38:08
  perfect
• 38:09
  pasta
• 38:09
  shape,
• 38:10
  in
• 38:10
  your
• 38:10
  opinion?
• 38:11
  And
• 38:11
  sauce?
• 38:13
  Crack
• 38:13
  me
• 38:13
  up.
• 38:13
  I.
• 38:13
  I'm
• 38:14
  guessing
• 38:14
  you
• 38:14
  didn't
• 38:14
  say
• 38:14
  it
• 38:14
  right.
• 38:15
  I
• 38:15
  don't
• 38:15
  really
• 38:15
  know,
• 38:15
  but
• 38:15
  I
• 38:16
  guess
• 38:16
  the,
• 38:16
  the,
• 38:17
  the
• 38:17
  Asian
• 38:17
  pronunciation
• 38:18
  of
• 38:18
  an
• 38:18
  Italian
• 38:19
  spot
• 38:19
  in
• 38:19
  Soho
• 38:20
  is
• 38:20
  probably
• 38:20
  not
• 38:21
  correct.
• 38:21
  But
• 38:21
  anyway.
• 38:24
  I
• 38:24
  don't
• 38:24
  even
• 38:24
  know.
• 38:25
  P
• 38:25
  A,
• 38:25
  S,
• 38:25
  T
• 38:26
  A,
• 38:26
  I,
• 38:26
  O,
• 38:27
  somebody.
• 38:27
  Correct.
• 38:28
  There's
• 38:29
  no
• 38:29
  point
• 38:29
  to
• 38:29
  it.
• 38:29
  And
• 38:30
  I
• 38:30
  don't
• 38:30
  know
• 38:30
  how
• 38:30
  to
• 38:31
  spell
• 38:31
  this
• 38:31
  word.
• 38:31
  I
• 38:32
  never
• 38:32
  have.
• 38:32
  But
• 38:32
  it,
• 38:33
  the
• 38:33
  answer
• 38:33
  is
• 38:33
  easy.
• 38:33
  It's
• 38:33
  mustachioli.
• 38:34
  That's
• 38:35
  the,
• 38:35
  that's
• 38:35
  the
• 38:35
  only
• 38:36
  noodle.
• 38:36
  And
• 38:37
  explain
• 38:37
  that.
• 38:38
  That
• 38:38
  shape
• 38:39
  for
• 38:39
  people
• 38:39
  in
• 38:39
  case
• 38:39
  they're
• 38:40
  not
• 38:40
  familiar
• 38:40
  with
• 38:40
  masacholi.
• 38:41
  It's
• 38:41
  a
• 38:41
  penne
• 38:42
  without
• 38:42
  the
• 38:42
  ridges.
• 38:42
  Basically,
• 38:43
  that's
• 38:43
  what
• 38:44
  is.
• 38:44
  That's
• 38:44
  what
• 38:44
  I'm
• 38:45
  penne
• 38:46
  without
• 38:46
  the
• 38:46
  ridges.
• 38:47
  And
• 38:48
  it's
• 38:48
  my
• 38:48
  grandfather's
• 38:49
  sauce.
• 38:49
  Yeah,
• 38:49
  my
• 38:49
  grandfather
• 38:50
  makes
• 38:50
  a
• 38:50
  killer
• 38:50
  sauce,
• 38:50
  which
• 38:50
  I
• 38:51
  believe
• 38:51
  it
• 38:51
  or
• 38:51
  not,
• 38:51
  I
• 38:51
  think
• 38:51
  you've
• 38:52
  had
• 38:52
  it
• 38:52
  right.
• 38:52
  Oh,
• 38:52
  I
• 38:53
  have.
• 38:53
  It's
• 38:53
  wonderful.
• 38:54
  I
• 38:54
  love
• 38:54
  it.
• 38:54
  Yeah,
• 38:54
  it's
• 38:55
  so
• 38:55
  tasty.
• 38:56
  So
• 38:56
  tasty.
• 38:57
  Got
• 38:57
  some
• 38:57
  anise
• 38:57
  in
• 38:58
  it.
• 38:58
  Yeah.
• 38:58
  He
• 38:58
  lights
• 38:59
  it
• 38:59
  up.
• 38:59
  All
• 39:00
  right,
• 39:00
  last
• 39:00
  one
• 39:00
  in
• 39:00
  the
• 39:00
  latest
• 39:01
  sign
• 39:01
  of
• 39:01
  the
• 39:01
  impending
• 39:02
  apocalypse.
• 39:03
  I
• 39:03
  can't
• 39:03
  even
• 39:03
  believe
• 39:03
  this
• 39:03
  one.
• 39:04
  And
• 39:04
  a
• 39:04
  startup
• 39:05
  has
• 39:05
  raised
• 39:05
  $1.5
• 39:06
  million.
• 39:07
  Somebody
• 39:08
  gave
• 39:08
  $1.5
• 39:09
  million
• 39:10
  to
• 39:10
  a
• 39:10
  company
• 39:11
  to
• 39:11
  pit
• 39:11
  sperm
• 39:11
  samples
• 39:12
  against
• 39:12
  one
• 39:13
  another
• 39:13
  in
• 39:14
  a
• 39:14
  microscopic
• 39:15
  sports
• 39:15
  style
• 39:16
  match,
• 39:16
  complete
• 39:17
  with
• 39:17
  leaderboards
• 39:17
  and
• 39:18
  play
• 39:18
  by
• 39:18
  play
• 39:19
  commentary
• 39:20
  in
• 39:20
  an
• 39:20
  arena
• 39:20
  filled
• 39:21
  with
• 39:21
  4,000
• 39:22
  people.
• 39:23
  And
• 39:23
  if
• 39:24
  you
• 39:24
  could
• 39:24
  watch
• 39:25
  sperm
• 39:25
  from
• 39:25
  any
• 39:26
  two
• 39:26
  men
• 39:26
  in
• 39:26
  history,
• 39:27
  dead
• 39:27
  or
• 39:28
  alive,
• 39:29
  race
• 39:29
  for
• 39:29
  the
• 39:29
  gold,
• 39:30
  who
• 39:30
  would
• 39:30
  those
• 39:31
  two
• 39:31
  men
• 39:31
  be?
• 39:32
  And
• 39:32
  whom
• 39:32
  do
• 39:32
  you
• 39:33
  think
• 39:33
  would
• 39:33
  win.
• 39:35
  I
• 39:35
  thought
• 39:36
  the
• 39:36
  Robot
• 39:36
  vs
• 39:37
  Human
• 39:37
  marathon
• 39:38
  was
• 39:38
  entertaining.
• 39:38
  I
• 39:38
  didn't
• 39:38
  know
• 39:39
  about
• 39:39
  sperm
• 39:40
  races.
• 39:41
  I
• 39:41
  would
• 39:42
  have
• 39:42
  to
• 39:42
  say,
• 39:43
  given
• 39:43
  the
• 39:44
  context,
• 39:44
  I
• 39:44
  would
• 39:45
  want
• 39:45
  to
• 39:45
  see
• 39:46
  a
• 39:46
  sperm
• 39:47
  race
• 39:47
  between
• 39:48
  LeBron
• 39:48
  and
• 39:49
  Anthony
• 39:49
  Edwards.
• 39:51
  I
• 39:51
  would
• 39:51
  assume
• 39:52
  that
• 39:53
  Ant
• 39:53
  would
• 39:53
  win
• 39:54
  because
• 39:54
  of
• 39:54
  his
• 39:55
  youth.
• 39:56
  But
• 39:56
  when
• 39:57
  you
• 39:57
  think
• 39:57
  about
• 39:57
  all
• 39:57
  the
• 39:58
  money,
• 39:58
  I
• 39:58
  forget
• 39:59
  like
• 39:59
  we
• 39:59
  were
• 39:59
  watching
• 40:00
  starting
• 40:00
  five,
• 40:00
  this
• 40:01
  show
• 40:01
  on
• 40:01
  Netflix
• 40:02
  about
• 40:02
  and
• 40:03
  it
• 40:03
  follows
• 40:03
  like
• 40:03
  LeBron
• 40:04
  and
• 40:04
  Anthony
• 40:04
  Edwards
• 40:05
  and
• 40:05
  a
• 40:05
  few
• 40:05
  other
• 40:05
  players
• 40:06
  around
• 40:07
  the
• 40:07
  amount
• 40:07
  of
• 40:08
  time
• 40:08
  and
• 40:08
  money
• 40:08
  that
• 40:09
  LeBron
• 40:09
  spends
• 40:10
  on
• 40:10
  his
• 40:10
  body.
• 40:11
  I
• 40:11
  wouldn't
• 40:11
  be
• 40:11
  surprised
• 40:12
  if
• 40:12
  like
• 40:12
  his
• 40:13
  sperm
• 40:13
  had
• 40:13
  some
• 40:14
  kind
• 40:14
  of
• 40:14
  superpowers.
• 40:15
  So,
• 40:15
  like,
• 40:15
  even
• 40:16
  though
• 40:16
  he's
• 40:16
  older,
• 40:16
  he
• 40:17
  could
• 40:17
  still
• 40:17
  beat
• 40:18
  the
• 40:18
  younger
• 40:18
  ones.
• 40:18
  But
• 40:19
  that's.
• 40:20
  That's
• 40:20
  the
• 40:20
  first
• 40:20
  thing
• 40:20
  that
• 40:21
  came
• 40:21
  to
• 40:21
  mind.
• 40:21
  And
• 40:21
  go.
• 40:22
  Will
• 40:22
  Wolves
• 40:22
  beat
• 40:23
  the
• 40:23
  Lakers
• 40:23
  again?
• 40:23
  Yeah,
• 40:24
  they
• 40:24
  had
• 40:25
  a
• 40:25
  good
• 40:25
  first
• 40:25
  game.
• 40:25
  Yeah.
• 40:26
  You
• 40:26
  know,
• 40:26
  it's
• 40:26
  funny.
• 40:26
  I
• 40:27
  had
• 40:27
  it.
• 40:27
  I
• 40:27
  thought
• 40:27
  I'd
• 40:27
  answer
• 40:28
  this
• 40:28
  question
• 40:28
  too.
• 40:28
  My
• 40:28
  brain
• 40:28
  went
• 40:29
  to
• 40:29
  the
• 40:29
  old
• 40:29
  people.
• 40:30
  Mine
• 40:30
  would
• 40:30
  be
• 40:30
  Anthony
• 40:31
  Quinn
• 40:31
  against
• 40:31
  Al
• 40:32
  Pacino.
• 40:33
  Two
• 40:33
  men
• 40:33
  that
• 40:33
  both
• 40:34
  fathered
• 40:34
  kids
• 40:34
  in
• 40:34
  their
• 40:34
  like
• 40:35
  late
• 40:35
  70s
• 40:35
  or
• 40:35
  80s.
• 40:36
  It
• 40:36
  just
• 40:36
  see,
• 40:37
  just
• 40:37
  put
• 40:37
  a
• 40:37
  pit
• 40:37
  them
• 40:38
  up
• 40:38
  against
• 40:38
  each
• 40:38
  other.
• 40:38
  It'd
• 40:38
  be
• 40:39
  great.
• 40:39
  It'd
• 40:39
  be
• 40:39
  great.
• 40:40
  Those
• 40:40
  two
• 40:40
  are.
• 40:40
  You'd
• 40:40
  be
• 40:41
  there
• 40:41
  forever.
• 40:41
  It
• 40:42
  wouldn't
• 40:42
  be
• 40:42
  a
• 40:42
  race.
• 40:42
  It'd
• 40:43
  be
• 40:43
  like
• 40:43
  a
• 40:43
  crawl
• 40:44
  or
• 40:44
  something.
• 40:45
  I
• 40:45
  don't
• 40:45
  know
• 40:45
  if
• 40:45
  you'd
• 40:45
  be
• 40:45
  there
• 40:45
  forever.
• 40:46
  Those
• 40:46
  guys
• 40:46
  were
• 40:47
  those,
• 40:47
  those.
• 40:47
  Their
• 40:48
  spurs
• 40:48
  were
• 40:48
  pretty
• 40:48
  modal
• 40:49
  and
• 40:49
  they
• 40:49
  were
• 40:49
  pretty.
• 40:50
  They
• 40:50
  were
• 40:50
  moving
• 40:50
  pretty
• 40:51
  hard
• 40:51
  in
• 40:51
  their
• 40:51
  day.
• 40:52
  Oh
• 40:52
  my
• 40:52
  God.
• 40:52
  All
• 40:52
  right.
• 40:53
  Happy
• 40:53
  birth.
• 40:54
  Speaking
• 40:54
  of
• 40:54
  speaking
• 40:55
  of
• 40:56
  mobile
• 40:57
  sperm,
• 40:57
  happy
• 40:57
  birthday
• 40:58
  today
• 40:58
  to
• 40:58
  Jack
• 40:59
  Nicholson,
• 41:00
  Catherine
• 41:00
  Mary
• 41:01
  Stewart,
• 41:01
  and
• 41:01
  to
• 41:02
  the
• 41:02
  young
• 41:02
  lad
• 41:02
  who
• 41:02
  once
• 41:03
  asked
• 41:03
  Adam
• 41:04
  Baldwin
• 41:04
  to
• 41:04
  be
• 41:05
  his
• 41:05
  bodyguard,
• 41:06
  the
• 41:06
  great
• 41:06
  Chris
• 41:07
  Makepeace,
• 41:08
  also
• 41:08
  of
• 41:08
  Meatballs
• 41:09
  fame.
• 41:09
  For
• 41:09
  those
• 41:10
  that
• 41:10
  might
• 41:10
  remember
• 41:11
  that
• 41:11
  film
• 41:12
  and
• 41:12
  remember,
• 41:12
  if
• 41:12
  you
• 41:12
  can
• 41:12
  only
• 41:13
  read
• 41:13
  or
• 41:13
  listen
• 41:13
  to
• 41:13
  one
• 41:13
  retail
• 41:14
  blog
• 41:14
  in
• 41:14
  the
• 41:14
  business,
• 41:14
  make
• 41:15
  it
• 41:15
  Omniton,
• 41:16
  the
• 41:16
  only
• 41:16
  retail
• 41:17
  media
• 41:17
  outlet
• 41:17
  run
• 41:17
  by
• 41:18
  two
• 41:18
  former
• 41:18
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• 41:19
  from
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• 41:19
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• 41:29
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