Talking Drupal #541 - Mautic
Today we are talking about Mautic, marketing automation, and its history with Drupal with guest Ruth Cheesley. We'll also cover Mautic ECA as our module of the week.
For show notes visit:
https://www.talkingDrupal.com/541
Topics
What Is Mautic?
Self-Hosting and Data Ownership
Who Uses Mautic + Personalization
Mautic's History with Drupal
How Drupal Integrate Mautic
Orchestration in Mautic
Privacy & Compliance: GDPR Tools, Consent, and Do-Not-Contact Controls
Hosting Options
Advanced Segmentation
Points-Based Lead Scoring
Validating Segments
Using Points to Boost
Common Mautic Adoption…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.