Latest / WOC and Allies: Business and Career Realtalk with Elaine Lou Cartas / 14. Less is More: How to Simplify Your Business to Have the Life You Want

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14. Less is More: How to Simplify Your Business to Have the Life You Want · WOC and Allies: Business and Career Realtalk with Elaine Lou Cartas

• 0:00
  SPEAKER_00: Are you doing all the things in your business?
• 0:04
  SPEAKER_00: Because you can, but here's the hard reality.
• 0:08
  SPEAKER_00: We only have 24 hours in a day, including Beyoncé.
• 0:13
  SPEAKER_00: So, legacy maker, what is the one thing you can focus on?
• 0:20
  SPEAKER_00: Because remember, less is more.
• 0:24
  SPEAKER_00: And when you focus on less, where you simplify your business, you get to have more of the life you really want.
• 0:36
  SPEAKER_00: And let me talk about the life I really want.
• 0:39
  SPEAKER_00: A few weekends ago, I chose to re-watch Bridgerton season one.
• 0:46
  SPEAKER_00: And I have no regrets.
• 0:48
  SPEAKER_00: And if you are judging me, that that's not living a life of abundance.
• 0:52
  SPEAKER_00: Well, you could stop listening.
• 0:54
  SPEAKER_00: I'm just kidding.
• 0:55
  SPEAKER_00: Well, if you want another example of abundance in my life by focusing on less is more, I actually have some trips planned this year.
• 1:03
  SPEAKER_00: I'm going to Florida, New York, Scotland, and Hawaii.
• 1:08
  SPEAKER_00: All right.
• 1:10
  SPEAKER_00: Enough of me rambling and you probably judging me right now because you probably want to get to the call of your dreams business advice.
• 1:17
  SPEAKER_00: So let's drop the beat.
• 1:40
  SPEAKER_00: So you most likely have a successful career you've built, right?
• 1:44
  SPEAKER_00: A great career or business, but what you've built may no longer feel aligned.
• 1:53
  SPEAKER_00: And in the Color Your Dreams podcast, I'm here, as well as my guest, to support women of color and allies like you to purposely pivot their business and career while collectively creating a sustainable and equitable future.
• 2:12
  SPEAKER_00: We'll have a real talk on the deep inner work to create lasting transformation and the tactical strategies to create a sustainable business and career while truly enjoying your life.
• 2:31
  SPEAKER_00: We both know you have a vision, roots you're proud of, and a legacy to create.
• 2:39
  SPEAKER_00: Now it's time to do things your own way, on your own terms.
• 2:44
  SPEAKER_00: So let's get started.
• 2:46
  SPEAKER_00: Go grab your coffee, tea, and or boba, and let's call your dreams to create your legacy.
• 3:00
  SPEAKER_00: So, legacy maker, here's the problem with doing all the things.
• 3:07
  SPEAKER_00: It burns you out.
• 3:10
  SPEAKER_00: See, if you keep wanting to help everyone by doing everything, by adding more to what you're doing, ask yourself the harder question: what are you deleting?
• 3:26
  SPEAKER_00: Because if you aren't deleting as you're adding, you're going to miss deadlines, work long hours, maybe make unhealthy choices by getting fast food instead of eating something more healthy.
• 3:45
  SPEAKER_00: And more importantly, you're going to miss times with people that matter the most to you.
• 3:53
  SPEAKER_00: And as I'm sharing this, this is why I've simplified my business.
• 3:59
  SPEAKER_00: And what I want you to take away from this episode is real actionable steps, reflective questions, while I'm also sharing my personal story.
• 4:09
  SPEAKER_00: So on episode nine, I shared why I deleted my mastermind, my signature offer.
• 4:16
  SPEAKER_00: But really, an underlying theme from that was how I simplified my business.
• 4:21
  SPEAKER_00: And the theme of how I've simplified my business is less is more.
• 4:29
  SPEAKER_00: See, last year, yes, I've hit multi-six figures last year and increased my revenue, but I was burnt out.
• 4:36
  SPEAKER_00: I had I had three different programs.
• 4:39
  SPEAKER_00: I had my Line Legacy Mastermind for beginning entrepreneurs, my career coaching group program, which I actually didn't advertise, but it was a group program I had, and my one-to-one coaching.
• 4:54
  SPEAKER_00: And then on top of that, my College's inner circle for established coaches and consultants.
• 5:01
  SPEAKER_00: That's four programs.
• 5:03
  SPEAKER_00: And if you think about it, four different programs means four different systems.
• 5:07
  SPEAKER_00: And that means my team is focused on maintaining the systems.
• 5:15
  SPEAKER_00: And that doesn't even include the time and energy that my team and I have when it comes to both marketing and sales, as opposed to focusing on one thing, right?
• 5:26
  SPEAKER_00: Like I love giving the example of in and out.
• 5:28
  SPEAKER_00: If you happen to be in California, in and Out is a burger, a burger fast food place, the best.
• 5:36
  SPEAKER_00: And if you don't know, In N Out McDonald's is just another example, but in and out, it's streamlined.
• 5:42
  SPEAKER_00: There is the fry person, the burger flipper, the person who is doing the cashier.
• 5:49
  SPEAKER_00: It's streamlined.
• 5:50
  SPEAKER_00: It's easy.
• 5:51
  SPEAKER_00: That's why they're profitable.
• 5:53
  SPEAKER_00: They're focused on the one thing.
• 5:55
  SPEAKER_00: And I actually want to reference the book, the one thing.
• 5:59
  SPEAKER_00: It's a book I require all of my clients to read.
• 6:04
  SPEAKER_00: Because when you focus on one thing, not only does it make your business easier, it makes your life easier.
• 6:13
  SPEAKER_00: And why I love working with established coaches, consultants, and business owners is because when it comes to scaling them.
• 6:24
  SPEAKER_00: So for example, most recently, one of my clients ended Q1 at$50,000.
• 6:31
  SPEAKER_00: And what we did is just looked at her business to see what can we delete?
• 6:36
  SPEAKER_00: What can we simplify?
• 6:39
  SPEAKER_00: Because when it comes to scaling, it's not about doing more.
• 6:43
  SPEAKER_00: It's actually saying what is working.
• 6:47
  SPEAKER_00: And I want to give you examples of other companies that's focused on the one thing at a time.
• 6:55
  SPEAKER_00: So I'm pretty sure you've heard the company Amazon and sure.
• 6:58
  SPEAKER_00: I know they sell everything, but I want you to think about in the beginning.
• 7:02
  SPEAKER_00: In the beginning, they sold one thing.
• 7:05
  SPEAKER_00: It was books.
• 7:06
  SPEAKER_00: And then from there they scaled.
• 7:08
  SPEAKER_00: And obviously, as they had more resources, staff, people, money, that's why they're selling everything.
• 7:14
  SPEAKER_00: But they were just focused on books.
• 7:16
  SPEAKER_00: They were focused on one thing.
• 7:18
  SPEAKER_00: Or even where I am recording this right now, I am using a MacBook Pro.
• 7:23
  SPEAKER_00: So Apple, if you remember back in the day, they focused on one product before.
• 7:28
  SPEAKER_00: Before it was just iMacs, then it went to iPods, and then iPhones.
• 7:35
  SPEAKER_00: So they they were always focused on that one product to perfect it.
• 7:40
  SPEAKER_00: And then as they grew more resources, then they could add more.
• 7:43
  SPEAKER_00: But when it comes to that scaling part, when you're surpassing six figures, it's okay, what is working for me?
• 7:50
  SPEAKER_00: And not just what's working, what brings me the most joy?
• 7:55
  SPEAKER_00: And that's a hard question to ask because you have to be self-aware, right?
• 8:01
  SPEAKER_00: And then the second hardest thing is taking that aligned action to probably changing things that that's helped you build the business you have now to the business, well, not the business that you want, but more so the life you want.
• 8:18
  SPEAKER_00: That's a more important thing to focus on.
• 8:20
  SPEAKER_00: That's the fun stuff.
• 8:22
  SPEAKER_00: Even in finances, a successful business often has one flagship offer that brings a majority of the income.
• 8:32
  SPEAKER_00: So my bookkeeper, who I'm gonna have in the next episode, Evolved Finance.
• 8:36
  SPEAKER_00: I spoke with Parker.
• 8:38
  SPEAKER_00: They're one of the top bookkeeping firms for online coaches as well as service providers.
• 8:44
  SPEAKER_00: They've taught me that their most successful businesses who are at multi-seven, multi-eight figures, at least 50% of the revenue is coming from one offer.
• 9:00
  SPEAKER_00: 50% at minimum.
• 9:03
  SPEAKER_00: And just in case you are wondering, within my own business, 91% of my revenue comes from my Collie Dreams Inner Circle, a one-to-one and group coaching mastermind for established coaches and consultants.
• 9:19
  SPEAKER_00: 91%.
• 9:21
  SPEAKER_00: So my question to you, legacy maker, do you know your number?
• 9:25
  SPEAKER_00: How much revenue is coming from each of your programs?
• 9:28
  SPEAKER_00: And just in case you are wondering, like, yes, I do have my college gym's inner circle.
• 9:33
  SPEAKER_00: That is the one flagship offer that I provide.
• 9:36
  SPEAKER_00: But if there's someone that doesn't make that fit, then I actually sell them something else.
• 9:43
  SPEAKER_00: It's a back-end offer that I'm not marketing as much publicly, but it's on my website, which is one-to-win coaching.
• 9:49
  SPEAKER_00: So if I meet a possible career coaching client, which I have, or entrepreneurs may not be salvage, but in their in the beginning stages.
• 9:59
  SPEAKER_00: I have two one-to-one clients who are in the beginning stages of their business, but I'm working with them one-to-one.
• 10:06
  SPEAKER_00: So it's let me just tell you, I'm just so much happier focusing on just promoting one thing.
• 10:14
  SPEAKER_00: It makes it easier.
• 10:15
  SPEAKER_00: Another principle I want to share with you is the 80-20 rule, where a small amount of your effort actually creates a majority of your results.
• 10:27
  SPEAKER_00: And how to focus on the 20% of it to create 80% of your results is focusing on what you should do versus what you could do.
• 10:38
  SPEAKER_00: So I know we're talking about numbers, but what you measure manifests.
• 10:44
  SPEAKER_00: So, question for you, legacymaker, another one.
• 10:47
  SPEAKER_00: I told you, this episode's filled with questions.
• 10:49
  SPEAKER_00: Do you know where you get your clients?
• 10:52
  SPEAKER_00: As of today, when I'm recording this at the end of April, 66% of my clients come from renewals.
• 10:59
  SPEAKER_00: 33% comes from referrals.
• 11:02
  SPEAKER_00: What does this tell me according to the 80-20 rule and focusing on the one thing?
• 11:07
  SPEAKER_00: I need to focus on client service.
• 11:10
  SPEAKER_00: And I've actually, you know, it was funny.
• 11:14
  SPEAKER_00: I was talking to one of my clients who was a referral, and I shared with her, not saying it's a bad thing, but I feel bad because the person you referred me, you actually have a better coaching experience with me than who I was before.
• 11:29
  SPEAKER_00: Not saying I was a horrible coach before, but I've learned so much, gotten so much feedback, taken action to improve my client service that you have a better coach in me than who I was before.
• 11:44
  SPEAKER_00: Because client service is my focus.
• 11:46
  SPEAKER_00: When you think about the 80-20 principle, 20% of it's focused on my client service.
• 11:51
  SPEAKER_00: Like most recently, I started in February of 2022, the year you're I recorded this episode.
• 11:58
  SPEAKER_00: Is I've created unique individualized accountability plans for every single one of my clients.
• 12:04
  SPEAKER_00: For every week, they receive their accountability plan with action items.
• 12:09
  SPEAKER_00: Yep, I go that much more in detail.
• 12:13
  SPEAKER_00: And that is something that I haven't served two clients prior to that.
• 12:17
  SPEAKER_00: That was feedback that I've received.
• 12:20
  SPEAKER_00: And even in my marketing, I don't post so much on social media.
• 12:24
  SPEAKER_00: If you've noticed, I am focused on more long form content like this podcast or my emails.
• 12:33
  SPEAKER_00: And if you are not in my weekly newsletter, you should join.
• 12:37
  SPEAKER_00: Go to lainlu.com slash join.
• 12:39
  SPEAKER_00: That's J-O-I-N.
• 12:42
  SPEAKER_00: And where does it go back to?
• 12:44
  SPEAKER_00: Well, my ideal clients are I want to work with assobish coaches and consultants.
• 12:49
  SPEAKER_00: And here's what I know: Assabish coaches and consultants, they're not converting based off of smoke and mirrors social media, how pretty a social media post is and how many likes and comments.
• 13:00
  SPEAKER_00: They're actually more savvy than that.
• 13:02
  SPEAKER_00: They will do their extensive research to making sure they are choosing the right fit for them.
• 13:09
  SPEAKER_00: Which is yes, why focus on doing podcasting?
• 13:12
  SPEAKER_00: Why actually do emails?
• 13:14
  SPEAKER_00: And sure, not everybody, like not everybody is going to be a client.
• 13:19
  SPEAKER_00: So it's actually a win-win situation for me where some of you who are listening may want to work with me.
• 13:24
  SPEAKER_00: And if you do, you could schedule a call at elanelu.com/slash call.
• 13:29
  SPEAKER_00: Or some of you may not want to work with me.
• 13:32
  SPEAKER_00: And this is my way to give back, especially since I come from the nonprofit sector as a former fundraiser.
• 13:41
  SPEAKER_00: So it's a win-win situation for me.
• 13:44
  SPEAKER_00: So I want to ask you again, where do you get your clients?
• 13:49
  SPEAKER_00: And I actually want you to think about it.
• 13:52
  SPEAKER_00: If you need help figuring out how you get your clients, I actually have a template on that.
• 13:58
  SPEAKER_00: You can actually email me at ElaineLoo at elaneloo.com and put in the subject heading consistent clients.
• 14:07
  SPEAKER_00: And I'll send you that template.
• 14:10
  SPEAKER_00: I didn't even plan to send you that template.
• 14:11
  SPEAKER_00: I just wanted to do it off the whim right now as I'm recording this episode.
• 14:15
  SPEAKER_00: So I know I'm talking about the 80-20, the one thing when it comes to business, but also in your personal life or mental health.
• 14:24
  SPEAKER_00: So for me, what I do when, and I need to do an episode about this because I've recommended all of my clients at this specific therapy.
• 14:33
  SPEAKER_00: But when it comes to me healing trauma, I do EMDR therapy.
• 14:38
  SPEAKER_00: That is the one thing that heals traumas and triggers for me.
• 14:44
  SPEAKER_00: And when it comes to my mental health and my physical health, I just noticed at my current stage in life, because it was different before where I did so much cardio.
• 14:57
  SPEAKER_00: I love doing hot bhikram yoga.
• 15:00
  SPEAKER_00: It's a 90 minute, 90 minutes of hot yoga.
• 15:04
  SPEAKER_00: It's like 100 plus degrees with humidity.
• 15:07
  SPEAKER_00: And it's the same 26 poses two times.
• 15:11
  SPEAKER_00: It sounds so boring, but here's the reason why I love it.
• 15:15
  SPEAKER_00: It keeps me so present and it allows me to just be in the present moment and be in my breath during pranayama breathing.
• 15:25
  SPEAKER_00: Or even what I buy.
• 15:28
  SPEAKER_00: So my usual go-to outfits when it comes to working, like today, I am doing this podcast episode to all of you.
• 15:36
  SPEAKER_00: I usually wear prana pants and then I wear like a crop top right now.
• 15:41
  SPEAKER_00: I'm wearing a actually I'm wearing the prana pants, and I am wearing crop tops from Classy Network, which I highly recommend.
• 15:48
  SPEAKER_00: I appreciate Natalie Rogers for creating Classy Network because essentially it's these comfortable tops with no bras.
• 15:56
  SPEAKER_00: Don't worry, there's paddings, but for you know, your boobs, but it is so comfortable.
• 16:03
  SPEAKER_00: So you don't have to wear bras.
• 16:06
  SPEAKER_00: But I just want you to actually reflect on that.
• 16:10
  SPEAKER_00: What is the one thing you need to do when it comes to helping with your mental health?
• 16:15
  SPEAKER_00: Is it talking to your therapist?
• 16:16
  SPEAKER_00: Or is it as simple as going outside once a day and walking around?
• 16:21
  SPEAKER_00: That's what my boyfriend does.
• 16:23
  SPEAKER_00: He walks out in our neighborhood after he has lunch.
• 16:28
  SPEAKER_00: That is his thing.
• 16:29
  SPEAKER_00: Maybe you need to be out in nature.
• 16:31
  SPEAKER_00: Maybe you need to put your feet on the ground.
• 16:34
  SPEAKER_00: What is that one thing?
• 16:36
  SPEAKER_00: So, if you want to figure out how you could do more with less, how you could simplify your business and life, I want to give you five action items to do.
• 16:48
  SPEAKER_00: So, number one, focus on what is productive versus doing busy work.
• 16:56
  SPEAKER_00: An example of that, are you just scrolling through social media?
• 17:01
  SPEAKER_00: Like, how is that actually gonna help your business?
• 17:05
  SPEAKER_00: And is there even numbers that shows that?
• 17:08
  SPEAKER_00: Or are you going to follow up and message that person that said that they are interested in working with you?
• 17:15
  SPEAKER_00: What is the one projective thing you can do, right?
• 17:18
  SPEAKER_00: Or maybe it's not business related, maybe it's something personal, maybe it's, you know what?
• 17:23
  SPEAKER_00: If I go work out and lift weights, I know it's gonna clear my mind.
• 17:27
  SPEAKER_00: And that's the one thing you probably need to do.
• 17:30
  SPEAKER_00: So, like I said, sometimes it's not all business.
• 17:32
  SPEAKER_00: It could be personal too.
• 17:34
  SPEAKER_00: The second thing to focus on is figure out that one thing you should absolutely do every day that will make things easier for you.
• 17:47
  SPEAKER_00: So it's easy for us, right?
• 17:50
  SPEAKER_00: To okay, these are this is everything I need to do on Monday, everything I need to do on Tuesday, everything I need to do Wednesday.
• 17:57
  SPEAKER_00: If you have that to-do list, that's completely fine.
• 18:01
  SPEAKER_00: But circle that one thing that absolutely needs to be finished.
• 18:05
  SPEAKER_00: So, for example, today is a Monday.
• 18:08
  SPEAKER_00: My podcast manager loves having the episodes on a Monday.
• 18:12
  SPEAKER_00: So this was my one thing today.
• 18:14
  SPEAKER_00: I needed to complete doing this episode, recording it.
• 18:19
  SPEAKER_00: And I'll be honest, I'm kind of recording this last minute because it's 8:54 p.m.
• 18:24
  SPEAKER_00: But hey, I'm human, guys.
• 18:27
  SPEAKER_00: I am not perfect, but I am doing that one thing to stay focused.
• 18:33
  SPEAKER_00: The third thing you should do, practice saying no and oh no.
• 18:43
  SPEAKER_00: And it's been actually, I'll be honest, challenging for me to do that this past not just year, because it's April 2022.
• 18:55
  SPEAKER_00: So I want to say the past 12 months, right?
• 18:57
  SPEAKER_00: Since last year, to say no.
• 18:59
  SPEAKER_00: As I've been in business longer and having such incredible client wins that I share every week in my newsletter, which if you haven't joined, join.
• 19:09
  SPEAKER_00: It's ElaineLew.com slash join.
• 19:12
  SPEAKER_00: I always get approached to be part of summits to speak for a podcast, which is great.
• 19:18
  SPEAKER_00: I'm very grateful.
• 19:20
  SPEAKER_00: But I've gotten to a point where I can't do every single podcast guesting or every single summit.
• 19:27
  SPEAKER_00: So I've learned to say no.
• 19:29
  SPEAKER_00: And how do I make that decision in discernment?
• 19:32
  SPEAKER_00: Some things simply by seeing if they even made a personal message to me and know me, or if they are just simply asking me to be part of their seminar podcast because of my audience and my community, you could just tell.
• 19:50
  SPEAKER_00: I mean, I make the discernment to see if it's even a right fit in terms of values as well.
• 19:56
  SPEAKER_00: So practice saying no.
• 19:58
  SPEAKER_00: Because if you're saying yes to everything, you're actually saying no to other things.
• 20:04
  SPEAKER_00: Like I said in the beginning of this episode, if you're adding more things into your business in life, what are you deleting?
• 20:14
  SPEAKER_00: And I'm not necessarily saying you go delete, but also what can you delegate out?
• 20:20
  SPEAKER_00: So for example, I've delegated doing all the things when it comes to my emails and social media.
• 20:27
  SPEAKER_00: For example, I do write, I love writing.
• 20:30
  SPEAKER_00: I just I love it.
• 20:32
  SPEAKER_00: It is my it's one of my zone of genius writing, connecting with others, whether it's through writing or connecting with people in person.
• 20:38
  SPEAKER_00: But I write my emails and then I have my team put that onto my email marketing platform, which is active campaign.
• 20:47
  SPEAKER_00: They're the ones posting on my social media or changing the wording around so that it fits the social media criteria.
• 20:54
  SPEAKER_00: I am no longer doing that.
• 20:56
  SPEAKER_00: That is my team doing it, but I'm still writing it.
• 20:59
  SPEAKER_00: And hey, I've been in business for almost five years, and it barely took me like the fourth year to let go of doing all the things, basically saying no.
• 21:08
  SPEAKER_00: And I will say one of the things that has helped me delegate that part of it and other things in my business is I started time tracking.
• 21:17
  SPEAKER_00: I started time tracking what I do, and I use toggle, that's T-O-G-G G L.
• 21:22
  SPEAKER_00: It's a free website that you could go online that times you.
• 21:26
  SPEAKER_00: It's like, oh my gosh, I do all this these things.
• 21:28
  SPEAKER_00: The things I need to focus on is one, my client delivery, and two, like connecting with people.
• 21:36
  SPEAKER_00: Connecting is like my zone of genius.
• 21:38
  SPEAKER_00: Okay, I know I added like two action items there for number three, but I will go to number four.
• 21:44
  SPEAKER_00: Don't multitask.
• 21:46
  SPEAKER_00: For my fellow women or fellow multitasking addicts, don't multitask.
• 21:52
  SPEAKER_00: We have 4,000 thoughts every day.
• 21:55
  SPEAKER_00: And I want you to think about our ancestors, like the hunters and Gatherers.
• 22:01
  SPEAKER_00: I mean, they're not thinking about like, oh yeah, we get this animal or get these plants.
• 22:07
  SPEAKER_00: And then how are we gonna I don't know, I know I'm not a hunter, but they're not thinking about like five steps ahead.
• 22:15
  SPEAKER_00: They're focused on how can I get this animal to feed my family?
• 22:19
  SPEAKER_00: That is the first step.
• 22:20
  SPEAKER_00: They're focused on one step at a time, or let's go back to in and out, right?
• 22:26
  SPEAKER_00: One person is just focused on making the fries.
• 22:29
  SPEAKER_00: Another person is just focused on the cashier, another person is focused on the drive-through.
• 22:35
  SPEAKER_00: So don't multitask, focus on one thing at a time.
• 22:41
  SPEAKER_00: And that leads to the fifth thing you should do.
• 22:44
  SPEAKER_00: Create a habit because habits actually create big results, but create a habit one step at a time as well.
• 22:52
  SPEAKER_00: So, for example, here's one habit I do.
• 22:56
  SPEAKER_00: One habit is every Monday, today's a Monday, I look at my finances.
• 23:00
  SPEAKER_00: It becomes a habit now.
• 23:02
  SPEAKER_00: Another habit is I work out at minimum three times a week.
• 23:08
  SPEAKER_00: And it's really interesting because I think about all the goals I have accomplished, both personal and business.
• 23:16
  SPEAKER_00: And I was always laser focused on that one habit that I wanted to change.
• 23:22
  SPEAKER_00: And then it becomes addicting.
• 23:24
  SPEAKER_00: And also you realize that if you could accomplish one, you could accomplish the other.
• 23:29
  SPEAKER_00: So, for example, when I got out of undergrad, I was$30,000 in debt.
• 23:36
  SPEAKER_00: So, how about I was laser focused on was paying off the debt.
• 23:39
  SPEAKER_00: I tracked everything I spent.
• 23:42
  SPEAKER_00: And I also tracked how much money I would pay off every month.
• 23:47
  SPEAKER_00: I was so laser focused on that.
• 23:49
  SPEAKER_00: And then as soon as I finished paying off that debt, then I was focused on my health and learning how to weightlift.
• 23:54
  SPEAKER_00: And then I weightlifted like five times a week.
• 23:57
  SPEAKER_00: And I was focused on putting more weight, like focused on my PR, which is personal records, whether it's lifting, deadlifting, for those at weightlift, you know exactly what I mean.
• 24:09
  SPEAKER_00: And like I said, in other past episodes, what you measures manifest, but I was always focused at one thing at a time.
• 24:20
  SPEAKER_00: And when I reflect, because it is April, I am about two months away until my five years in business.
• 24:29
  SPEAKER_00: I actually came back from the LA County recorder's office.
• 24:34
  SPEAKER_00: I just renewed my fictitious business name because you have to do it every five years.
• 24:39
  SPEAKER_00: I can't believe it.
• 24:41
  SPEAKER_00: And when I think about the business and life I want, I just want to claim it.
• 24:47
  SPEAKER_00: I want to have an abundant life and lifestyle.
• 24:51
  SPEAKER_00: And when I mean abundant, it's not just more money, but more time, more energy, which is why I got rid of my mastermind.
• 25:03
  SPEAKER_00: Why I'm simplifying my business focused on one thing.
• 25:06
  SPEAKER_00: Why I'm doing podcasts and writing a newsletter.
• 25:12
  SPEAKER_00: I've simplified so I could do more things to have more experiences for myself.
• 25:18
  SPEAKER_00: So, for example, in these next couple months, I'm going to Florida for a retreat, New York to speak for a mastermind, possibly Dallas.
• 25:28
  SPEAKER_00: And then later this year, I'm going to Scotland for a wedding and then Hawaii.
• 25:33
  SPEAKER_00: And one of my long-term goals is I'm just going to claim it here so that I could hit the replay on this episode is I want to be a philanthropist.
• 25:42
  SPEAKER_00: I want to donate.
• 25:44
  SPEAKER_00: And that's because of my experience being a former nonprofit fundraiser to causes that are really important to me.
• 25:52
  SPEAKER_00: Because when I die, or am I in my deathbed, am I really going to think about how much money I'm going to have?
• 26:01
  SPEAKER_00: Or how much time I was working, working late at night.
• 26:07
  SPEAKER_00: No.
• 26:08
  SPEAKER_00: I'm going to think about my experiences.
• 26:12
  SPEAKER_00: For example, this past weekend, I just came back from Las Vegas with my boyfriend to spend time with his family.
• 26:21
  SPEAKER_00: And we got to go to the Neon Museum, which are all these big lights from Vegas back in the day.
• 26:31
  SPEAKER_00: And I also got to watch Hassan Minaj live.
• 26:34
  SPEAKER_00: He is hilarious.
• 26:35
  SPEAKER_00: If you haven't watched him live, you should.
• 26:38
  SPEAKER_00: And thinking about those experiences.
• 26:40
  SPEAKER_00: So I always end these color dream episodes with one reflective question and one action.
• 26:47
  SPEAKER_00: So here's a reflective question.
• 26:49
  SPEAKER_00: What is one thing you should focus on tomorrow?
• 26:53
  SPEAKER_00: Because I want you to start small.
• 26:55
  SPEAKER_00: So what is one thing you should focus on tomorrow?
• 26:58
  SPEAKER_00: And hey, it could be something personal.
• 27:00
  SPEAKER_00: Maybe it's walking outside for 10 minutes.
• 27:05
  SPEAKER_00: That's something small.
• 27:06
  SPEAKER_00: Or if it's something in your business, maybe it's following up with that one person that you think might be interested in working with you and you just want to schedule a 15-minute coffee chat.
• 27:14
  SPEAKER_00: Don't be attached to a sale.
• 27:16
  SPEAKER_00: You just want to connect with them.
• 27:17
  SPEAKER_00: So what's one thing you should focus on tomorrow?
• 27:20
  SPEAKER_00: Now your action.
• 27:22
  SPEAKER_00: If you're feeling overwhelmed doing everything and not sure how to manage your time and energy, I want you to actually listen to episode five of the Call Your Dreams podcast.
• 27:32
  SPEAKER_00: It's on time and energy management to get your life back.
• 27:35
  SPEAKER_00: It's only 26 minutes long.
• 27:37
  SPEAKER_00: All right, Legacy Maker.
• 27:39
  SPEAKER_00: I hope you enjoyed this episode and you're going to take notes and just really think about what is not just the business you want, but the life you want.
• 27:51
  SPEAKER_00: And how can you really live in abundance?
• 27:57
  SPEAKER_00: Legacy maker, are you even sure how you can even simplify your business and what to focus on?
• 28:06
  SPEAKER_00: And you want to create a legacy business and life that's sustainable and not at other people's expense, especially your own.
• 28:16
  SPEAKER_00: I want you to apply for my Call Your Dreams Inner Circle, a 12-month one-to-one and group mastermind program for established coaches and consultants that comes with two in-person retreats and virtual calls.
• 28:32
  SPEAKER_00: So apply by going to elaneli.com forward slash inner circle.
• 28:38
  SPEAKER_00: Here's the thing, Legacymaker.
• 28:41
  SPEAKER_00: I want you to stop choosing between what works over what you really want.
• 28:48
  SPEAKER_00: And I'm here to support you in the process of releasing what you've built up to now to something that is more aligned with you.
• 28:58
  SPEAKER_00: So go to ElaineLew.com slash inner circle to apply.
• 29:15
  SPEAKER_00: It goes a long way, and it's one of the best ways to support our Call Your Dreams movement.
• 29:21
  SPEAKER_00: Want more?
• 29:22
  SPEAKER_00: You can find all the links and information mentioned in this episode in the show notes on my website, ElaineLew.com slash podcast.
• 29:31
  SPEAKER_00: All right, legacymaker.
• 29:33
  SPEAKER_00: I'll see you next Thursday for our newest episode.
• 29:36
  SPEAKER_00: Remember to call your dreams to create your legacy.