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Eric Newell - Power of Rapport

In this episode of the Power to Sell podcast, NDSU Students sit down with Eric Newell, founder and CEO of StoneRidge Software. Eric shares his entrepreneurial journey from Microsoft veteran to building StoneRidge Software from a three-person startup into a 200+ employee organization and a 10-time Inc. 5000 company. Central to the conversation is why building genuine human rapport—asking insightful questions, uncovering client fears, and understanding true business intentions—serves as the ultimate superpower in sales and leadership.

Key Takeaways & Highlights:

The Art of Rapport over Formula…

The skinny

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