SGE NOT the Future, GBP End Days? Google Chooses Sizzle over Steak?
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SGE has huge impacts but is still just a testing ground:
Some industries, like healthcare, are impacted by Google’s SGE (search generative experience) than others with 76% of queries analyzed being impacted by SGE. While other industries show lesser impact, it is still significant. But SGE is still just a test and one that impacts those likely to enroll in these sorts of experiments, like SEO pros. While many SEOs fear that SGE IS the future of search, it is more likely a testing ground as Google figures out exactly how AI will be integrated into search. Businesses need to be…
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