#45: Mitch Jacobsen (Rviita Energy Tea) - Ideas vs. Execution & Burning the Boats

The Trevor Rose Podcast · Nov 19, 2020 · 51m

This episode we are joined by entrepreneur - Mitch Jacobsen - CEO and Founder of Rviita Energy Tea.

After graduating with a degree in petroleum engineering, Mitch spent the first few years of his career in the energy industry.

However, after a close friend's heart attack - part of which was attributed to unhealthy energy drinks - Mitch believed there had to be a better product which supplied energy and was also made of healthy ingredients.

Mitch used his experience in sports combined with a lot of trial and error in the lab to create a low sugar energy tea made to give you a little energy…