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Denise Incandela on Transforming Walmart Fashion with AI and Private Brands | eTail West 2026

Omni Talk Retail is live from eTail West 2026 with coverage powered by NetElixir.

In this interview, Anne Mezzenga speaks with Denise Incandela, EVP of Fashion at Walmart, about the ongoing transformation of Walmart Fashion.

Over the past several years, Walmart has evolved from a basics driven apparel business into a modern, trend relevant fashion destination. Denise shares how the company has:

Relaunched and elevated major private brands

Introduced new brands like Free Assembly to fill key market white space

Leveraged AI to accelerate trend analysis and product design

Modernized stores and e…

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