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209 Kirk Marple - A MidSummer Dev's Dream: Unlocking Unstructured Data Treasures with API Keys
Welcome to another episode of SaaS Fuel! In this episode, we’ll explore the world of SaaS scaling and innovation with Kirk Marple, the CEO of Graphlit.
Kirk discusses his journey from working at Microsoft and General Motors to becoming a successful SaaS founder. The conversation delves into Graphlit’s strategies for platform growth and scaling revenue, emphasizing the crucial role of SDK releases, free tier quotas, and pricing adjustments. Kirk also shares insights into the pivotal shift from a B2B sales outbound motion to product-led growth (PLG) and marketing-led growth, shedding light on…
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