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How a Local Pharmacy Beat the Chains with a Personal Delivery Service
Independent pharmacies are vanishing as CVS and Walgreens dominate, but one store in Greenfield, Ohio found a winning strategy: free same-day delivery for prescriptions. Owner Samantha Reed hired a retired school bus driver, optimized routes, and turned a $1.50-per-trip cost into a 40% customer base increase. This episode dives into the economics, customer stories, and lessons for any small business fighting big box giants.
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The skinny
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