Margin‑Proof Pricing: Build Service Packages That Protect Private‑Pay Margins While You Scale
Most new agency owners treat pricing like a checkbox. In 531+ HCAB launches we've watched good agencies get undercut or run out of cash because their price architecture couldn't absorb a 10–20% caregiver wage step-up. This episode gives a repeatable, CEO‑level framework for building margin‑resilient private‑pay pricing: service tiers, bundled vs hourly math, caregiver pay band planning, transparent discount policies, and the operational levers that protect margin when payroll spikes. Daniel frames the financial logic; Claire evaluates compliance and how Medicaid enrollment changes rate…
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